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Portugal Telecom Product Image

Portugal Telecom

  • ID: 888862
  • April 2009
  • Region: Portugal
  • 11 pages
  • Ovum

Introduction
Portugal Telecom is the incumbent operator in Portugal, providing fixed, mobile, multimedia and data communications. Its transformation programme is in place for the domestic market and it is taking steps to enhance the customer experience.

Scope
Ovums research has, for over 20 years been focused at the junction of the technical and commercial domains. Ovums market reports provide strategic analysis of evolving trends in wholesale, enterprise, consumer, networking, devices, and components markets. Our analysis drills down into market ecosystems and segments, inflection points, competitive landscapes and trends, vendor leadership and best practice.

Highlights
One common theme among telcos is clear - they are all looking to provide an efficient next-generation network on which they can offer high-quality value-added services (VASs) to their customers. Telecoms operators are faced with a string of challenges from defending their core fixed revenues to generating growth from new wave services and international operations.

Reasons to Purchase
Ovums research helps vendors and service providers accelerate delivery of profitable new revenue streams. Our findings help businesses make more effective strategic and business decisions faster. For more information about how this specific research report can help your business please contact us.

EXECUTIVE SUMMARY
In a Nutshell
Ovum view
Transformation driving growth
SWOT analysis
Strengths
Weaknesses
Opportunities
Threats
Competitive environment
Overview
Structure
Overview
Strategy analysis
Strategy objectives
Strategy execution
Network and technology strategy
Multimedia strategy driving growth
Reinforcing position in home market
Increasing scale in emerging markets
Future outlook
Financial analysis
Group analysis
Segment analysis

List of Tables
Table 1: Portugal Telecom key financial indicators
Table 2: Portugal Telecom segment analysis

List of Figures
Figure 1: Portugal Telecom’s structure and stake-holdings

Note: Product cover images may vary from those shown

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