Consumer Electronics Applications Report 2008

West Technology Research Solutions, October 2008, Pages: 22

Strong Opportunity for Consumer Applications of UWB and Bluetooth.

Latest report finds focusing on consumer needs is key to industry success and drives wireless applications.

This report analyzes the consumer electronics applications segments likely to adopt emerging wireless technologies, including UWB, Bluetooth, and the IEEE 802.11 family of protocols. The report forecasts the overall market as well as providing an analysis of the impact of Certified Wireless USB (UWB), Bluetooth, and WiFi on the consumer electronics sector. The report also details unit shipments by specific application and technology including Bluetooth and UWB. This report also analyzes the effects of the current global economic crisis.

“Today market uncertainty is in the forefront of public thought and concern,” according to Kirsten West, PhD, principal analyst with WTRS. “This is the time for companies to invest in research and development of the next emerging wireless technology in preparation for the inevitable recovery of markets. It is not a good time to release consumer products based on emerging wireless protocols that do not satisfy a clear need. In current market conditions consumer delighters will not mean successful strategy, instead meeting essential consumer requirements at the lowest cost will be the winning tactic.”

Key Findings:
(1) Given years of positive growth projections, the faltering economy will overturn consumer electronics manufacturer plans.
(2) Consumers frustrated by cabled connectivity and need education on the value of wireless.
(3) Success in near term markets demands solutions that meet customer requirements.

Executive Summary
Industry & Market Overview
Introduction to Wireless Connectivity Markets
Assessment of Wireless Connectivity Technologies in the Consumer Space
Consumer Adoption Characteristics of Wireless Sensor Networks
Market Drivers
Entertainment and Information Services Market is a Huge Opportunity
Unforseen Market Demand Building for Wireless Connectivity
Applications
Gaming and Bluetooth
Digital Cameras and UWB
Wifi in Consumer Electronics
Participant Analysis
Role of DLNA in Developing Wireless-enabled Consumer Electronics
Amimon and Wireless HDI
Analysis of WirelessHD Development
Market Forecasts

Tables & Figures
Scope
Competing Wireless Connectivity Protocols by Application
Broadband Penetration in G7 Countries
Consumer Electronics Wireless Connectivity Applications
Bluetooth Overall vs Consumer Electronics Forecast (2005-2013)
UWB Overall vs Consumer Electronics Forecast (2006-2013)
Bluetooth in Consumer Electronics Shipment Forecast (2005-2013)
Bluetooth in Consumer Electronics Sales Forecast (2005-2013)
UWB in Consumer Electronics Shipment Forecast (2006-2013)
UWB in Consumer Electronics Shipment Forecast (2006-2013)

Today market uncertainty is in the forefront of public thought and concern. The possibility that the world will sink into a global depression is the most pessimistic of scenarios, but daily more probable. The effect of the uncertainty on the mentality of the consumer and thus on consumer electronics markets for wireless technologies becomes a very important factor for OEMs to consider as consumer spending is likely to decline in near term throughout most of the world.

Conversely, a decline in consumer spending is likely to strengthen the prospects of WiMAX, especially in developing nations and markets, as companies focus their efforts in areas that have a stronger likelihood of providing a return on investment. Consumer electronics products being released with new features, such as UWB-based certified wireless USB, must provide a clear solution to a need in order to be successful in near term markets. It is unclear if removing cables from USB-based hard drives, printers, digital cameras, and laptop docking stations will be sufficient to drive consumer demand, yet the possibility remains of putting the market uptake of UWB in consumer markets in jeopardy.

At the same time it is likely that market uncertainty will continue to affect credit markets for the near term and create a ripple effect of caution on the part of industrial and commercial markets as they put off borrowing to install new wireless-based systems that advance the automation of infrastructure and back-end processing. This will likely delay the market uptake of wireless sensor networks for perhaps a longer term than consumer market delay in wireless uptake.

Overall, this is the time for companies to invest in research and development of the next emerging wireless technology in preparation for the inevitable recovery of markets. It is not a good time to release consumer products based on emerging wireless protocols that do not satisfy a clear need. In current market conditions it is not consumer delighters (additional features) that will mean successful strategy, but meeting consumer requirements at the lowest cost instead.

This report focuses on the prospects for emerging wireless technologies in consumer markets. It analyzes the activities and developments of companies and alliances in light of current market conditions. However, market forecasts do not reflect current market uncertainty as the course of consumer spending over the next 18 months is likely to determine the extent of market turmoil, dependent on a more predictable outcome in the immediate future, and whether the world enters a depression or passes through this period with a mere recession as the U.S. did in 2000 and 2001.

- Amimon
- Belkin
- Digital Living Network Alliance
- Funai
- Hanspree
- LG Electronics
- Matsushita Electric Industrial Co.
- NEC Corporation
- Samsung Electronics Co.
- SiBeam
- Sony Corporation
- Toshiba Corporation
- WirelessHD Interest Group
- WiMedia Alliance

Product Samples

A sample for this product is available. Please Login/Register to download this sample.

Customers who bought this item also bought

• Consumer Electronics Applications Report Q2 2007
• Wi-Fi in Consumer Electronics: The Swiss Army Knife Technology
• Home Networks for Consumer Electronics 2Q 2009
• Consumer Electronics and Wireless M2M – 2nd Edition
• Opportunities for Sensors in Consumer Electronics
• Consumer Electronics in the Netherlands
• Consumer Electronics Global Overview: Growth Trends And Analysis
• Chinese Markets for Consumer Electronics
• Consumer Electronics in France
• Emerging Consumer Electronics Markets