Indian Land-based Training and Simulation Market Assessment

Frost & Sullivan, November 2008, Pages: 51

The Land Based Training and Simulation market in India is in a nascent stage. Currently there are only five participants operating in this market. Zen Technologies is the market leader followed by CAE-Macmet, BEL, Alpha Design Technologies and BDL in that order. Simulators are available for Small Arms Training, Advanced Weapon Training, Tank Driving and Tank Gunnery Training. Though the DRDO has developed computerized war gaming software like “Shatranj” and “Sangram” in co-ordination with the Indian Army the market for computerized war gaming and Electronic Warfare training simulators is yet to emerge.

This Frost & Sullivan research service titled Indian Land-based Training and Simulation Market Assessment provides overview of the total Indian land-based training and simulation market and examines in depth the situation of the top three competitors apart from the progress made by the rest of the participants. In this research, Frost & Sullivan's expert analysts thoroughly examine the following markets: weapons/weaponry training simulators and driving simulators.

Market Overview

Indian Army’s Modernization Drive Gets Land-based Training and Simulation Market Firing on All Cylinders

The emerging land-based training and simulation market in India is on the cusp of a huge breakthrough, with the Indian army embarking on a modernisation drive. It is not only the domestic companies that will benefit from the programme but also the overseas participants, especially considering policies for foreign direct investment (FDI), and private participation is expected to become more favourable. "For overseas as well as indigenous companies, strategic alliances such as joint ventures, Memorandum of Understandings/agreements, offset partnerships are very significant," says the analyst of this research. "Choosing the right collaborator in terms of technical know-how, local market knowledge, brand image and past relations with the Indian military, paramilitary and police forces will be vital for success."

These alliances will bode well for Indian software companies as they may get a chance to collaborate with simulator developers to design and supply software. "Advances in software and information technology and the use of commercial off-the-shelf (COTS) technology have encouraged new participants to enter this market," notes the analyst. "In the last two years, there has been an increase in the number of request for proposals (RFPs) for simulators for the Indian army and this trend is expected to persist."

Apart from the much-vaunted modernisation program, the market has also gained from greater awareness of the cost, safety and time benefits of simulators. The need for savings on service of worn-out original equipment, fuel, and man-hours; concern for soldier safety during training and the need to train soldiers in the use of new equipment acquired under the modernisation programme will significantly aid this market. However, the Indian army’s low budgets eliminate the prospect of conducting commitment trials on full-fledged simulators for technical evaluation. It also compels the army to choose products in the lowest price range, challenging market participants to manufacture low-cost, yet technologically advanced simulators. This situation may ease in the near future with significant hikes expected in the defence budget by 2009. For market participants, it is vital to design easily upgradeable and interoperable simulators to increase market shares over time.

Market Sectors

Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:

- Weapons/weaponry training simulators
- Driving simulators

1 | INTRODUCTION

Market Overview
1. Indian Land-based Training and Simulation Market Assessment

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