Bakery and Cereals in Japan to 2012

Datamonitor, February 2009, Pages: 195

This databook is a detailed information resource covering all the key data points on Bakery and cereals in Japan. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2007 and full forecasts to 2012.

Scope

- Contains information on 6 categories: Bread & rolls, Breakfast cereals, Cakes & pastries, Cookies (sweet biscuits), Crackers and Morning goods

- Provides market value, volume, expenditure and consumption data by market, category and segment

- Includes company and brand share data by categories

Highlights of this title

The market for Bakery and cereals in Japan increased between 2002-2007,growing at an average annual rate of 1.3%.

The leading company in the market in 2007 was Yamazaki Baking Co Ltd. The second-largest player was Shikishima Baking Co. Ltd. with Fuji Baking Group in third place.

Key reasons to purchase this title

- Discover the major quantitative trends affecting the Bakery and cereals markets

- Understand consumers consumption and expenditure patterns

- Understand the future direction of the market with reliable historical data and full five year forecasting

Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Bakery and cereals 2
Summary category level - Bread & rolls 3
Summary category level - Breakfast cereals 4
Summary category level - Cakes & pastries 5
Summary category level - Cookies (sweet biscuits) 6
Summary category level - Crackers (savory biscuits) 7
Summary category level - Morning goods 8
Chapter 2 INTRODUCTION 9
What is this report about? 9
How to use this report 9
Market Definition 10
Chapter 3 MARKET OVERVIEW 27
Value Analysis, 2002-2007 27
Value Analysis, 2007-2012 29
Value Analysis, US$ 2002-2007 32
Value Analysis, US$ 2007-2012 33
Volume Analysis, 2002-2007 35
Volume Analysis, 2007-2012 37
Company and Brand Share Analysis 41
Distribution Analysis 46
Expenditure & consumption per capita 48
Chapter 4 LEADING COMPANY PROFILES 54
Yamazaki Baking Co Ltd 54
Chapter 5 CATEGORY ANALYSIS - BREAD & ROLLS 56
Value Analysis, 2002-2007 56
Value Analysis, 2007-2012 57
Value Analysis, US$ 2002-2007 59
Value Analysis, US$ 2007-2012 59
Volume Analysis, 2002-2007 61
Volume Analysis, 2007-2012 62
Company and Brand Share Analysis 65
Distribution Analysis 68
Expenditure & consumption per capita 70
Chapter 6 CATEGORY ANALYSIS - BREAKFAST CEREALS 73
Value Analysis, 2002-2007 73
Value Analysis, 2007-2012 74
Value Analysis, US$ 2002-2007 76
Value Analysis, US$ 2007-2012 76
Volume Analysis, 2002-2007 78
Volume Analysis, 2007-2012 79
Company and Brand Share Analysis 82
Distribution Analysis 86
Expenditure & consumption per capita 88
Chapter 7 CATEGORY ANALYSIS - CAKES & PASTRIES 91
Value Analysis, 2002-2007 91
Value Analysis, 2007-2012 92
Value Analysis, US$ 2002-2007 94
Value Analysis, US$ 2007-2012 94
Volume Analysis, 2002-2007 96
Volume Analysis, 2007-2012 97
Company and Brand Share Analysis 100
Distribution Analysis 103
Expenditure & consumption per capita 105
Chapter 8 CATEGORY ANALYSIS - COOKIES (SWEET BISCUITS) 108
Value Analysis, 2002-2007 108
Value Analysis, 2007-2012 110
Value Analysis, US$ 2002-2007 113
Value Analysis, US$ 2007-2012 114
Volume Analysis, 2002-2007 115
Volume Analysis, 2007-2012 117
Company and Brand Share Analysis 120
Distribution Analysis 123
Expenditure & consumption per capita 125
Chapter 9 CATEGORY ANALYSIS - CRACKERS (SAVORY BISCUITS) 131
Value Analysis, 2002-2007 131
Value Analysis, 2007-2012 132
Value Analysis, US$ 2002-2007 134
Value Analysis, US$ 2007-2012 135
Volume Analysis, 2002-2007 137
Volume Analysis, 2007-2012 138
Company and Brand Share Analysis 141
Distribution Analysis 144
Expenditure & consumption per capita 146
Chapter 10 CATEGORY ANALYSIS - MORNING GOODS 150
Value Analysis, 2002-2007 150
Value Analysis, 2007-2012 151
Value Analysis, US$ 2002-2007 153
Value Analysis, US$ 2007-2012 153
Volume Analysis, 2002-2007 155
Volume Analysis, 2007-2012 156
Company and Brand Share Analysis 159
Distribution Analysis 162
Expenditure & consumption per capita 164
Chapter 11 COUNTRY COMPARISON 167
Value 167
Volume 172
Market Share 177
Chapter 12 NEW PRODUCT DEVELOPMENT 178
Product launches over time 178
Recent product launches 180
Chapter 13 JAPAN SOCIOECONOMIC PROFILE 181
Country Overview 181
Key Facts 182
Political Overview 183
Japan Economic Overview 184
Chapter 14 JAPAN MACROECONOMIC PROFILE 185
Macroeconomic Indicators 185
Chapter 15 RESEARCH METHODOLOGY 190
Methodology overview 190
Secondary research 191
Market modeling 192
Primary research 193
Data finalization 194
Ongoing research 194
Chapter 16 APPENDIX 195
Future readings 195
How to contact experts in your industry 195
Disclaimer 195

