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New Trends and Directions in Managed Care Websites Audio Conference


Description: Managed care organizations (MCOs) have completely embraced the Web as the tool of choice to communicate and educate their members, providers and employers.

No longer is the web used for only claims processing and basic information. Today, members can manage their health and wellness through a variety of online tools geared to keep them healthy.

Life for providers also has been made easier as MCO's have placed tools for every possible transaction online to ease claims processing and answer questions about core issues such as what drugs are on the MCO’s formulary.

But, in this rapidly changing environment we need a real world look at current MCO initiatives and strategies that are the driving forces pushing the industry further into the 21st Century.

This program is designed to provide organizations with that practical, real world overview of MCO web initiatives.

Join the Managed Care Information Center and three leading experts in MCO website innovation for “New Trends and Directions in Managed Care Websites,” a special 90-minute audio webcast that took place in March 2009.

Who Will Benefit From This Audio Webcast?

- MCO senior management
- strategists and executives in charge of Web-based services
- health plans and providers
- pharmaceutical and disease management companies
- and healthcare technology companies
- PBMs
- CEOs
- COOs
- CIOs
- hospital and managed care executives
- vice presidents
- compliance officers
- operations executives
- executive directors
- team leaders
- planners
- business development
- product managers
- sales executives and marketers
- knowledge managers and strategic and implementation consultants
- IT department heads
- hospital pharmaceutical managers
- pharmacists
- human resource benefit managers
- medical directors
- employer health plan decision makers
- network development and provider services directors
- strategic planners
- utilization management
- healthcare management
- TPAs
- network managers
- physician practice management
- medical management directors
- PHO and IPA leadership
- analysts
- implementer consultants
- account services
- administration executives
- ancillary products managers
- vice president of information systems
- vice president of marketing
- director of managed care information systems
- executive director
- member communications manager
- Internet marketing manager
- public relations and event management coordinator
- Web technician
- marketing staff
- Webmaster
- Web editor
- Web functional team
- Web technical team


Contents: Newest generation health plan web developments

New member and provider web base initiatives

How to improve the efficiency of a health plan website and keep members and providers connected

The online tools now being implemented

Member health education and communications strategies

User friendly features to nurture and retain members

Provider cost and quality information

What's working to bond providers with MCO websites

New and coming tools and features

How to increase member participation and use of website offerings

Question and answer session


Speakers Philip Marshall MD, MPH Vice President of Product Strategy WebMD Health Services Scott Aebischer Senior Vice President, Customer Services & Product Innovation HealthPartners


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