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The 2009-2014 Outlook for Casket and Casket Shell Hardware in the United States - Product Image

The 2009-2014 Outlook for Casket and Casket Shell Hardware in the United States

  • Published: February 2009
  • Region: United States
  • 443 pages
  • ICON Group International

WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if the United States is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

The latent demand for casket READ MORE >

1 INTRODUCTION 9
1.1 Overview 9
1.2 What is Latent Demand and the P.I.E.? 9
1.3 The Methodology 10
1.3.1 Step 1. Product Definition and Data Collection 11
1.3.2 Step 2. Filtering and Smoothing 12
1.3.3 Step 3. Filling in Missing Values 12
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 12
1.3.5 Step 5. Fixed-Parameter Linear Estimation 13
1.3.6 Step 6. Aggregation and Benchmarking 13
2 SUMMARY OF FINDINGS 14
2.1 Latent Demand in The US 15
3 FAR WEST 16
3.1 Executive Summary 16
3.2 Latent Demand by Year - Alaska 18
3.3 Cities Sorted by Rank - Alaska 19
3.4 Cities Sorted by Zipcode - Alaska 19
3.5 Latent Demand by Year - California 21
3.6 Cities Sorted by Rank - California 22
3.7 Cities Sorted by Zipcode - California 37
3.8 Latent Demand by Year - Hawaii 53
3.9 Cities Sorted by Rank - Hawaii 54
3.10 Cities Sorted by Zipcode - Hawaii 55
3.11 Latent Demand by Year - Nevada 57
3.12 Cities Sorted by Rank - Nevada 58
3.13 Cities Sorted by Zipcode - Nevada 59
3.14 Latent Demand by Year - Oregon 60
3.15 Cities Sorted by Rank - Oregon 61
3.16 Cities Sorted by Zipcode - Oregon 63
3.17 Latent Demand by Year - Washington 66
3.18 Cities Sorted by Rank - Washington 67
3.19 Cities Sorted by Zipcode - Washington 72
4 GREAT LAKES 77
4.1 Executive Summary 77
4.2 Latent Demand by Year - Illinois 79
4.3 Cities Sorted by Rank - Illinois 80
4.4 Cities Sorted by Zipcode - Illinois 88
4.5 Latent Demand by Year - Indiana 98
4.6 Cities Sorted by Rank - Indiana 99
4.7 Cities Sorted by Zipcode - Indiana 102
4.8 Latent Demand by Year - Michigan 105
4.9 Cities Sorted by Rank - Michigan 106
4.10 Cities Sorted by Zipcode - Michigan 110
4.11 Latent Demand by Year - Ohio 116
4.12 Cities Sorted by Rank - Ohio 117
4.13 Cities Sorted by Zipcode - Ohio 124
4.14 Latent Demand by Year - Wisconsin 132
4.15 Cities Sorted by Rank - Wisconsin 133
4.16 Cities Sorted by Zipcode - Wisconsin 138
5 MID-ATLANTIC 143
5.1 Executive Summary 143
5.2 Latent Demand by Year - Delaware 145
5.3 Cities Sorted by Rank - Delaware 146
5.4 Cities Sorted by Zipcode - Delaware 146
5.5 Latent Demand by Year - District of Columbia 147
5.6 Cities Sorted by Rank - District of Columbia 148
5.7 Cities Sorted by Zipcode - District of Columbia 148
5.8 Latent Demand by Year - Maryland 149
5.9 Cities Sorted by Rank - Maryland 150
5.10 Cities Sorted by Zipcode - Maryland 155
5.11 Latent Demand by Year - New Jersey 160
5.12 Cities Sorted by Rank - New Jersey 161
5.13 Cities Sorted by Zipcode - New Jersey 168
5.14 Latent Demand by Year - New York 176
5.15 Cities Sorted by Rank - New York 177
5.16 Cities Sorted by Zipcode - New York 192
5.17 Latent Demand by Year - Pennsylvania 207
5.18 Cities Sorted by Rank - Pennsylvania 208
5.19 Cities Sorted by Zipcode - Pennsylvania 214
6 NEW ENGLAND 221
6.1 Executive Summary 221
6.2 Latent Demand by Year - Connecticut 223
6.3 Cities Sorted by Rank - Connecticut 224
6.4 Cities Sorted by Zipcode - Connecticut 228
6.5 Latent Demand by Year - Maine 232
6.6 Cities Sorted by Rank - Maine 233
6.7 Cities Sorted by Zipcode - Maine 235
6.8 Latent Demand by Year - Massachusetts 237
6.9 Cities Sorted by Rank - Massachusetts 238
6.10 Cities Sorted by Zipcode - Massachusetts 245
6.11 Latent Demand by Year - New Hampshire 252
6.12 Cities Sorted by Rank - New Hampshire 253
6.13 Cities Sorted by Zipcode - New Hampshire 255
6.14 Latent Demand by Year - Rhode Island 258
6.15 Cities Sorted by Rank - Rhode Island 259
6.16 Cities Sorted by Zipcode - Rhode Island 260
6.17 Latent Demand by Year - Vermont 261
6.18 Cities Sorted by Rank - Vermont 262
