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The 2009-2014 Outlook for Passenger Car and Motorcycle Tire Inner Tubes in the United States - Product Image

The 2009-2014 Outlook for Passenger Car and Motorcycle Tire Inner Tubes in the United States

  • Published: February 2009
  • Region: United States
  • 429 pages
  • ICON Group International

WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if the United States is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

The latent demand for passenger READ MORE >

1 INTRODUCTION 9
1.1 Overview 9
1.2 What is Latent Demand and the P.I.E.? 9
1.3 The Methodology 10
1.3.1 Step 1. Product Definition and Data Collection 11
1.3.2 Step 2. Filtering and Smoothing 12
1.3.3 Step 3. Filling in Missing Values 12
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 12
1.3.5 Step 5. Fixed-Parameter Linear Estimation 13
1.3.6 Step 6. Aggregation and Benchmarking 13
2 SUMMARY OF FINDINGS 14
2.1 Latent Demand in The US 15
3 FAR WEST 16
3.1 Executive Summary 16
3.2 Latent Demand by Year - Alaska 18
3.3 Cities Sorted by Rank - Alaska 19
3.4 Cities Sorted by Zipcode - Alaska 19
3.5 Latent Demand by Year - California 20
3.6 Cities Sorted by Rank - California 21
3.7 Cities Sorted by Zipcode - California 36
3.8 Latent Demand by Year - Hawaii 51
3.9 Cities Sorted by Rank - Hawaii 52
3.10 Cities Sorted by Zipcode - Hawaii 53
3.11 Latent Demand by Year - Nevada 55
3.12 Cities Sorted by Rank - Nevada 56
3.13 Cities Sorted by Zipcode - Nevada 57
3.14 Latent Demand by Year - Oregon 58
3.15 Cities Sorted by Rank - Oregon 59
3.16 Cities Sorted by Zipcode - Oregon 61
3.17 Latent Demand by Year - Washington 63
3.18 Cities Sorted by Rank - Washington 64
3.19 Cities Sorted by Zipcode - Washington 69
4 GREAT LAKES 74
4.1 Executive Summary 74
4.2 Latent Demand by Year - Illinois 76
4.3 Cities Sorted by Rank - Illinois 77
4.4 Cities Sorted by Zipcode - Illinois 85
4.5 Latent Demand by Year - Indiana 94
4.6 Cities Sorted by Rank - Indiana 95
4.7 Cities Sorted by Zipcode - Indiana 97
4.8 Latent Demand by Year - Michigan 101
4.9 Cities Sorted by Rank - Michigan 102
4.10 Cities Sorted by Zipcode - Michigan 106
4.11 Latent Demand by Year - Ohio 111
4.12 Cities Sorted by Rank - Ohio 112
4.13 Cities Sorted by Zipcode - Ohio 118
4.14 Latent Demand by Year - Wisconsin 126
4.15 Cities Sorted by Rank - Wisconsin 127
4.16 Cities Sorted by Zipcode - Wisconsin 132
5 MID-ATLANTIC 137
5.1 Executive Summary 137
5.2 Latent Demand by Year - Delaware 138
5.3 Cities Sorted by Rank - Delaware 139
5.4 Cities Sorted by Zipcode - Delaware 140
5.5 Latent Demand by Year - District of Columbia 140
5.6 Cities Sorted by Rank - District of Columbia 142
5.7 Cities Sorted by Zipcode - District of Columbia 142
5.8 Latent Demand by Year - Maryland 143
5.9 Cities Sorted by Rank - Maryland 144
5.10 Cities Sorted by Zipcode - Maryland 149
5.11 Latent Demand by Year - New Jersey 154
5.12 Cities Sorted by Rank - New Jersey 155
5.13 Cities Sorted by Zipcode - New Jersey 162
5.14 Latent Demand by Year - New York 170
5.15 Cities Sorted by Rank - New York 171
5.16 Cities Sorted by Zipcode - New York 185
5.17 Latent Demand by Year - Pennsylvania 199
5.18 Cities Sorted by Rank - Pennsylvania 200
5.19 Cities Sorted by Zipcode - Pennsylvania 206
6 NEW ENGLAND 212
6.1 Executive Summary 212
6.2 Latent Demand by Year - Connecticut 213
6.3 Cities Sorted by Rank - Connecticut 214
6.4 Cities Sorted by Zipcode - Connecticut 218
6.5 Latent Demand by Year - Maine 223
6.6 Cities Sorted by Rank - Maine 224
6.7 Cities Sorted by Zipcode - Maine 225
6.8 Latent Demand by Year - Massachusetts 228
6.9 Cities Sorted by Rank - Massachusetts 229
6.10 Cities Sorted by Zipcode - Massachusetts 236
6.11 Latent Demand by Year - New Hampshire 243
6.12 Cities Sorted by Rank - New Hampshire 244
6.13 Cities Sorted by Zipcode - New Hampshire 246
6.14 Latent Demand by Year - Rhode Island 249
6.15 Cities Sorted by Rank - Rhode Island 250
6.16 Cities Sorted by Zipcode - Rhode Island 251
6.17 Latent Demand by Year - Vermont 253
6.18 Cities Sorted by Rank - Vermont 254
