The World Market for Escalators and Moving Walkways: A 2009 Global Trade Perspective
ICON Group International, January 2009, Pages: 108
This report was created for strategic planners, international executives and import/export managers who are concerned with the market for escalators and moving walkways. With the globalization of this market, managers can no longer be contented with a local view. Nor can managers be contented with out-of-date statistics that appear several years after the fact. I have developed a methodology, based on macroeconomic and trade models, to estimate the market for escalators and moving walkways for those countries serving the world market via exports or supplying from various countries via imports. I do so for the current year based on a variety of key historical indicators and econometric models.
On the demand side, exporters and strategic planners approaching the world market face a number of questions. Which countries are supplying escalators and moving walkways? What is the dollar value of these imports? How much do the imports of escalators and moving walkways vary from one country to another? Do exporters serving the world market have similar market shares across the importing countries? Which countries supply the most exports of escalators and moving walkways? Which countries are buying their exports? What is the value of these exports and which countries are the largest buyers?
In what follows, Chapter 2 begins by summarizing the regional markets for imported and exported escalators and moving walkways. The total level of imports and exports on a worldwide basis, and those for each region, is based on a model which aggregates across over 150 key country markets and projects these to the current year. From there, each country represents a percent of the world market. This market is served from a number of competitive countries of origin. Based on both demand- and supply-side dynamics, market shares by country of origin are then calculated across each country market destination. These shares lead to a volume of import and export values for each country and are aggregated to regional and world totals. In doing so, we are able to obtain maximum likelihood estimates of both the value of each market and the shares that countries are likely to receive this year. From these figures, rankings are calculated to allow managers to prioritize markets. In this way, all the figures provided in this report are forecasts that can be combined with internal information for strategic planning purposes.
After the worldwide summary in Chapter 2 of both imports and exports, Chapter 3 details the exports of escalators and moving walkways, for each individual country. Chapter 4 does the same, but for imports of escalators and moving walkways for all countries in the world. In all cases, the total dollar volume and percentage share values by major trading partner are provided. Combined, Chapters 3 and 4 present the complete picture for imports and exports of escalators and moving walkways to and from all major countries in the world. Of the 150 countries considered, if a country is not reported here it is therefore estimated to have only a negligible level of trade in escalators and moving walkways (i.e. their market shares are close or equal to zero percent). "Escalators and Moving Walkways" as a category is defined in this report following the definition given by the United Nations Statistics Division Classification Registry using the Standard International Trade Classification, Revision 3 (SITC, Rev. 3). The SITC code that defined "escalators and moving walkways" is 74485 . For more information on this definition, please refer to the following web site:
http://unstats.un.org/unsd/cr/registry/regcs.asp?Cl=14&Lg=1&Co=744 .
Important Caveat. The figures should be seen as market estimates, as opposed to historical records, as these are forecasted for the current year of trade. More importantly, in light of the fact that unforeseeable factors might interrupt markets in achieving their reported levels, the figures should be seen as estimates of potential. For example, "mad cow" disease, foot-and-mouth disease, trade embargoes, labor disputes, military conflicts, acts of terrorism and other events will certainly affect the actual trade flows recorded for a variety of industry or product categories. In such cases, the difference between the numbers given in this report and the numbers actually observed might be interpreted as the "net loss" or "net gain" due to these exogenous events affecting regular trade flows that would have occurred had these events not have taken place.
