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Haircare in Germany to 2012 Product Image

Haircare in Germany to 2012

  • ID: 666755
  • November 2008
  • Region: Germany
  • 180 pages
  • Datamonitor

This databook is a detailed information resource covering all the key data points on Haircare in Germany. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2007 and full forecasts to 2012.

Scope

- Contains information on 5 categories: Conditioner, Hair colorants, Perms & relaxers, Shampoo and Styling agents

- Provides market value, volume, expenditure and consumption data by market, category and segment

- Includes company and brand share data by categories

Highlights of this title

The market for Haircare in Germany increased between 2002-2007, growing at an average annual rate of 0.2%.

The leading company in the market in 2007 was Henkel KGaA. The second-largest player was LOreal S.A. with Procter & Gamble Company, The in third place.

Key reasons to purchase this title

- Discover the major quantitative trends affecting the Haircare markets

- Understand consumers consumption and expenditure patterns

- Understand the future direction of the market with reliable historical data and full five year forecasting

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Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Haircare 2
Summary category level - Conditioner 3
Summary category level - Shampoo 4
Summary category level - Perms & relaxers 5
Summary category level - Styling agents 6
Summary category level - Hair colorants 7
Chapter 2 INTRODUCTION 8
What is this report about? 8
How to use this report 8
Market Definition 9
Chapter 3 MARKET OVERVIEW 25
Value Analysis, 2002-2007 25
Value Analysis, 2007-2012 26
Value Analysis, US$ 2002-2007 28
Value Analysis, US$ 2007-2012 29
Volume Analysis, 2002-2007 31
Volume Analysis, 2007-2012 32
Company and Brand Share Analysis 35
Distribution Analysis 42
Expenditure & consumption per capita 44
Chapter 4 LEADING COMPANY PROFILES 48
Henkel AG & Co. KGaA 48
LOreal S.A. 50
Chapter 5 CATEGORY ANALYSIS - CONDITIONER 53
Value Analysis, 2002-2007 53
Value Analysis, 2007-2012 54
Value Analysis, US$ 2002-2007 56
Value Analysis, US$ 2007-2012 56
Volume Analysis, 2002-2007 58
Volume Analysis, 2007-2012 59
Company and Brand Share Analysis 62
Distribution Analysis 66
Expenditure & consumption per capita 68
Chapter 6 CATEGORY ANALYSIS - SHAMPOO 71
Value Analysis, 2002-2007 71
Value Analysis, 2007-2012 72
Value Analysis, US$ 2002-2007 74
Value Analysis, US$ 2007-2012 75
Volume Analysis, 2002-2007 77
Volume Analysis, 2007-2012 78
Company and Brand Share Analysis 81
Distribution Analysis 85
Expenditure & consumption per capita 87
Chapter 7 CATEGORY ANALYSIS - PERMS & RELAXERS 90
Value Analysis, 2002-2007 90
Value Analysis, 2007-2012 91
Value Analysis, US$ 2002-2007 93
Value Analysis, US$ 2007-2012 93
Volume Analysis, 2002-2007 95
Volume Analysis, 2007-2012 96
Company and Brand Share Analysis 99
Distribution Analysis 102
Expenditure & consumption per capita 104
Chapter 8 CATEGORY ANALYSIS - STYLING AGENTS 107
Value Analysis, 2002-2007 107
Value Analysis, 2007-2012 108
Value Analysis, US$ 2002-2007 110
Value Analysis, US$ 2007-2012 111
Volume Analysis, 2002-2007 113
Volume Analysis, 2007-2012 114
Company and Brand Share Analysis 117
Distribution Analysis 122
Expenditure & consumption per capita 124
Chapter 9 CATEGORY ANALYSIS - HAIR COLORANTS 130
Value Analysis, 2002-2007 130
Value Analysis, 2007-2012 131
Value Analysis, US$ 2002-2007 133
Value Analysis, US$ 2007-2012 134
Volume Analysis, 2002-2007 136
Volume Analysis, 2007-2012 137
Company and Brand Share Analysis 140
Distribution Analysis 144
Expenditure & consumption per capita 146
Chapter 10 COUNTRY COMPARISON 152
Value 152
Volume 157
Market Share 162
Chapter 11 NEW PRODUCT DEVELOPMENT 163
Product launches over time 163
Recent product launches 165
Chapter 12 GERMANY SOCIOECONOMIC PROFILE 166
Country Overview 166
Key Facts 167
Political Overview 168
Germany Economic Overview 169
Chapter 13 GERMANY MACROECONOMIC PROFILE 170
Macroeconomic Indicators 170
Chapter 14 RESEARCH METHODOLOGY 175
Methodology overview 175
Secondary research 176
Market modeling 177
Primary research 178
Data finalization 179
Ongoing research 179
Chapter 15 APPENDIX 180
Future readings 180
How to contact experts in your industry 180

