Asia-Pacific Telecom Insider / Vol. 1, No 1, Edition 2 - Capex in Asia/Pacific: Driven by 3G in China, Spending to Rise Despite Global Downturn
- Language: English
- 13 Pages
- Published: February 2009
- Region: Asia, China, Global
Due to rising incomes and greater competition, the pay-TV market in Africa and the Middle East will enjoy the world's highest growth rate over the next five years, with subscriptions increasing at a CAGR of 13 percent and total regional pay-TV revenue to almost double 2008 levels by year-end 2013, according to this latest report.
Pay-TV in Africa and the Middle East: Early-Stage Market Prepares for Expansion analyzes the growth potential for pay-TV services in AME, as well as the influence of current market conditions, new licensing regulations, and new technologies. This 14-page report identifies the main obstacles to pay-TV adoption in the region and points out the key market developments that would enable more aggressive growth, outlining some of the initiatives taken by regulators and operators in three African and Middle Eastern markets: Nigeria, Saudi Arabia, and South Africa.
Pay-TV in Africa and the Middle East: Early-Stage Market Prepares for Expansion marks the debut of our new Telecom Insider series. This brand-new product line delivers concise and timely data and analysis covering telecom trends in key regional emerging markets, including:
- Africa and the Middle East
- Latin America
"Due to limited competition, the difficulty of obtaining content and the lack of an affordable mobile pay-TV platform, pay-TV markets in Africa and the Middle East are currently dominated by a small number of direct-to-home (DTH) operators," notes Dearbhla McHenry, EMEA senior analyst at Pyramid Research and author of the report.
The outlook, however, has recently become much more encouraging. Growth will accelerate significantly as regulatory changes and rising incomes enable new pay-TV entrants to begin tapping the region's very underpenetrated pay-TV market.
"Over the next five years, we expect these positive changes in the market environment to improve pay-TV subscription adoption rates in the region, leading to an overall CAGR of 13 percent through 2013 and a total of 27.5 million subscriptions by year-end 2013," says McHenry." Although infrastructure shortcomings and limited content availability will continue to affect growth in the short term, we expect total regional pay-TV revenue to reach $8 billion by 2013, almost double 2008 levels."
Increasingly, regulators in the region are choosing to award "universal" licenses rather than sector-specific licenses, a trend that makes it possible for mobile or new fixed operators to consider adding pay-TV services to their offerings. Not all converged networks will translate directly into IPTV potential; however, nationwide IPTV-ready fiber networks are being planned in wealthy markets, while operators in less wealthy markets are considering deploying fiber in at least the wealthier areas of major cities to enable triple-play bundles.
Pay-TV in Africa and the Middle East: Early-Stage Market Prepares for Expansion is the first in our Telecom Insider Report Series. Published monthly for each of the world's most dynamic regions, Telecom Insiders are packed with trend analysis, industry best practices, market sizing and forecasting, competitor analysis, and case studies, providing you information you can leverage to make better business decisions. SHOW LESS READ MORE >
Pay-TV’s potential in Africa and the Middle East
A. Pay-TV in AME is hampered by insufficient competition, content and infrastructure
B. Pay-TV markets are poised on the edge of a new period of growth
C. Obstacles will not disappear overnight, but we expect strong growth in 2009-2013 Market detail
CASE STUDY: Pay-TV in Nigeria
CASE STUDY: Pay-TV in Saudi Arabia
CASE STUDY: Pay-TV in South Africa
Table of exhibits
1. Pay-TV market size, penetration and growth rates for key markets
2. Main obstacles to pay-TV growth in AME
3. Pay-TV penetration for selected markets in AME, 2008
4. Selected licenses recently issued in AME
5. Household TV penetration and pay-TV penetration in selected AME markets
6. Pay-TV subscriptions by technology and pay-TV household penetration
7. Pay-TV subscriptions by technology and pay-TV household penetration
8. Vodacom pay-TV and video packages
9. Pay-TV subscriptions by technology in South Africa, 2008-2013
- 21st Century
- Arab Radio and Television Network (ART)
- On Digital Media (ODM)
- Saudi Telecom Company (STC)
- Showtime Arabia
- Telkom Media
- Telkom South Africa
- Verizon Communications
- Vodafone Live!