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UK Consumer Satisfaction Index 2009: Personal Care Product Image

UK Consumer Satisfaction Index 2009: Personal Care

  • Published: January 2009
  • Region: United Kingdom, Great Britain
  • 22 Pages
  • Verdict Research Limited

UK Consumer Satisfaction Index 2009: Personal Care quantifies and interprets how satisfied customers are with the retailers they use on eight key performance measures, using an annual survey of 6,000 consumers.

Scope:

- Measures and ranks customer satisfaction for all significant retailers in the sector over six years (2004-2009).
- Includes ratings for eight performance metrics: price, range, quality, service, convenience, ambience, layout and facilities.
- Covers 11 retailers including Boots, Body Shop, Avon, Superdrug, Asda, Wilkinson, Tesco and Morrison

Highlights:

- In 2009 price has made a sharp return with the biggest gainers in this survey all championing price. And though range and quality are still driving satisfaction evident from Avon and Boots taking first and third place respectively the economic downturn is driving a shift in sentiment to price
- Asda now has the most satisfied personal care shoppers of the Big Four grocers, recovering second place and this year's biggest improver adding 14 points to its previous year's score. Price, convenience and store ambience have propelled the retailer up the leader board.
- After a sudden READ MORE >

CHAPTER 1 EXECUTIVE SUMMARY

- About CSI

CHAPTER 2 SUMMARY OF FINDINGS

- Summary of Findings - Personal Care

CHAPTER 3 SYNOPSIS AND COMPARATIVES

- Synopsis and Comparatives - Personal Care

CHAPTER 4 RANKINGS

- Overall Ranking - Personal Care
- Winners Since Last Year - Personal Care
- Losers Since Last Year - Personal Care
- Ranking for Range - Personal Care
- Ranking for Price - Personal Care
- Ranking for Convenience - Personal Care
- Ranking for Quality - Personal Care
- Ranking for Service - Personal Care
- Ranking for Ambience - Personal Care
- Ranking for Facilities - Personal Care
- Ranking for Layout - Personal Care

List of Tables:

Table 1: Personal Care highest scoring retailers overall and by factor 2008 and 2009
Table 2: CSI comparatives between personal care and all retail 2009
Table 3: Retailers ranked by overall CSI score 2004-2009
Table 4: Personal care retailers with the most significant gains in overall CSI score 2009
Table 5: Retailers with the most significant gains in CSI rank in personal care 2009
Table 6: Personal care retailers with the most significant losses in overall CSI score 2009
Table 7: Retailers with the most significant losses in CSI rank in personal care 2009
Table 8: Retailers ranked by CSI score for range 2004-2009
Table 9: Retailers ranked by CSI score for price 2004-2009
Table 10: Retailers ranked by CSI score for convenience 2004-2009
Table 11: Retailers ranked by CSI score for quality 2004-2009
Table 12: Retailers ranked by CSI score for service 2004-2009
Table 13: Retailers ranked by CSI score for ambience 2004-2009
Table 14: Retailers ranked by CSI score for facilities 2004-2009
Table 15: Retailers ranked by CSI score for layout 2004-2009

List of Figures:

Figure 1: Yearly overall score comparatives, personal care and all retail 2004-2009

Note: Product cover images may vary from those shown

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