LIST OF FIGURES
Figure 1: Germany Haircare value & value forecast, 2002-2012 (EUR m, nominal prices) 27
Figure 2: Germany Haircare category growth comparison, by value, 2002-2012 30
Figure 3: Germany Haircare volume & volume forecast, 2002-2012 (Units m) 33
Figure 4: Germany Haircare category growth comparison, by volume, 2002-2012 34
Figure 5: Germany Haircare company share, by value, 2006-2007 (%) 39
Figure 6: Germany Haircare distribution channels, by value, 2006-2007(%) 43
Figure 7: Germany Conditioner value & value forecast, 2002-2012 (EUR m, nominal prices) 55
Figure 8: Germany Conditioner category growth comparison, by value, 2002-2012 57
Figure 9: Germany Conditioner volume & volume forecast, 2002-2012 (Units m) 60
Figure 10: Germany Conditioner category growth comparison, by volume, 2002-2012 61
Figure 11: Germany Conditioner company share, by value, 2006-2007 (%) 64
Figure 12: Germany Conditioner distribution channels, by value, 2006-2007(%) 67
Figure 13: Germany Shampoo value & value forecast, 2002-2012 (EUR m, nominal prices) 73
Figure 14: Germany Shampoo category growth comparison, by value, 2002-2012 76
Figure 15: Germany Shampoo volume & volume forecast, 2002-2012 (Units m) 79
Figure 16: Germany Shampoo category growth comparison, by volume, 2002-2012 80
Figure 17: Germany Shampoo company share, by value, 2006-2007 (%) 83
Figure 18: Germany Shampoo distribution channels, by value, 2006-2007(%) 86
Figure 19: Germany Perms & relaxers value & value forecast, 2002-2012 (EUR m, nominal prices) 92
Figure 20: Germany Perms & relaxers category growth comparison, by value, 2002-2012 94
Figure 21: Germany Perms & relaxers volume & volume forecast, 2002-2012 (Units m) 97
Figure 22: Germany Perms & relaxers category growth comparison, by volume, 2002-2012 98
Figure 23: Germany Perms & relaxers company share, by value, 2006-2007 (%) 100
Figure 24: Germany Perms & relaxers distribution channels, by value, 2006-2007(%) 103
Figure 25: Germany Styling agents value & value forecast, 2002-2012 (EUR m, nominal prices) 109
Figure 26: Germany Styling agents category growth comparison, by value, 2002-2012 112
Figure 27: Germany Styling agents volume & volume forecast, 2002-2012 (Units m) 115
Figure 28: Germany Styling agents category growth comparison, by volume, 2002-2012 116
Figure 29: Germany Styling agents company share, by value, 2006-2007 (%) 119
Figure 30: Germany Styling agents distribution channels, by value, 2006-2007(%) 123
Figure 31: Germany Hair colorants value & value forecast, 2002-2012 (EUR m, nominal prices) 132
Figure 32: Germany Hair colorants category growth comparison, by value, 2002-2012 135
Figure 33: Germany Hair colorants volume & volume forecast, 2002-2012 (Units m) 138
Figure 34: Germany Hair colorants category growth comparison, by volume, 2002-2012 139
Figure 35: Germany Hair colorants company share, by value, 2006-2007 (%) 142
Figure 36: Germany Hair colorants distribution channels, by value, 2006-2007(%) 145
Figure 37: Global Haircare market split (value terms, 2007) - Top 5 countries 153
Figure 38: Global Haircare market value, 2002 - 2007 (Top 5 countries) 156
Figure 39: Global Haircare market split (volume terms, 2007) - Top 5 countries 158
Figure 40: Global Haircare market volume, 2002 - 2007 (Top 5 countries) 161
Figure 41: Map of Germany 167
Figure 42: Annual data review process 176