LIST OF FIGURES
Figure 1: Japan bakery and cereals value & value forecast, 2002-2012 (JPY m, nominal prices) 31
Figure 2: Japan bakery and cereals category growth comparison, by value, 2002-2012 34
Figure 3: Japan bakery and cereals volume & volume forecast, 2002-2012 (Kg m) 39
Figure 4: Japan bakery and cereals category growth comparison, by volume, 2002-2012 40
Figure 5: Japan bakery and cereals company share, by value, 2006-2007 (%) 43
Figure 6: Japan bakery and cereals distribution channels, by value, 2006-2007(%) 47
Figure 7: Japan bread & rolls value & value forecast, 2002-2012 (JPY m, nominal prices) 58
Figure 8: Japan bread & rolls category growth comparison, by value, 2002-2012 60
Figure 9: Japan bread & rolls volume & volume forecast, 2002-2012 (Kg m) 63
Figure 10: Japan bread & rolls category growth comparison, by volume, 2002-2012 64
Figure 11: Japan bread & rolls company share, by value, 2006-2007 (%) 66
Figure 12: Japan bread & rolls distribution channels, by value, 2006-2007(%) 69
Figure 13: Japan breakfast cereals value & value forecast, 2002-2012 (JPY m, nominal prices) 75
Figure 14: Japan breakfast cereals category growth comparison, by value, 2002-2012 77
Figure 15: Japan breakfast cereals volume & volume forecast, 2002-2012 (Kg m) 80
Figure 16: Japan breakfast cereals category growth comparison, by volume, 2002-2012 81
Figure 17: Japan breakfast cereals company share, by value, 2006-2007 (%) 84
Figure 18: Japan breakfast cereals distribution channels, by value, 2006-2007(%) 87
Figure 19: Japan cakes & pastries value & value forecast, 2002-2012 (JPY m, nominal prices) 93
Figure 20: Japan cakes & pastries category growth comparison, by value, 2002-2012 95
Figure 21: Japan cakes & pastries volume & volume forecast, 2002-2012 (Kg m) 98
Figure 22: Japan cakes & pastries category growth comparison, by volume, 2002-2012 99
Figure 23: Japan cakes & pastries company share, by value, 2006-2007 (%) 101
Figure 24: Japan cakes & pastries distribution channels, by value, 2006-2007(%) 104
Figure 25: Japan cookies (sweet biscuits) value & value forecast, 2002-2012 (JPY m, nominal prices) 112
Figure 26: Japan cookies (sweet biscuits) volume & volume forecast, 2002-2012 (Kg m) 118
Figure 27: Japan cookies (sweet biscuits) category growth comparison, by volume, 2002-2012 119
Figure 28: Japan cookies (sweet biscuits) company share, by value, 2006-2007 (%) 121
Figure 29: Japan cookies (sweet biscuits) distribution channels, by value, 2006-2007(%) 124
Figure 30: Japan crackers (savory biscuits) value & value forecast, 2002-2012 (JPY m, nominal prices) 133
Figure 31: Japan crackers (savory biscuits) category growth comparison, by value, 2002-2012 136
Figure 32: Japan crackers (savory biscuits) volume & volume forecast, 2002-2012 (Kg m) 139
Figure 33: Japan crackers (savory biscuits) category growth comparison, by volume, 2002-2012 140
Figure 34: Japan crackers (savory biscuits) company share, by value, 2006-2007 (%) 142
Figure 35: Japan crackers (savory biscuits) distribution channels, by value, 2006-2007(%) 145
Figure 36: Japan morning goods value & value forecast, 2002-2012 (JPY m, nominal prices) 152
Figure 37: Japan morning goods category growth comparison, by value, 2002-2012 154
Figure 38: Japan morning goods volume & volume forecast, 2002-2012 (Kg m) 157
Figure 39: Japan morning goods category growth comparison, by volume, 2002-2012 158
Figure 40: Japan morning goods company share, by value, 2006-2007 (%) 160
Figure 41: Japan morning goods distribution channels, by value, 2006-2007(%) 163
Figure 42: Global bakery and cereals market split (value terms, 2007) - Top 5 countries 168
Figure 43: Global bakery and cereals market value, 2002-2007 (Top 5 countries) 171
Figure 44: Global bakery and cereals market split (volume terms, 2007) - Top 5 countries 173
Figure 45: Global bakery and cereals market volume, 2002-2007 (Top 5 countries) 176
Figure 46: Map of Japan 182
Figure 47: Annual data review process 191

