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Bakery and Cereals in North America to 2012 Product Image

Bakery and Cereals in North America to 2012

  • Published: February 2009
  • Region: America, North America, United States
  • 110 pages
  • Datamonitor

This databook is a detailed information resource covering all the key data points on Bakery and cereals in North America. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2007 and full forecasts to 2012 for 02 countries covered within the North America region.

Scope

- Contains information on 6 categories: Bread & rolls, Breakfast cereals, Cakes & pastries, Cookies (sweet biscuits), Crackers and Morning goods

- Provides market value, volume, expenditure and consumption data by market, category and segment

Highlights of this title

The North America Bakery and cereals market covering 02 countries, increased between 2002-2007, growing at an average annual rate of 2.0%.

The leading company in the market in 2007 was Kraft Foods, Inc. The second-largest player was Kellogg Company with General Mills, Inc. in third place.

Key reasons to purchase this title

- Discover the major quantitative trends affecting the Bakery and cereals markets

- Understand consumers consumption and expenditure patterns for the 02 countries covered

- Understand the future direction of the market with reliable historical data and full five year forecasting

Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Bakery and cereals 2
Summary category level - Bread & rolls 3
Summary category level - Breakfast cereals 4
Summary category level - Cakes & pastries 5
Summary category level - Cookies (sweet biscuits) 6
Summary category level - Crackers (savory biscuits) 7
Summary category level - Morning goods 8
Chapter 2 INTRODUCTION 9
What is this report about? 9
How to use this report 9
Market Definition 10
Chapter 3 OVERVIEW 22
Value Analysis 22
Volume Analysis 23
Chapter 4 NORTH AMERICA BAKERY AND CEREALS - MARKET OVERVIEW 24
Value Analysis, 2002-2007 24
Value Analysis, 2007-2012 25
Volume Analysis, 2002-2007 27
Volume Analysis, 2007-2012 28
Company Share Analysis 31
Distribution Analysis 33
Chapter 5 LEADING COMPANY PROFILES 35
Kraft Foods, Inc. 35
Kellogg Company 37
Chapter 6 CATEGORY ANALYSIS - BREAD & ROLLS 40
Value Analysis, 2002-2007 40
Value Analysis, 2007-2012 41
Volume Analysis, 2002-2007 43
Volume Analysis, 2007-2012 44
Company Share Analysis 47
Distribution Analysis 50
Chapter 7 CATEGORY ANALYSIS - BREAKFAST CEREALS 52
Value Analysis, 2002-2007 52
Value Analysis, 2007-2012 53
Volume Analysis, 2002-2007 55
Volume Analysis, 2007-2012 56
Company Share Analysis 58
Distribution Analysis 60
Chapter 8 CATEGORY ANALYSIS - CAKES & PASTRIES 62
Value Analysis, 2002-2007 62
Value Analysis, 2007-2012 63
Volume Analysis, 2002-2007 65
Volume Analysis, 2007-2012 66
Company Share Analysis 68
Distribution Analysis 70
Chapter 9 CATEGORY ANALYSIS - COOKIES (SWEET BISCUITS) 72
Value Analysis, 2002-2007 72
Value Analysis, 2007-2012 73
Volume Analysis, 2002-2007 76
Volume Analysis, 2007-2012 77
Company Share Analysis 80
Distribution Analysis 82
Chapter 10 CATEGORY ANALYSIS - CRACKERS (SAVORY BISCUITS) 84
Value Analysis, 2002-2007 84
Value Analysis, 2007-2012 85
Volume Analysis, 2002-2007 88
Volume Analysis, 2007-2012 89
Company Share Analysis 92
Distribution Analysis 93
Chapter 11 CATEGORY ANALYSIS - MORNING GOODS 95
Value Analysis, 2002-2007 95
Value Analysis, 2007-2012 96
Volume Analysis, 2002-2007 98
Volume Analysis, 2007-2012 99
Company Share Analysis 101
Distribution Analysis 103
Chapter 12 RESEARCH METHODOLOGY 105
Methodology overview 105
Secondary research 106
Market modeling 107
Primary research 108
Data finalization 109
Ongoing research 109
Chapter 13 APPENDIX 110
Future readings 110
How to contact experts in your industry 110
Disclaimer 110