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1 METHODOLOGY 9
1.1 Our Approach 9
2 THE WORLD MARKET 16
2.1 Exports 16
2.1.1 The World Market: Escalators and Moving Walkways Export Supplies in 2009 16
2.2 Imports 18
2.2.1 The World Market: Imported Escalators and Moving Walkways in 2009 18
3 EXPORTS 22
3.1 Africa: Export Supplies of Escalators and Moving Walkways 22
3.1.1 Executive Summary 22
3.1.2 South Africa 22
3.2 Asia: Export Supplies of Escalators and Moving Walkways 23
3.2.1 Executive Summary 23
3.2.2 China 26
3.2.3 Hong Kong 27
3.2.4 Japan 27
3.2.5 Malaysia 28
3.2.6 Singapore 28
3.2.7 South Korea 29
3.2.8 Thailand 30
3.3 Europe: Export Supplies of Escalators and Moving Walkways 30
3.3.1 Executive Summary 30
3.3.2 Austria 34
3.3.3 Belgium 35
3.3.4 Czech Republic 35
3.3.5 Denmark 35
3.3.6 Finland 36
3.3.7 France 36
3.3.8 Germany 37
3.3.9 Hungary 38
3.3.10 Italy 38
3.3.11 Portugal 39
3.3.12 Romania 39
3.3.13 Serbia and Montenegro 39
3.3.14 Slovakia 40
3.3.15 Slovenia 40
3.3.16 Spain 41
3.3.17 Sweden 42
3.3.18 Switzerland 42
3.3.19 the Netherlands 42
3.3.20 the United Kingdom 43
3.4 Latin America: Export Supplies of Escalators and Moving Walkways 43
3.4.1 Executive Summary 43
3.4.2 Brazil 45
3.4.3 Mexico 45
3.5 North America & the Caribbean: Export Supplies of Escalators and Moving Walkways 45
3.5.1 Executive Summary 45
3.5.2 Canada 48
3.5.3 the United States 48
3.6 Oceana: Export Supplies of Escalators and Moving Walkways 48
3.6.1 Executive Summary 48
3.6.2 Australia 50
3.6.3 New Zealand 50
3.7 the Middle East: Export Supplies of Escalators and Moving Walkways 51
3.7.1 Executive Summary 51
3.7.2 the United Arab Emirates 52
3.7.3 Turkey 52
4 IMPORTS 53
4.1 Africa: Escalators and Moving Walkways Imports in 2009 53
4.1.1 Executive Summary 53
4.1.2 Algeria 55
4.1.3 Cameroon 55
4.1.4 Cape Verde 55
4.1.5 Egypt 56
4.1.6 Mauritius 56
4.1.7 Morocco 56
4.1.8 Senegal 57
4.1.9 South Africa 57
4.1.10 Tunisia 57
4.1.11 Zambia 58
4.2 Asia: Escalators and Moving Walkways Imports in 2009 58
4.2.1 Executive Summary 58
4.2.2 Bangladesh 60
4.2.3 Cambodia 60
4.2.4 China 61
4.2.5 Hong Kong 61
4.2.6 India 62
4.2.7 Indonesia 62
4.2.8 Japan 63
4.2.9 Macau 63
4.2.10 Malaysia 63
4.2.11 Mongolia 64
4.2.12 Philippines 64
4.2.13 Seychelles 64
4.2.14 Singapore 65
4.2.15 South Korea 65
4.2.16 Sri Lanka 66
4.2.17 Taiwan 66
4.2.18 Thailand 67
4.3 Europe: Escalators and Moving Walkways Imports in 2009 67
4.3.1 Executive Summary 67
4.3.2 Albania 70
4.3.3 Andorra 70
4.3.4 Austria 71
4.3.5 Belarus 71
4.3.6 Belgium 71
4.3.7 Bosnia and Herzegovina 72
4.3.8 Bulgaria 72
4.3.9 Croatia 73
4.3.10 Cyprus 73
4.3.11 Czech Republic 73
4.3.12 Denmark 74
4.3.13 Estonia 74
4.3.14 Finland 74
4.3.15 France 75
4.3.16 Germany 75
4.3.17 Greece 76
4.3.18 Hungary 76
4.3.19 Ireland 77
4.3.20 Italy 77
4.3.21 Latvia 78
4.3.22 Lithuania 78
4.3.23 Luxembourg 78
4.3.24 Macedonia 79
4.3.25 Malta 79
4.3.26 Moldova 79
4.3.27 Norway 80
4.3.28 Poland 80
4.3.29 Portugal 81
4.3.30 Romania 81
4.3.31 Russia 82
4.3.32 Serbia and Montenegro 82
4.3.33 Slovakia 83
4.3.34 Slovenia 83
4.3.35 Spain 84
4.3.36 Sweden 84
4.3.37 Switzerland 85
4.3.38 the Netherlands 85
4.3.39 the United Kingdom 86
4.3.40 Ukraine 86
4.4 Latin America: Escalators and Moving Walkways Imports in 2009 86
4.4.1 Executive Summary 86
4.4.2 Argentina 89
4.4.3 Brazil 89
4.4.4 Chile 90
4.4.5 Colombia 90
4.4.6 Costa Rica 91
4.4.7 Ecuador 91
4.4.8 El Salvador 91
4.4.9 Guatemala 92
4.4.10 Mexico 92
4.4.11 Nicaragua 92
4.4.12 Peru 93
4.4.13 Venezuela 93
4.5 North America & the Caribbean: Escalators and Moving Walkways Imports in 2009 93
4.5.1 Executive Summary 93
4.5.2 Canada 96
4.5.3 the United States 96
4.5.4 Trinidad and Tobago 97
4.6 Oceana: Escalators and Moving Walkways Imports in 2009 97
4.6.1 Executive Summary 97
4.6.2 Australia 98
4.6.3 Fiji 99
4.6.4 New Zealand 99
4.7 the Middle East: Escalators and Moving Walkways Imports in 2009 99
4.7.1 Executive Summary 99
4.7.2 Armenia 102
4.7.3 Bahrain 102
4.7.4 Iran 102
4.7.5 Israel 103
4.7.6 Jordan 103
4.7.7 Kyrgyzstan 103
4.7.8 Lebanon 104
4.7.9 Oman 104
4.7.10 Pakistan 104
4.7.11 Qatar 105
4.7.12 Saudi Arabia 105
4.7.13 Turkey 106
4.7.14 Yemen 106
5 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 107
5.1 Disclaimers & Safe Harbor 107
5.2 ICON Group Ltd. User Agreement Provisions 108
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