LIST OF TABLES
Table 1: Haircare category definitions 10
Table 2: Haircare distribution channels 12
Table 3: Germany Haircare value, 2002-2007 (EUR m, nominal prices) 25
Table 4: Germany Haircare value forecast, 2007-2012 (EUR m, nominal prices) 26
Table 5: Germany Haircare value, 2002-2007 (US$ m nominal prices) 28
Table 6: Germany Haircare value forecast, 2007-2012 (US$ m nominal prices) 29
Table 7: Germany Haircare volume, 2002-2007 (Units m) 31
Table 8: Germany Haircare volume forecast, 2007-2012 (Units m) 32
Table 9: Germany Haircare brand share, by value, 2006-2007 (%) 35
Table 10: Germany Haircare value, by brand 2006-2007 (EUR m nominal prices) 37
Table 11: Germany Haircare company share by value, 2006-2007 (%) 40
Table 12: Germany Haircare value, by company, 2006-2007 (EUR m nominal prices) 41
Table 13: Germany Haircare distribution channels, by value, 2006-2007 (%) 42
Table 14: Germany Haircare value, by distribution channel, 2006-2007 (EUR m nominal prices) 42
Table 15: Germany Haircare expenditure per capita, 2002-2007 (EUR, nominal prices) 44
Table 16: Germany Haircare forecast expenditure per capita, 2007-2012 (EUR, nominal prices) 45
Table 17: Germany Haircare expenditure per capita, 2002-2007 (US$ nominal prices) 45
Table 18: Germany Haircare forecast expenditure per capita, 2007-2012 (US$ nominal prices) 46
Table 19: Germany Haircare consumption per capita, 2002-2007 (Units) 46
Table 20: Germany Haircare forecast consumption per capita, 2007-2012 (Units) 47
Table 21: Henkel AG & Co. KGaA Key Facts 48
Table 22: LOreal S.A. Key Facts 50
Table 23: Germany Conditioner value, 2002-2007 (EUR m, nominal prices) 53
Table 24: Germany Conditioner value forecast, 2007-2012 (EUR m, nominal prices) 54
Table 25: Germany Conditioner value, 2002-2007 (US$ m nominal prices) 56
Table 26: Germany Conditioner value forecast, 2007-2012 (US$ m nominal prices) 56
Table 27: Germany Conditioner volume, 2002-2007 (Units m) 58
Table 28: Germany Conditioner volume forecast, 2007-2012 (Units m) 59
Table 29: Germany Conditioner brand share, by value, 2006-2007 (%) 62
Table 30: Germany Conditioner value, by brand 2006-2007 (EUR m nominal prices) 63
Table 31: Germany Conditioner company share by value, 2006-2007 (%) 65
Table 32: Germany Conditioner value, by company, 2006-2007 (EUR m nominal prices) 65
Table 33: Germany Conditioner distribution channels, by value, 2006-2007 (%) 66
Table 34: Germany Conditioner value, by distribution channel, 2006-2007 (EUR m nominal prices) 66
Table 35: Germany Conditioner expenditure per capita, 2002-2007 (EUR, nominal prices) 68
Table 36: Germany Conditioner forecast expenditure per capita, 2007-2012 (EUR, nominal prices) 68
Table 37: Germany Conditioner expenditure per capita, 2002-2007 (US$ nominal prices) 69
Table 38: Germany Conditioner forecast expenditure per capita, 2007-2012 (US$ nominal prices) 69
Table 39: Germany Conditioner consumption per capita, 2002-2007 (Units) 70
Table 40: Germany Conditioner forecast consumption per capita, 2007-2012 (Units) 70
Table 41: Germany Shampoo value, 2002-2007 (EUR m, nominal prices) 71
Table 42: Germany Shampoo value forecast, 2007-2012 (EUR m, nominal prices) 72
Table 43: Germany Shampoo value, 2002-2007 (US$ m nominal prices) 74
Table 44: Germany Shampoo value forecast, 2007-2012 (US$ m nominal prices) 75
Table 45: Germany Shampoo volume, 2002-2007 (Units m) 77
Table 46: Germany Shampoo volume forecast, 2007-2012 (Units m) 78
Table 47: Germany Shampoo brand share, by value, 2006-2007 (%) 81
Table 48: Germany Shampoo value, by brand 2006-2007 (EUR m nominal prices) 82
Table 49: Germany Shampoo company share by value, 2006-2007 (%) 84