LIST OF FIGURES
Figure 1: North America bakery and cereals value & value forecast, 2002-2012 (US$ m, nominal prices) 26
Figure 2: North America bakery and cereals category growth comparison, by value, 2002-2012 26
Figure 3: North America bakery and cereals volume & volume forecast, 2002-2012 (Kg m) 29
Figure 4: North America bakery and cereals category growth comparison, by volume, 2002-2012 30
Figure 5: North America bakery and cereals distribution channels, by value, 2006-2007(%) 34
Figure 6: North America bread & rolls value & value forecast, 2002-2012 (US$ m, nominal prices) 42
Figure 7: North America bread & rolls category growth comparison, by value, 2002-2012 42
Figure 8: North America bread & rolls volume & volume forecast, 2002-2012 (Kg m) 45
Figure 9: North America bread & rolls category growth comparison, by volume, 2002-2012 46
Figure 10: North America bread & rolls company share (Top 5 Companies), by value, 2006-2007 (%) 49
Figure 11: North America bread & rolls distribution channels, by value, 2006-2007(%) 51
Figure 12: North America breakfast cereals value & value forecast, 2002-2012 (US$ m, nominal prices) 54
Figure 13: North America breakfast cereals category growth comparison, by value, 2002-2012 54
Figure 14: North America breakfast cereals volume & volume forecast, 2002-2012 (Kg m) 57
Figure 15: North America breakfast cereals category growth comparison, by volume, 2002-2012 57
Figure 16: North America breakfast cereals company share, by value, 2006-2007 (%) 59
Figure 17: North America breakfast cereals distribution channels, by value, 2006-2007(%) 61
Figure 18: North America cakes & pastries value & value forecast, 2002-2012 (US$ m, nominal prices) 64
Figure 19: North America cakes & pastries category growth comparison, by value, 2002-2012 64
Figure 20: North America cakes & pastries volume & volume forecast, 2002-2012 (Kg m) 67
Figure 21: North America cakes & pastries category growth comparison, by volume, 2002-2012 67
Figure 22: North America cakes & pastries company share, by value, 2006-2007 (%) 69
Figure 23: North America cakes & pastries distribution channels, by value, 2006-2007(%) 71
Figure 24: North America cookies (sweet biscuits) value & value forecast, 2002-2012 (US$ m, nominal prices) 74
Figure 25: North America cookies (sweet biscuits) category growth comparison, by value, 2002-2012 75
Figure 26: North America cookies (sweet biscuits) volume & volume forecast, 2002-2012 (Kg m) 78
Figure 27: North America cookies (sweet biscuits) category growth comparison, by volume, 2002-2012 79
Figure 28: North America cookies (sweet biscuits) distribution channels, by value, 2006-2007(%) 83
Figure 29: North America crackers (savory biscuits) value & value forecast, 2002-2012 (US$ m, nominal prices) 86
Figure 30: North America crackers (savory biscuits) category growth comparison, by value, 2002-2012 87
Figure 31: North America crackers (savory biscuits) volume & volume forecast, 2002-2012 (Kg m) 90
Figure 32: North America crackers (savory biscuits) category growth comparison, by volume, 2002-2012 91
Figure 33: North America crackers (savory biscuits) distribution channels, by value, 2006-2007(%) 94
Figure 34: North America morning goods value & value forecast, 2002-2012 (US$ m, nominal prices) 97
Figure 35: North America morning goods category growth comparison, by value, 2002-2012 97
Figure 36: North America morning goods volume & volume forecast, 2002-2012 (Kg m) 100
Figure 37: North America morning goods category growth comparison, by volume, 2002-2012 100
Figure 38: North America morning goods company share, by value, 2006-2007 (%) 102
Figure 39: North America morning goods distribution channels, by value, 2006-2007(%) 104
Figure 40: Annual data review process 106

