Supplying Porsche
- Language: English
- 43 Pages
- Published: May 2009
- Region: World
BMW – The world's largest premium car maker – is struggling to keep its books in the black. Overexposure to the markets which are most severely affected by recession is taking its toll because of the excessive reliance on sales generated through financial services. But nevertheless, the company is very well placed to weather the downturn thanks to a strong cash position, a portfolio of truly globally sellable vehicles and a strong reputation in the eyes of customers for delivering state-of-the-art technology.
BMW's biggest challenge lies in translating the growing sales it achieved over the last decade in tangible profits for its shareholders. An all-round strategy has been set by the management board to achieve this, which hinges on productivity improvements and heavily on cost-cutting steps. The latter measures are focused on purchasing, which is expected to take the lion's share of the cost-reduction, and on R&D. And these two areas are the ones which have the most potential to cause significant risks for the car maker.
On the procurement side BMW could keep losing favour with suppliers because of new business practices accompanying the increased price
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Overview
Production Strategy
Purchasing Strategy
- Supplier Selection
- Pricing Policy
- Approach to Quality
- Research and Development
- Modules & Systems
Oem Survey Results For Bmw
- Negotiations
- Quality
- Technology
- Organisation
- Trust
- Attractiveness
Swot Analysis of Supplying Bmw
Bmw Global Footprint
Major Suppliers by Component Sector
- Chassis/Underbody
- Electrical/Electronic
- Exterior
- Interior
- Powertrain
| Format | Properties | |
|---|---|---|
| Electronic (PDF) | This company profile will be emailed to you. The company profile is sent in PDF format. | This is a single user license, allowing one specific user access to the product. |