Beyond Web 2.0: What's in Store
Ovum, December 2008, Pages: 47
This report provides a framework for discussing and analysing the next stage of the Web beyond Web 2.0, giving Ovums views on the future development of web-based services in the consumer market.
Scope:
Our research reports span the global software and IT services domain covering: strategic issues, technology and services, companies and markets.Ovums research has, for over 20 years been focused at the junction of the technical and commercial domains. Our strategic issues agenda addresses the major disruptions that are affecting both the software and IT services suppliers, and their customers that they serve
Highlights:
Ensuring that technology investments drive competitive advantage, and that technology spend is not all absorbed by routine and non-differentiating technology, is more important than ever. Developing repeatable assets, new approaches to service innovation and moving into adjacent segments are all being tried - as are many other approaches. What is clear is that selecting the right markets to focus on is more important than ever.
Reasons to Purchase:
Ovum research will help you understand how new trends will affect the overall structure of the market. Our research reports assess the major players are in a market category. We reveal how suppliers should improve their products and services positioning. For more information about how this specific research report can help your business please contact us.
This presentation’s objective is to provide:
- a framework for discussing and analysing the next stage of the Web beyond Web 2.0
- Ovum’s views on the future development of web-based services in the consumer market.
We discuss how rapid developments in technology, services and consumer demand are building on the main drivers associated with Web 2.0; social networking and user-generated content.
We lay out the key challenges facing players in driving revenues from web-based services, looking at all aspects from access to devices to content and services.
Agenda:
- Beyond Web 2.0: definition and context
- What is Web 3.0?
- Building on the Web 2.0 platform
- Framework
1) Social models
2) Technology
3) Devices
4) Content & services
5) Revenue development/player positioning
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