Table 50: Germany Shampoo value, by company, 2006-2007 (EUR m nominal prices) 84
Table 51: Germany Shampoo distribution channels, by value, 2006-2007 (%) 85
Table 52: Germany Shampoo value, by distribution channel, 2006-2007 (EUR m nominal prices) 85
Table 53: Germany Shampoo expenditure per capita, 2002-2007 (EUR, nominal prices) 87
Table 54: Germany Shampoo forecast expenditure per capita, 2007-2012 (EUR, nominal prices) 87
Table 55: Germany Shampoo expenditure per capita, 2002-2007 (US$ nominal prices) 88
Table 56: Germany Shampoo forecast expenditure per capita, 2007-2012 (US$ nominal prices) 88
Table 57: Germany Shampoo consumption per capita, 2002-2007 (Units) 89
Table 58: Germany Shampoo forecast consumption per capita, 2007-2012 (Units) 89
Table 59: Germany Perms & relaxers value, 2002-2007 (EUR m, nominal prices) 90
Table 60: Germany Perms & relaxers value forecast, 2007-2012 (EUR m, nominal prices) 91
Table 61: Germany Perms & relaxers value, 2002-2007 (US$ m nominal prices) 93
Table 62: Germany Perms & relaxers value forecast, 2007-2012 (US$ m nominal prices) 93
Table 63: Germany Perms & relaxers volume, 2002-2007 (Units m) 95
Table 64: Germany Perms & relaxers volume forecast, 2007-2012 (Units m) 96
Table 65: Germany Perms & relaxers brand share, by value, 2006-2007 (%) 99
Table 66: Germany Perms & relaxers value, by brand 2006-2007 (EUR m nominal prices) 99
Table 67: Germany Perms & relaxers company share by value, 2006-2007 (%) 101
Table 68: Germany Perms & relaxers value, by company, 2006-2007 (EUR m nominal prices) 101
Table 69: Germany Perms & relaxers distribution channels, by value, 2006-2007 (%) 102
Table 70: Germany Perms & relaxers value, by distribution channel, 2006-2007 (EUR m nominal prices) 102
Table 71: Germany Perms & relaxers expenditure per capita, 2002-2007 (EUR, nominal prices) 104
Table 72: Germany Perms & relaxers forecast expenditure per capita, 2007-2012 (EUR, nominal prices) 104
Table 73: Germany Perms & relaxers expenditure per capita, 2002-2007 (US$ nominal prices) 105
Table 74: Germany Perms & relaxers forecast expenditure per capita, 2007-2012 (US$ nominal prices) 105
Table 75: Germany Perms & relaxers consumption per capita, 2002-2007 (Units) 106
Table 76: Germany Perms & relaxers forecast consumption per capita, 2007-2012 (Units) 106
Table 77: Germany Styling agents value, 2002-2007 (EUR m, nominal prices) 107
Table 78: Germany Styling agents value forecast, 2007-2012 (EUR m, nominal prices) 108
Table 79: Germany Styling agents value, 2002-2007 (US$ m nominal prices) 110
Table 80: Germany Styling agents value forecast, 2007-2012 (US$ m nominal prices) 111
Table 81: Germany Styling agents volume, 2002-2007 (Units m) 113
Table 82: Germany Styling agents volume forecast, 2007-2012 (Units m) 114
Table 83: Germany Styling agents brand share, by value, 2006-2007 (%) 117
Table 84: Germany Styling agents value, by brand 2006-2007 (EUR m nominal prices) 118
Table 85: Germany Styling agents company share by value, 2006-2007 (%) 120
Table 86: Germany Styling agents value, by company, 2006-2007 (EUR m nominal prices) 121
Table 87: Germany Styling agents distribution channels, by value, 2006-2007 (%) 122
Table 88: Germany Styling agents value, by distribution channel, 2006-2007 (EUR m nominal prices) 122
Table 89: Germany Styling agents expenditure per capita, 2002-2007 (EUR, nominal prices) 124
Table 90: Germany Styling agents forecast expenditure per capita, 2007-2012 (EUR, nominal prices) 125
Table 91: Germany Styling agents expenditure per capita, 2002-2007 (US$ nominal prices) 126
Table 92: Germany Styling agents forecast expenditure per capita, 2007-2012 (US$ nominal prices) 127