6.19 Cities Sorted by Zipcode - Vermont 263
7 PLAINS 264
7.1 Executive Summary 264
7.2 Latent Demand by Year - Iowa 266
7.3 Cities Sorted by Rank - Iowa 267
7.4 Cities Sorted by Zipcode - Iowa 269
7.5 Latent Demand by Year - Kansas 271
7.6 Cities Sorted by Rank - Kansas 272
7.7 Cities Sorted by Zipcode - Kansas 273
7.8 Latent Demand by Year - Minnesota 275
7.9 Cities Sorted by Rank - Minnesota 277
7.10 Cities Sorted by Zipcode - Minnesota 281
7.11 Latent Demand by Year - Missouri 285
7.12 Cities Sorted by Rank - Missouri 286
7.13 Cities Sorted by Zipcode - Missouri 289
7.14 Latent Demand by Year - Nebraska 292
7.15 Cities Sorted by Rank - Nebraska 294
7.16 Cities Sorted by Zipcode - Nebraska 295
7.17 Latent Demand by Year - North Dakota 296
7.18 Cities Sorted by Rank - North Dakota 297
7.19 Cities Sorted by Zipcode - North Dakota 297
7.20 Latent Demand by Year - South Dakota 298
7.21 Cities Sorted by Rank - South Dakota 299
7.22 Cities Sorted by Zipcode - South Dakota 299
8 ROCKIES 300
8.1 Executive Summary 300
8.2 Latent Demand by Year - Colorado 302
8.3 Cities Sorted by Rank - Colorado 303
8.4 Cities Sorted by Zipcode - Colorado 305
8.5 Latent Demand by Year - Idaho 309
8.6 Cities Sorted by Rank - Idaho 310
8.7 Cities Sorted by Zipcode - Idaho 311
8.8 Latent Demand by Year - Montana 312
8.9 Cities Sorted by Rank - Montana 313
8.10 Cities Sorted by Zipcode - Montana 313
8.11 Latent Demand by Year - Utah 315
8.12 Cities Sorted by Rank - Utah 316
8.13 Cities Sorted by Zipcode - Utah 318
8.14 Latent Demand by Year - Wyoming 321
8.15 Cities Sorted by Rank - Wyoming 322
8.16 Cities Sorted by Zipcode - Wyoming 322
9 SOUTHEAST 323
9.1 Executive Summary 323
9.2 Latent Demand by Year - Alabama 325
9.3 Cities Sorted by Rank - Alabama 326
9.4 Cities Sorted by Zipcode - Alabama 328
9.5 Latent Demand by Year - Arkansas 331
9.6 Cities Sorted by Rank - Arkansas 332
9.7 Cities Sorted by Zipcode - Arkansas 333
9.8 Latent Demand by Year - Florida 335
9.9 Cities Sorted by Rank - Florida 336
9.10 Cities Sorted by Zipcode - Florida 346
9.11 Latent Demand by Year - Georgia 357
9.12 Cities Sorted by Rank - Georgia 358
9.13 Cities Sorted by Zipcode - Georgia 361
9.14 Latent Demand by Year - Kentucky 365
9.15 Cities Sorted by Rank - Kentucky 366
9.16 Cities Sorted by Zipcode - Kentucky 368
9.17 Latent Demand by Year - Louisiana 370
9.18 Cities Sorted by Rank - Louisiana 371
9.19 Cities Sorted by Zipcode - Louisiana 373
9.20 Latent Demand by Year - Mississippi 375
9.21 Cities Sorted by Rank - Mississippi 376
9.22 Cities Sorted by Zipcode - Mississippi 377
9.23 Latent Demand by Year - North Carolina 379
9.24 Cities Sorted by Rank - North Carolina 380
9.25 Cities Sorted by Zipcode - North Carolina 383
9.26 Latent Demand by Year - South Carolina 387
9.27 Cities Sorted by Rank - South Carolina 388
9.28 Cities Sorted by Zipcode - South Carolina 390
9.29 Latent Demand by Year - Tennessee 392
9.30 Cities Sorted by Rank - Tennessee 393
9.31 Cities Sorted by Zipcode - Tennessee 395
9.32 Latent Demand by Year - Virginia 399
9.33 Cities Sorted by Rank - Virginia 400
9.34 Cities Sorted by Zipcode - Virginia 403
9.35 Latent Demand by Year - West Virginia 406
9.36 Cities Sorted by Rank - West Virginia 407
9.37 Cities Sorted by Zipcode - West Virginia 408
10 SOUTHWEST 409
10.1 Executive Summary 409
10.2 Latent Demand by Year - Arizona 410
10.3 Cities Sorted by Rank - Arizona 411
10.4 Cities Sorted by Zipcode - Arizona 413
10.5 Latent Demand by Year - New Mexico 415
10.6 Cities Sorted by Rank - New Mexico 416
10.7 Cities Sorted by Zipcode - New Mexico 417
10.8 Latent Demand by Year - Oklahoma 418
10.9 Cities Sorted by Rank - Oklahoma 419
10.10 Cities Sorted by Zipcode - Oklahoma 420
10.11 Latent Demand by Year - Texas 423
10.12 Cities Sorted by Rank - Texas 424
10.13 Cities Sorted by Zipcode - Texas 433
11 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 442
11.1 Disclaimers & Safe Harbor 442
11.2 ICON Group International, Inc. User Agreement Provisions 443

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