LIST OF TABLES
Table 1: Bakery and cereals category definitions 11
Table 2: Bakery and cereals distribution channels 13
Table 3: North America bakery and cereals value (country-wise), 2002-2007 (US$ m, nominal prices) 22
Table 4: North America bakery and cereals value (country-wise) forecast, 2007-2012 (US$ m, nominal prices) 22
Table 5: North America bakery and cereals volume (country-wise), 2002-2007 (Kg m) 23
Table 6: North America bakery and cereals volume (country-wise) forecast, 2007-2012 (Kg m) 23
Table 7: North America bakery and cereals value, 2002-2007 (US$ m, nominal prices) 24
Table 8: North America bakery and cereals value forecast, 2007-2012 (US$ m, nominal prices) 25
Table 9: North America bakery and cereals volume, 2002-2007 (Kg m) 27
Table 10: North America bakery and cereals volume forecast, 2007-2012 (Kg m) 28
Table 11: North America bakery and cereals company share (Top 20 Companies) by value, 2006-2007 (%) 31
Table 12: North America bakery and cereals value, by company, 2006-2007 (US$ m nominal prices) 32
Table 13: North America bakery and cereals distribution channels, by value, 2006-2007 (%) 33
Table 14: North America bakery and cereals value, by distribution channel, 2006-2007 (US$ m nominal prices) 33
Table 15: Kraft Foods, Inc. Key Facts 35
Table 16: Kellogg Company Key Facts 37
Table 17: North America bread & rolls value, 2002-2007 (US$ m, nominal prices) 40
Table 18: North America bread & rolls value forecast, 2007-2012 (US$ m, nominal prices) 41
Table 19: North America bread & rolls volume, 2002-2007 (Kg m) 43
Table 20: North America bread & rolls volume forecast, 2007-2012 (Kg m) 44
Table 21: North America bread & rolls company share by value, 2006-2007 (%) 47
Table 22: North America bread & rolls value, by company, 2006-2007 (US$ m nominal prices) 48
Table 23: North America bread & rolls distribution channels, by value, 2006-2007 (%) 50
Table 24: North America bread & rolls value, by distribution channel, 2006-2007 (US$ m nominal prices) 50
Table 25: North America breakfast cereals value, 2002-2007 (US$ m, nominal prices) 52
Table 26: North America breakfast cereals value forecast, 2007-2012 (US$ m, nominal prices) 53
Table 27: North America breakfast cereals volume, 2002-2007 (Kg m) 55
Table 28: North America breakfast cereals volume forecast, 2007-2012 (Kg m) 56
Table 29: North America breakfast cereals company share by value, 2006-2007 (%) 58
Table 30: North America breakfast cereals value, by company, 2006-2007 (US$ m nominal prices) 58
Table 31: North America breakfast cereals distribution channels, by value, 2006-2007 (%) 60
Table 32: North America breakfast cereals value, by distribution channel, 2006-2007 (US$ m nominal prices) 60
Table 33: North America cakes & pastries value, 2002-2007 (US$ m, nominal prices) 62
Table 34: North America cakes & pastries value forecast, 2007-2012 (US$ m, nominal prices) 63
Table 35: North America cakes & pastries volume, 2002-2007 (Kg m) 65
Table 36: North America cakes & pastries volume forecast, 2007-2012 (Kg m) 66
Table 37: North America cakes & pastries company share by value, 2006-2007 (%) 68
Table 38: North America cakes & pastries value, by company, 2006-2007 (US$ m nominal prices) 68
Table 39: North America cakes & pastries distribution channels, by value, 2006-2007 (%) 70
Table 40: North America cakes & pastries value, by distribution channel, 2006-2007 (US$ m nominal prices) 70
Table 41: North America cookies (sweet biscuits) value, 2002-2007 (US$ m, nominal prices) 72
Table 42: North America cookies (sweet biscuits) value forecast, 2007-2012 (US$ m, nominal prices) 73
Table 43: North America cookies (sweet biscuits) volume, 2002-2007 (Kg m) 76
Table 44: North America cookies (sweet biscuits) volume forecast, 2007-2012 (Kg m) 77
Table 45: North America cookies (sweet biscuits) company share by value, 2006-2007 (%) 80
Table 46: North America cookies (sweet biscuits) value, by company, 2006-2007 (US$ m nominal prices) 81
Table 47: North America cookies (sweet biscuits) distribution channels, by value, 2006-2007 (%) 82
Table 48: North America cookies (sweet biscuits) value, by distribution channel, 2006-2007 (US$ m nominal prices) 82
Table 49: North America crackers (savory biscuits) value, 2002-2007 (US$ m, nominal prices) 84
Table 50: North America crackers (savory biscuits) value forecast, 2007-2012 (US$ m, nominal prices) 85
Table 51: North America crackers (savory biscuits) volume, 2002-2007 (Kg m) 88
Table 52: North America crackers (savory biscuits) volume forecast, 2007-2012 (Kg m) 89
Table 53: North America crackers (savory biscuits) company share by value, 2006-2007 (%) 92
Table 54: North America crackers (savory biscuits) value, by company, 2006-2007 (US$ m nominal prices) 92
Table 55: North America crackers (savory biscuits) distribution channels, by value, 2006-2007 (%) 93
Table 56: North America crackers (savory biscuits) value, by distribution channel, 2006-2007 (US$ m nominal prices) 93
Table 57: North America morning goods value, 2002-2007 (US$ m, nominal prices) 95
Table 58: North America morning goods value forecast, 2007-2012 (US$ m, nominal prices) 96
Table 59: North America morning goods volume, 2002-2007 (Kg m) 98
Table 60: North America morning goods volume forecast, 2007-2012 (Kg m) 99
Table 61: North America morning goods company share by value, 2006-2007 (%) 101
Table 62: North America morning goods value, by company, 2006-2007 (US$ m nominal prices) 101
Table 63: North America morning goods distribution channels, by value, 2006-2007 (%) 103
Table 64: North America morning goods value, by distribution channel, 2006-2007 (US$ m nominal prices) 103

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