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Financial Services Marketing to the Over 60s
Key Note Publications Ltd, Jan 2004
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This report provides an analysis of the UK Financial Services Market for the Over 60s. Market information provided includes:
- Contents
- Executive Summary
- Introduction
- Strategic Overview
- Annuities
- Equity-Release Plans
- Wealth Management and Inheritance Tax Planning
- Long-term Care, Life, Medical and Funeral Insurance
- Company Profiles
- Promotion
- An International Perspective
- PEST Analysis
- Consumer Dynamics
- The Future
- Further Sources
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