LIST OF TABLES
Table 1: Bakery and cereals category definitions 11
Table 2: Bakery and cereals distribution channels 13
Table 3: Japan bakery and cereals value, 2002-2007 (JPY m, nominal prices) 28
Table 4: Japan bakery and cereals value forecast, 2007-2012 (JPY m, nominal prices) 30
Table 5: Japan bakery and cereals value, 2002-2007 (US$ m nominal prices) 32
Table 6: Japan bakery and cereals value forecast, 2007-2012 (US$ m nominal prices) 33
Table 7: Japan bakery and cereals volume, 2002-2007 (Kg m) 36
Table 8: Japan bakery and cereals volume forecast, 2007-2012 (Kg m) 38
Table 9: Japan bakery and cereals brand share, by value, 2006-2007 (%) 41
Table 10: Japan bakery and cereals value, by brand 2006-2007 (JPY m nominal prices) 42
Table 11: Japan bakery and cereals company share by value, 2006-2007 (%) 44
Table 12: Japan bakery and cereals value, by company, 2006-2007 (JPY m nominal prices) 45
Table 13: Japan bakery and cereals distribution channels, by value, 2006-2007 (%) 46
Table 14: Japan bakery and cereals value, by distribution channel, 2006-2007 (JPY m nominal prices) 46
Table 15: Japan bakery and cereals expenditure per capita, 2002-2007 (JPY, nominal prices) 48
Table 16: Japan bakery and cereals forecast expenditure per capita, 2007-2012 (JPY, nominal prices) 49
Table 17: Japan bakery and cereals expenditure per capita, 2002-2007 (US$ nominal prices) 50
Table 18: Japan bakery and cereals forecast expenditure per capita, 2007-2012 (US$ nominal prices) 51
Table 19: Japan bakery and cereals consumption per capita, 2002-2007 (Kg) 52
Table 20: Japan bakery and cereals forecast consumption per capita, 2007-2012 (Kg) 53
Table 21: Yamazaki Baking Co Ltd Key Facts 54
Table 22: Japan bread & rolls value, 2002-2007 (JPY m, nominal prices) 56
Table 23: Japan bread & rolls value forecast, 2007-2012 (JPY m, nominal prices) 57
Table 24: Japan bread & rolls value, 2002-2007 (US$ m nominal prices) 59
Table 25: Japan bread & rolls value forecast, 2007-2012 (US$ m nominal prices) 59
Table 26: Japan bread & rolls volume, 2002-2007 (Kg m) 61
Table 27: Japan bread & rolls volume forecast, 2007-2012 (Kg m) 62
Table 28: Japan bread & rolls brand share, by value, 2006-2007 (%) 65
Table 29: Japan bread & rolls value, by brand 2006-2007 (JPY m nominal prices) 65
Table 30: Japan bread & rolls company share by value, 2006-2007 (%) 67
Table 31: Japan bread & rolls value, by company, 2006-2007 (JPY m nominal prices) 67
Table 32: Japan bread & rolls distribution channels, by value, 2006-2007 (%) 68
Table 33: Japan bread & rolls value, by distribution channel, 2006-2007 (JPY m nominal prices) 68
Table 34: Japan bread & rolls expenditure per capita, 2002-2007 (JPY, nominal prices) 70
Table 35: Japan bread & rolls forecast expenditure per capita, 2007-2012 (JPY, nominal prices) 70
Table 36: Japan bread & rolls expenditure per capita, 2002-2007 (US$ nominal prices) 71
Table 37: Japan bread & rolls forecast expenditure per capita, 2007-2012 (US$ nominal prices) 71
Table 38: Japan bread & rolls consumption per capita, 2002-2007 (Kg) 72
Table 39: Japan bread & rolls forecast consumption per capita, 2007-2012 (Kg) 72
Table 40: Japan breakfast cereals value, 2002-2007 (JPY m, nominal prices) 73
