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The 2009-2014 World Outlook for Printing and Binding of Hardbound Reference Books - Product Image

The 2009-2014 World Outlook for Printing and Binding of Hardbound Reference Books

  • ID: 676925
  • September 2008
  • Region: Global
  • 187 pages
  • ICON Group International

WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if a market is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

The latent demand for printing and binding READ MORE >

1 INTRODUCTION 10
1.1 Overview 10
1.2 What is Latent Demand and the P.I.E.? 10
1.3 The Methodology 11
1.3.1 Step 1. Product Definition and Data Collection 12
1.3.2 Step 2. Filtering and Smoothing 13
1.3.3 Step 3. Filling in Missing Values 13
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 14
1.3.5 Step 5. Fixed-Parameter Linear Estimation 14
1.3.6 Step 6. Aggregation and Benchmarking 15
1.3.7 Step 7. Latent Demand Density: Allocating Across Cities 15
2 SUMMARY OF FINDINGS 16
2.1 The Worldwide Market Potential 16
3 AFRICA 18
3.1 Executive Summary 18
3.2 Algeria 19
3.3 Angola 20
3.4 Benin 21
3.5 Botswana 21
3.6 Burkina Faso 22
3.7 Burundi 23
3.8 Cameroon 23
3.9 Cape Verde 24
3.10 Central African Republic 25
3.11 Chad 25
3.12 Comoros 26
3.13 Congo (formerly Zaire) 27
3.14 Cote dIvoire 28
3.15 Djibouti 28
3.16 Egypt 29
3.17 Equatorial Guinea 30
3.18 Ethiopia 30
3.19 Gabon 31
3.20 Ghana 32
3.21 Guinea 32
3.22 Guinea-Bissau 33
3.23 Kenya 34
3.24 Lesotho 35
3.25 Liberia 35
3.26 Libya 36
3.27 Madagascar 37
3.28 Malawi 37
3.29 Mali 38
3.30 Mauritania 39
3.31 Mauritius 39
3.32 Morocco 40
3.33 Mozambique 41
3.34 Namibia 41
3.35 Niger 42
3.36 Nigeria 43
3.37 Republic of Congo 44
3.38 Reunion 44
3.39 Rwanda 45
3.40 Sao Tome E Principe 46
3.41 Senegal 46
3.42 Sierra Leone 47
3.43 Somalia 48
3.44 South Africa 48
3.45 Sudan 49
3.46 Swaziland 50
3.47 Tanzania 50
3.48 The Gambia 51
3.49 Togo 52
3.50 Tunisia 52
3.51 Uganda 53
3.52 Western Sahara 54
3.53 Zambia 54
3.54 Zimbabwe 55
4 ASIA & THE MIDDLE EAST 57
4.1 Executive Summary 57
4.2 Afghanistan 58
4.3 Armenia 59
4.4 Azerbaijan 60
4.5 Bahrain 61
4.6 Bangladesh 62
4.7 Bhutan 63
4.8 Brunei 63
4.9 Burma 64
4.10 Cambodia 65
4.11 China 65
4.12 Hong Kong 66
4.13 India 67
4.14 Indonesia 68
4.15 Iran 69
4.16 Iraq 70
4.17 Israel 71
4.18 Japan 71
4.19 Jordan 72
4.20 Kuwait 73
4.21 Kyrgyzstan 74
4.22 Laos 74
4.23 Lebanon 75
4.24 Macau 76
4.25 Malaysia 76
4.26 Maldives 77
4.27 Mongolia 78
4.28 Nepal 78
4.29 North Korea 79
4.30 Oman 80
4.31 Pakistan 80
4.32 Palestine 81
4.33 Papua New Guinea 82
4.34 Philippines 82
4.35 Qatar 83
4.36 Saudi Arabia 84
4.37 Seychelles 85
4.38 Singapore 85
4.39 South Korea 86
4.40 Sri Lanka 87
4.41 Syrian Arab Republic 87
4.42 Taiwan 88
4.43 Tajikistan 89
