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The 2009-2014 World Outlook for Printing and Binding of Paperbound Technical, Scientific, and Professional Books - Product Image

The 2009-2014 World Outlook for Printing and Binding of Paperbound Technical, Scientific, and Professional Books

  • Published: September 2008
  • Region: Global
  • 195 pages
  • ICON Group International

WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if a market is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

The latent demand for printing and binding READ MORE >

1 INTRODUCTION 10
1.1 Overview 10
1.2 What is Latent Demand and the P.I.E.? 10
1.3 The Methodology 11
1.3.1 Step 1. Product Definition and Data Collection 12
1.3.2 Step 2. Filtering and Smoothing 13
1.3.3 Step 3. Filling in Missing Values 13
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 14
1.3.5 Step 5. Fixed-Parameter Linear Estimation 14
1.3.6 Step 6. Aggregation and Benchmarking 15
1.3.7 Step 7. Latent Demand Density: Allocating Across Cities 15
2 SUMMARY OF FINDINGS 16
2.1 The Worldwide Market Potential 16
3 AFRICA 18
3.1 Executive Summary 18
3.2 Algeria 19
3.3 Angola 20
3.4 Benin 21
3.5 Botswana 21
3.6 Burkina Faso 22
3.7 Burundi 23
3.8 Cameroon 24
3.9 Cape Verde 25
3.10 Central African Republic 25
3.11 Chad 26
3.12 Comoros 27
3.13 Congo (formerly Zaire) 27
3.14 Cote dIvoire 28
3.15 Djibouti 29
3.16 Egypt 30
3.17 Equatorial Guinea 31
3.18 Ethiopia 31
3.19 Gabon 32
3.20 Ghana 33
3.21 Guinea 34
3.22 Guinea-Bissau 34
3.23 Kenya 35
3.24 Lesotho 36
3.25 Liberia 36
3.26 Libya 37
3.27 Madagascar 38
3.28 Malawi 38
3.29 Mali 39
3.30 Mauritania 40
3.31 Mauritius 40
3.32 Morocco 41
3.33 Mozambique 42
3.34 Namibia 42
3.35 Niger 43
3.36 Nigeria 44
3.37 Republic of Congo 45
3.38 Reunion 45
3.39 Rwanda 46
3.40 Sao Tome E Principe 47
3.41 Senegal 47
3.42 Sierra Leone 48
3.43 Somalia 49
3.44 South Africa 49
3.45 Sudan 50
3.46 Swaziland 51
3.47 Tanzania 52
3.48 The Gambia 53
3.49 Togo 54
3.50 Tunisia 55
3.51 Uganda 56
3.52 Western Sahara 56
3.53 Zambia 57
3.54 Zimbabwe 58
4 ASIA & THE MIDDLE EAST 59
4.1 Executive Summary 59
4.2 Afghanistan 60
4.3 Armenia 61
4.4 Azerbaijan 62
4.5 Bahrain 63
4.6 Bangladesh 64
4.7 Bhutan 65
4.8 Brunei 65
4.9 Burma 66
4.10 Cambodia 67
4.11 China 67
4.12 Hong Kong 68
4.13 India 69
4.14 Indonesia 70
4.15 Iran 71
4.16 Iraq 72
4.17 Israel 73
4.18 Japan 73
4.19 Jordan 74
4.20 Kuwait 75
4.21 Kyrgyzstan 76
4.22 Laos 76
4.23 Lebanon 77
4.24 Macau 78
4.25 Malaysia 78
4.26 Maldives 79
4.27 Mongolia 80
4.28 Nepal 80
4.29 North Korea 81
4.30 Oman 82
4.31 Pakistan 82
4.32 Palestine 83
4.33 Papua New Guinea 84
4.34 Philippines 84
4.35 Qatar 85
4.36 Saudi Arabia 86
4.37 Seychelles 87
4.38 Singapore 87
4.39 South Korea 88
4.40 Sri Lanka 89
4.41 Syrian Arab Republic 90
4.42 Taiwan 91