Table 41: Japan breakfast cereals value forecast, 2007-2012 (JPY m, nominal prices) 74
Table 42: Japan breakfast cereals value, 2002-2007 (US$ m nominal prices) 76
Table 43: Japan breakfast cereals value forecast, 2007-2012 (US$ m nominal prices) 76
Table 44: Japan breakfast cereals volume, 2002-2007 (Kg m) 78
Table 45: Japan breakfast cereals volume forecast, 2007-2012 (Kg m) 79
Table 46: Japan breakfast cereals brand share, by value, 2006-2007 (%) 82
Table 47: Japan breakfast cereals value, by brand 2006-2007 (JPY m nominal prices) 83
Table 48: Japan breakfast cereals company share by value, 2006-2007 (%) 85
Table 49: Japan breakfast cereals value, by company, 2006-2007 (JPY m nominal prices) 85
Table 50: Japan breakfast cereals distribution channels, by value, 2006-2007 (%) 86
Table 51: Japan breakfast cereals value, by distribution channel, 2006-2007 (JPY m nominal prices) 86
Table 52: Japan breakfast cereals expenditure per capita, 2002-2007 (JPY, nominal prices) 88
Table 53: Japan breakfast cereals forecast expenditure per capita, 2007-2012 (JPY, nominal prices) 88
Table 54: Japan breakfast cereals expenditure per capita, 2002-2007 (US$ nominal prices) 89
Table 55: Japan breakfast cereals forecast expenditure per capita, 2007-2012 (US$ nominal prices) 89
Table 56: Japan breakfast cereals consumption per capita, 2002-2007 (Kg) 90
Table 57: Japan breakfast cereals forecast consumption per capita, 2007-2012 (Kg) 90
Table 58: Japan cakes & pastries value, 2002-2007 (JPY m, nominal prices) 91
Table 59: Japan cakes & pastries value forecast, 2007-2012 (JPY m, nominal prices) 92
Table 60: Japan cakes & pastries value, 2002-2007 (US$ m nominal prices) 94
Table 61: Japan cakes & pastries value forecast, 2007-2012 (US$ m nominal prices) 94
Table 62: Japan cakes & pastries volume, 2002-2007 (Kg m) 96
Table 63: Japan cakes & pastries volume forecast, 2007-2012 (Kg m) 97
Table 64: Japan cakes & pastries brand share, by value, 2006-2007 (%) 100
Table 65: Japan cakes & pastries value, by brand 2006-2007 (JPY m nominal prices) 100
Table 66: Japan cakes & pastries company share by value, 2006-2007 (%) 102
Table 67: Japan cakes & pastries value, by company, 2006-2007 (JPY m nominal prices) 102
Table 68: Japan cakes & pastries distribution channels, by value, 2006-2007 (%) 103
Table 69: Japan cakes & pastries value, by distribution channel, 2006-2007 (JPY m nominal prices) 103
Table 70: Japan cakes & pastries expenditure per capita, 2002-2007 (JPY, nominal prices) 105
Table 71: Japan cakes & pastries forecast expenditure per capita, 2007-2012 (JPY, nominal prices) 105
Table 72: Japan cakes & pastries expenditure per capita, 2002-2007 (US$ nominal prices) 106
Table 73: Japan cakes & pastries forecast expenditure per capita, 2007-2012 (US$ nominal prices) 106
Table 74: Japan cakes & pastries consumption per capita, 2002-2007 (Kg) 107
Table 75: Japan cakes & pastries forecast consumption per capita, 2007-2012 (Kg) 107
Table 76: Japan cookies (sweet biscuits) value, 2002-2007 (JPY m, nominal prices) 109
Table 77: Japan cookies (sweet biscuits) value forecast, 2007-2012 (JPY m, nominal prices) 111
Table 78: Japan cookies (sweet biscuits) value, 2002-2007 (US$ m nominal prices) 113