4.44 Thailand 90
4.45 The United Arab Emirates 91
4.46 Turkey 91
4.47 Turkmenistan 92
4.48 Uzbekistan 93
4.49 Vietnam 94
4.50 Yemen 94
5 EUROPE 96
5.1 Executive Summary 96
5.2 Albania 97
5.3 Andorra 98
5.4 Austria 98
5.5 Belarus 99
5.6 Belgium 100
5.7 Bosnia and Herzegovina 101
5.8 Bulgaria 102
5.9 Croatia 103
5.10 Cyprus 103
5.11 Czech Republic 104
5.12 Denmark 105
5.13 Estonia 106
5.14 Finland 106
5.15 France 107
5.16 Georgia 108
5.17 Germany 109
5.18 Greece 110
5.19 Hungary 110
5.20 Iceland 111
5.21 Ireland 112
5.22 Italy 112
5.23 Kazakhstan 113
5.24 Latvia 114
5.25 Liechtenstein 115
5.26 Lithuania 116
5.27 Luxembourg 116
5.28 Malta 117
5.29 Moldova 118
5.30 Monaco 118
5.31 Norway 119
5.32 Poland 120
5.33 Portugal 121
5.34 Romania 121
5.35 Russia 122
5.36 San Marino 123
5.37 Slovakia 124
5.38 Slovenia 124
5.39 Spain 125
5.40 Sweden 126
5.41 Switzerland 127
5.42 The Netherlands 128
5.43 The United Kingdom 129
5.44 Ukraine 130
6 LATIN AMERICA 132
6.1 Executive Summary 132
6.2 Argentina 133
6.3 Belize 134
6.4 Bolivia 135
6.5 Brazil 135
6.6 Chile 136
6.7 Colombia 137
6.8 Costa Rica 138
6.9 Ecuador 139
6.10 El Salvador 140
6.11 French Guiana 140
6.12 Guatemala 141
6.13 Guyana 142
6.14 Honduras 142
6.15 Mexico 143
6.16 Nicaragua 144
6.17 Panama 145
6.18 Paraguay 146
6.19 Peru 147
6.20 Suriname 148
6.21 The Falkland Islands 148
6.22 Uruguay 149
6.23 Venezuela 150
7 NORTH AMERICA & THE CARIBBEAN 151
7.1 Executive Summary 151
7.2 Antigua and Barbuda 152
7.3 Aruba 153
7.4 Barbados 154
7.5 Bermuda 154
7.6 Canada 155
7.7 Cuba 156
7.8 Dominica 157
7.9 Dominican Republic 157
7.10 Greenland 158
7.11 Grenada 159
7.12 Guadeloupe 160
7.13 Haiti 160
7.14 Jamaica 161
7.15 Martinique 162
7.16 Puerto Rico 162
7.17 St. Kitts and Nevis 163
7.18 St. Lucia 164
7.19 St. Vincent and the Grenadines 164
7.20 The Bahamas 165
7.21 The British Virgin Islands 166
7.22 The Cayman Islands 166
7.23 The Netherlands Antilles 167
7.24 The U.S. Virgin Islands 168
7.25 The United States 168
7.26 Trinidad and Tobago 169
8 OCEANA 170
8.1 Executive Summary 170
8.2 American Samoa 171
8.3 Australia 172
8.4 Christmas Island 173
8.5 Cook Islands 173
8.6 Fiji 174
8.7 French Polynesia 174
8.8 Guam 175
8.9 Kiribati 176
8.10 Marshall Islands 176
8.11 Micronesia Federation 177
8.12 Nauru 177
8.13 New Caledonia 178
8.14 New Zealand 178
8.15 Niue 179
8.16 Norfolk Island 180
8.17 Palau 180
8.18 Solomon Islands 181
8.19 The Northern Mariana Island 181
8.20 Tokelau 182
8.21 Tonga 182
8.22 Tuvalu 183
8.23 Vanuatu 183
8.24 Wallis and Futuna 184
8.25 Western Samoa 184
9 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 186
9.1 Disclaimers & Safe Harbor 186
9.2 ICON Group International, Inc. User Agreement Provisions 187

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