6.19 Cities Sorted by Zipcode - Vermont 255
7 PLAINS 256
7.1 Executive Summary 256
7.2 Latent Demand by Year - Iowa 258
7.3 Cities Sorted by Rank - Iowa 259
7.4 Cities Sorted by Zipcode - Iowa 260
7.5 Latent Demand by Year - Kansas 263
7.6 Cities Sorted by Rank - Kansas 264
7.7 Cities Sorted by Zipcode - Kansas 265
7.8 Latent Demand by Year - Minnesota 267
7.9 Cities Sorted by Rank - Minnesota 268
7.10 Cities Sorted by Zipcode - Minnesota 272
7.11 Latent Demand by Year - Missouri 277
7.12 Cities Sorted by Rank - Missouri 278
7.13 Cities Sorted by Zipcode - Missouri 281
7.14 Latent Demand by Year - Nebraska 284
7.15 Cities Sorted by Rank - Nebraska 285
7.16 Cities Sorted by Zipcode - Nebraska 286
7.17 Latent Demand by Year - North Dakota 287
7.18 Cities Sorted by Rank - North Dakota 288
7.19 Cities Sorted by Zipcode - North Dakota 289
7.20 Latent Demand by Year - South Dakota 290
7.21 Cities Sorted by Rank - South Dakota 291
7.22 Cities Sorted by Zipcode - South Dakota 292
8 ROCKIES 293
8.1 Executive Summary 293
8.2 Latent Demand by Year - Colorado 294
8.3 Cities Sorted by Rank - Colorado 295
8.4 Cities Sorted by Zipcode - Colorado 298
8.5 Latent Demand by Year - Idaho 301
8.6 Cities Sorted by Rank - Idaho 302
8.7 Cities Sorted by Zipcode - Idaho 303
8.8 Latent Demand by Year - Montana 304
8.9 Cities Sorted by Rank - Montana 305
8.10 Cities Sorted by Zipcode - Montana 305
8.11 Latent Demand by Year - Utah 306
8.12 Cities Sorted by Rank - Utah 307
8.13 Cities Sorted by Zipcode - Utah 309
8.14 Latent Demand by Year - Wyoming 312
8.15 Cities Sorted by Rank - Wyoming 313
8.16 Cities Sorted by Zipcode - Wyoming 314
9 SOUTHEAST 315
9.1 Executive Summary 315
9.2 Latent Demand by Year - Alabama 317
9.3 Cities Sorted by Rank - Alabama 318
9.4 Cities Sorted by Zipcode - Alabama 320
9.5 Latent Demand by Year - Arkansas 322
9.6 Cities Sorted by Rank - Arkansas 323
9.7 Cities Sorted by Zipcode - Arkansas 324
9.8 Latent Demand by Year - Florida 326
9.9 Cities Sorted by Rank - Florida 327
9.10 Cities Sorted by Zipcode - Florida 336
9.11 Latent Demand by Year - Georgia 346
9.12 Cities Sorted by Rank - Georgia 347
9.13 Cities Sorted by Zipcode - Georgia 350
9.14 Latent Demand by Year - Kentucky 354
9.15 Cities Sorted by Rank - Kentucky 355
9.16 Cities Sorted by Zipcode - Kentucky 357
9.17 Latent Demand by Year - Louisiana 359
9.18 Cities Sorted by Rank - Louisiana 360
9.19 Cities Sorted by Zipcode - Louisiana 362
9.20 Latent Demand by Year - Mississippi 364
9.21 Cities Sorted by Rank - Mississippi 365
9.22 Cities Sorted by Zipcode - Mississippi 367
9.23 Latent Demand by Year - North Carolina 368
9.24 Cities Sorted by Rank - North Carolina 369
9.25 Cities Sorted by Zipcode - North Carolina 372
9.26 Latent Demand by Year - South Carolina 375
9.27 Cities Sorted by Rank - South Carolina 376
9.28 Cities Sorted by Zipcode - South Carolina 378
9.29 Latent Demand by Year - Tennessee 380
9.30 Cities Sorted by Rank - Tennessee 381
9.31 Cities Sorted by Zipcode - Tennessee 384
9.32 Latent Demand by Year - Virginia 387
9.33 Cities Sorted by Rank - Virginia 388
9.34 Cities Sorted by Zipcode - Virginia 391
9.35 Latent Demand by Year - West Virginia 394
9.36 Cities Sorted by Rank - West Virginia 395
9.37 Cities Sorted by Zipcode - West Virginia 396
10 SOUTHWEST 397
10.1 Executive Summary 397
10.2 Latent Demand by Year - Arizona 398
10.3 Cities Sorted by Rank - Arizona 399
10.4 Cities Sorted by Zipcode - Arizona 401
10.5 Latent Demand by Year - New Mexico 403
10.6 Cities Sorted by Rank - New Mexico 404
10.7 Cities Sorted by Zipcode - New Mexico 405
10.8 Latent Demand by Year - Oklahoma 406
10.9 Cities Sorted by Rank - Oklahoma 407
10.10 Cities Sorted by Zipcode - Oklahoma 409
10.11 Latent Demand by Year - Texas 411
10.12 Cities Sorted by Rank - Texas 412
10.13 Cities Sorted by Zipcode - Texas 420
11 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 428
11.1 Disclaimers & Safe Harbor 428
11.2 ICON Group International, Inc. User Agreement Provisions 429

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