Table 79: Japan cookies (sweet biscuits) value forecast, 2007-2012 (US$ m nominal prices) 114
Table 80: Japan cookies (sweet biscuits) volume, 2002-2007 (Kg m) 116
Table 81: Japan cookies (sweet biscuits) volume forecast, 2007-2012 (Kg m) 117
Table 82: Japan cookies (sweet biscuits) brand share, by value, 2006-2007 (%) 120
Table 83: Japan cookies (sweet biscuits) value, by brand 2006-2007 (JPY m nominal prices) 120
Table 84: Japan cookies (sweet biscuits) company share by value, 2006-2007 (%) 122
Table 85: Japan cookies (sweet biscuits) value, by company, 2006-2007 (JPY m nominal prices) 122
Table 86: Japan cookies (sweet biscuits) distribution channels, by value, 2006-2007 (%) 123
Table 87: Japan cookies (sweet biscuits) value, by distribution channel, 2006-2007 (JPY m nominal prices) 123
Table 88: Japan cookies (sweet biscuits) expenditure per capita, 2002-2007 (JPY, nominal prices) 125
Table 89: Japan cookies (sweet biscuits) forecast expenditure per capita, 2007-2012 (JPY, nominal prices) 126
Table 90: Japan cookies (sweet biscuits) expenditure per capita, 2002-2007 (US$ nominal prices) 127
Table 91: Japan cookies (sweet biscuits) forecast expenditure per capita, 2007-2012 (US$ nominal prices) 128
Table 92: Japan cookies (sweet biscuits) consumption per capita, 2002-2007 (Kg) 129
Table 93: Japan cookies (sweet biscuits) forecast consumption per capita, 2007-2012 (Kg) 130
Table 94: Japan crackers (savory biscuits) value, 2002-2007 (JPY m, nominal prices) 131
Table 95: Japan crackers (savory biscuits) value forecast, 2007-2012 (JPY m, nominal prices) 132
Table 96: Japan crackers (savory biscuits) value, 2002-2007 (US$ m nominal prices) 134
Table 97: Japan crackers (savory biscuits) value forecast, 2007-2012 (US$ m nominal prices) 135
Table 98: Japan crackers (savory biscuits) volume, 2002-2007 (Kg m) 137
Table 99: Japan crackers (savory biscuits) volume forecast, 2007-2012 (Kg m) 138
Table 100: Japan crackers (savory biscuits) brand share, by value, 2006-2007 (%) 141
Table 101: Japan crackers (savory biscuits) value, by brand 2006-2007 (JPY m nominal prices) 141
Table 102: Japan crackers (savory biscuits) company share by value, 2006-2007 (%) 143
Table 103: Japan crackers (savory biscuits) value, by company, 2006-2007 (JPY m nominal prices) 143
Table 104: Japan crackers (savory biscuits) distribution channels, by value, 2006-2007 (%) 144
Table 105: Japan crackers (savory biscuits) value, by distribution channel, 2006-2007 (JPY m nominal prices) 144
Table 106: Japan crackers (savory biscuits) expenditure per capita, 2002-2007 (JPY, nominal prices) 146
Table 107: Japan crackers (savory biscuits) forecast expenditure per capita, 2007-2012 (JPY, nominal prices) 147
Table 108: Japan crackers (savory biscuits) expenditure per capita, 2002-2007 (US$ nominal prices) 147
Table 109: Japan crackers (savory biscuits) forecast expenditure per capita, 2007-2012 (US$ nominal prices) 148
Table 110: Japan crackers (savory biscuits) consumption per capita, 2002-2007 (Kg) 148
Table 111: Japan crackers (savory biscuits) forecast consumption per capita, 2007-2012 (Kg) 149
Table 112: Japan morning goods value, 2002-2007 (JPY m, nominal prices) 150