4.43 Tajikistan 92
4.44 Thailand 92
4.45 The United Arab Emirates 93
4.46 Turkey 94
4.47 Turkmenistan 95
4.48 Uzbekistan 95
4.49 Vietnam 96
4.50 Yemen 97
5 EUROPE 98
5.1 Executive Summary 98
5.2 Albania 99
5.3 Andorra 100
5.4 Austria 101
5.5 Belarus 102
5.6 Belgium 103
5.7 Bosnia and Herzegovina 104
5.8 Bulgaria 104
5.9 Croatia 105
5.10 Cyprus 106
5.11 Czech Republic 106
5.12 Denmark 107
5.13 Estonia 108
5.14 Finland 109
5.15 France 110
5.16 Georgia 111
5.17 Germany 111
5.18 Greece 112
5.19 Hungary 113
5.20 Iceland 114
5.21 Ireland 115
5.22 Italy 115
5.23 Kazakhstan 116
5.24 Latvia 117
5.25 Liechtenstein 118
5.26 Lithuania 119
5.27 Luxembourg 119
5.28 Malta 120
5.29 Moldova 121
5.30 Monaco 121
5.31 Norway 122
5.32 Poland 123
5.33 Portugal 124
5.34 Romania 125
5.35 Russia 126
5.36 San Marino 127
5.37 Slovakia 127
5.38 Slovenia 128
5.39 Spain 129
5.40 Sweden 130
5.41 Switzerland 131
5.42 The Netherlands 132
5.43 The United Kingdom 133
5.44 Ukraine 134
6 LATIN AMERICA 135
6.1 Executive Summary 135
6.2 Argentina 136
6.3 Belize 137
6.4 Bolivia 138
6.5 Brazil 139
6.6 Chile 140
6.7 Colombia 141
6.8 Costa Rica 142
6.9 Ecuador 142
6.10 El Salvador 143
6.11 French Guiana 144
6.12 Guatemala 144
6.13 Guyana 145
6.14 Honduras 146
6.15 Mexico 147
6.16 Nicaragua 148
6.17 Panama 149
6.18 Paraguay 149
6.19 Peru 150
6.20 Suriname 151
6.21 The Falkland Islands 152
6.22 Uruguay 152
6.23 Venezuela 153
7 NORTH AMERICA & THE CARIBBEAN 155
7.1 Executive Summary 155
7.2 Antigua and Barbuda 156
7.3 Aruba 157
7.4 Barbados 158
7.5 Bermuda 158
7.6 Canada 159
7.7 Cuba 160
7.8 Dominica 161
7.9 Dominican Republic 161
7.10 Greenland 162
7.11 Grenada 163
7.12 Guadeloupe 164
7.13 Haiti 165
7.14 Jamaica 165
7.15 Martinique 166
7.16 Puerto Rico 167
7.17 St. Kitts and Nevis 168
7.18 St. Lucia 168
7.19 St. Vincent and the Grenadines 169
7.20 The Bahamas 170
7.21 The British Virgin Islands 170
7.22 The Cayman Islands 171
7.23 The Netherlands Antilles 172
7.24 The U.S. Virgin Islands 172
7.25 The United States 173
7.26 Trinidad and Tobago 174
8 OCEANA 176
8.1 Executive Summary 176
8.2 American Samoa 177
8.3 Australia 178
8.4 Christmas Island 179
8.5 Cook Islands 179
8.6 Fiji 180
8.7 French Polynesia 181
8.8 Guam 181
8.9 Kiribati 182
8.10 Marshall Islands 183
8.11 Micronesia Federation 183
8.12 Nauru 184
8.13 New Caledonia 185
8.14 New Zealand 185
8.15 Niue 186
8.16 Norfolk Island 187
8.17 Palau 187
8.18 Solomon Islands 188
8.19 The Northern Mariana Island 189
8.20 Tokelau 189
8.21 Tonga 190
8.22 Tuvalu 191
8.23 Vanuatu 191
8.24 Wallis and Futuna 192
8.25 Western Samoa 193
9 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 194
9.1 Disclaimers & Safe Harbor 194
9.2 ICON Group International, Inc. User Agreement Provisions 195

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