The Philanthropic Planning Companion. The Fundraisers' and Professional Advisors' Guide to Charitable Gift Planning. The AFP/Wiley Fund Development Series
- Language: English
- 464 Pages
- Published: June 2012
This report covers the Gift certificates and gift cards market.
The report is targeted at major gift certificate issuers and consumers.
Information is provided on the following topics:
- Overview of gift certificates market
- Actual status of major gift certificate market by type of gift certificate
- Individual profile of gift certificate issuers (19 firms)
- Consumer survey (Internet online survey)
Survey outline and summary of findings
This report is availabe in the Japanese language.