Table 93: Germany Styling agents consumption per capita, 2002-2007 (Units) 128
Table 94: Germany Styling agents forecast consumption per capita, 2007-2012 (Units) 129
Table 95: Germany Hair colorants value, 2002-2007 (EUR m, nominal prices) 130
Table 96: Germany Hair colorants value forecast, 2007-2012 (EUR m, nominal prices) 131
Table 97: Germany Hair colorants value, 2002-2007 (US$ m nominal prices) 133
Table 98: Germany Hair colorants value forecast, 2007-2012 (US$ m nominal prices) 134
Table 99: Germany Hair colorants volume, 2002-2007 (Units m) 136
Table 100: Germany Hair colorants volume forecast, 2007-2012 (Units m) 137
Table 101: Germany Hair colorants brand share, by value, 2006-2007 (%) 140
Table 102: Germany Hair colorants value, by brand 2006-2007 (EUR m nominal prices) 141
Table 103: Germany Hair colorants company share by value, 2006-2007 (%) 143
Table 104: Germany Hair colorants value, by company, 2006-2007 (EUR m nominal prices) 143
Table 105: Germany Hair colorants distribution channels, by value, 2006-2007 (%) 144
Table 106: Germany Hair colorants value, by distribution channel, 2006-2007 (EUR m nominal prices) 144
Table 107: Germany Hair colorants expenditure per capita, 2002-2007 (EUR, nominal prices) 146
Table 108: Germany Hair colorants forecast expenditure per capita, 2007-2012 (EUR, nominal prices) 147
Table 109: Germany Hair colorants expenditure per capita, 2002-2007 (US$ nominal prices) 148
Table 110: Germany Hair colorants forecast expenditure per capita, 2007-2012 (US$ nominal prices) 149
Table 111: Germany Hair colorants consumption per capita, 2002-2007 (Units) 150
Table 112: Germany Hair colorants forecast consumption per capita, 2007-2012 (Units) 151
Table 113: Global Haircare market value, 2007 152
Table 114: Global Haircare market split (value terms (US$ m), 2007) - Top 5 countries 155
Table 115: Global Haircare market volume, 2007 157
Table 116: Global Haircare market split (volume terms, 2007) - Top 5 countries 160
Table 117: Leading players - Top 5 countries 162
Table 118: Germany Haircare new product launches (reports) and SKUs, by company (Top 5 companies), 2007 163
Table 119: Germany Haircare new product launches (reports), by flavor and fragrances (Top 10 flavors), 2007 164
Table 120: Germany Haircare new product launches (reports), by Ingredients (Top 10 Ingredients), 2007 164
Table 121: Germany Haircare new product launches (reports), by Package tags or Claims (Top 10 claims), 2007 165
Table 122: Germany Haircare new product launches (reports) - Recent 5 launches 165
Table 123: Germany Key Facts 167
Table 124: Germany population, by age group, 2002-2007 (millions) 170
Table 125: Germany population forecast, by age group, 2007-2012 (millions) 171
Table 126: Germany population, by gender, 2002-2007 (millions) 171
Table 127: Germany population forecast, by gender, 2007-2012 (millions) 172
Table 128: Germany nominal GDP, 2002-2007 (EUR bn, 2000 prices) 172
Table 129: Germany nominal GDP forecast, 2007-2012 (EUR bn, 2000 prices) 172
Table 130: Germany real GDP, 2002-2007 (EUR bn, nominal prices) 173
Table 131: Germany real GDP forecast, 2007-2012 (EUR bn, nominal prices) 173
Table 132: Germany real GDP, 2002-2007 (US$ bn, 2000 prices) 173
Table 133: Germany real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 174
Table 134: Germany consumer price index, 2002-2007 (2003=100) 174
Table 135: Germany consumer price index, 2007-2012 (2003=100) 174

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Note: Product cover images may vary from those shown

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