Table 113: Japan morning goods value forecast, 2007-2012 (JPY m, nominal prices) 151
Table 114: Japan morning goods value, 2002-2007 (US$ m nominal prices) 153
Table 115: Japan morning goods value forecast, 2007-2012 (US$ m nominal prices) 153
Table 116: Japan morning goods volume, 2002-2007 (Kg m) 155
Table 117: Japan morning goods volume forecast, 2007-2012 (Kg m) 156
Table 118: Japan morning goods brand share, by value, 2006-2007 (%) 159
Table 119: Japan morning goods value, by brand 2006-2007 (JPY m nominal prices) 159
Table 120: Japan morning goods company share by value, 2006-2007 (%) 161
Table 121: Japan morning goods value, by company, 2006-2007 (JPY m nominal prices) 161
Table 122: Japan morning goods distribution channels, by value, 2006-2007 (%) 162
Table 123: Japan morning goods value, by distribution channel, 2006-2007 (JPY m nominal prices) 162
Table 124: Japan morning goods expenditure per capita, 2002-2007 (JPY, nominal prices) 164
Table 125: Japan morning goods forecast expenditure per capita, 2007-2012 (JPY, nominal prices) 164
Table 126: Japan morning goods expenditure per capita, 2002-2007 (US$ nominal prices) 165
Table 127: Japan morning goods forecast expenditure per capita, 2007-2012 (US$ nominal prices) 165
Table 128: Japan morning goods consumption per capita, 2002-2007 (Kg) 166
Table 129: Japan morning goods forecast consumption per capita, 2007-2012 (Kg) 166
Table 130: Global bakery and cereals market value, 2007 167
Table 131: Global bakery and cereals market split (value terms (US$ m), 2007) - Top 5 countries 170
Table 132: Global bakery and cereals market volume, 2007 172
Table 133: Global bakery and cereals market split (volume terms, 2007) - Top 5 countries 175
Table 134: Leading players - Top 5 countries 177
Table 135: Japan bakery and cereals new product launches (reports) and SKUs, by company (Top 5 companies), 2007 178
Table 136: Japan bakery and cereals new product launches (reports), by flavor and fragrances (Top 10 flavors), 2007 179
Table 137: Japan bakery and cereals new product launches (reports), by Ingredients (Top 10 Ingredients), 2007 179
Table 138: Japan bakery and cereals new product launches (reports), by Package tags or Claims (Top 10 claims), 2007 180
Table 139: Japan bakery and cereals new product launches (reports) - Recent 5 launches 180
Table 140: Japan Key Facts 182
Table 141: Japan population, by age group, 2002-2007 (millions) 185
Table 142: Japan population forecast, by age group, 2007-2012 (millions) 186
Table 143: Japan population, by gender, 2002-2007 (millions) 186
Table 144: Japan population forecast, by gender, 2007-2012 (millions) 187
Table 145: Japan nominal GDP, 2002-2007 (JPY bn, 2000 prices) 187
Table 146: Japan nominal GDP forecast, 2007-2012 (JPY bn, 2000 prices) 187
Table 147: Japan real GDP, 2002-2007 (JPY bn, nominal prices) 188
Table 148: Japan real GDP forecast, 2007-2012 (JPY bn, nominal prices) 188
Table 149: Japan real GDP, 2002-2007 (US$ bn, 2000 prices) 188
Table 150: Japan real GDP forecast, 2007-2012 (US$ bn, 2000 prices) 189
Table 151: Japan consumer price index, 2002-2007 (2003=100) 189
Table 152: Japan consumer price index, 2007-2012 (2003=100) 189

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