North American Class 6-8 Truck Hybrid Powertrain Systems Market

This study offers comprehensive analysis of the original equipment market for hybrid powertrain systems for Class 6-8 trucks in North America. The study drills down on the markets for energy storage systems, control and power electronics, and rotating machines for Class 6-8 hybrid trucks. The market metrics and forecasts for batteries, hydraulic accumulators-reservoirs, ultracapacitors, control electronics, power electronics, electric traction motors and hydraulic pump-motors are analyzed in detail. This study aims to prepare market participants with multidimensional intelligence and analysis of various hybrid powertrain systems and markets to enable them to grow in this developing market.

North American Heavy-truck Hybrid Powertrain Systems Market Gets the Green Signal

The class 6-8 truck market is steadily going green as environment-friendly powertrain technologies based on innovative propulsion technologies have started percolating from the light vehicle market down to the heavy-truck market. This trend has set off a spate of technology innovations, the most compelling being hybrid powertrain technology. North American truck makers and suppliers of key hybrid powertrain technologies are cashing in on the technology’s benefits of high fuel efficiency, low emissions, reduced maintenance expenditure, greater vehicle power, lower dependence on foreign oil, and environmental stewardship. “Moreover, the fuel price volatility and strengthening emission and idling regulations accelerate the development and introduction of hybrid powertrain systems for application in various heavy-truck vocations,” says the analyst of this research. “Market participants are now developing fundamentals that will support the long-term organic growth of the Class 6-8 hybrid powertrain systems market.”

The volatility of fuel prices and government incentives to adopt green technologies are strengthening the business case for hybrid powertrain systems. The technology’s robust ROI and payback potential have caught the attention of the truck makers, which have started considering hybrid trucks as an integral component of their product lines and growth strategies for the short and medium terms. Not only do hybrid powertrain systems create a new revenue stream, but they also offer a comprehensive solution to fleets and owner-operators to counter operating and regulatory compliance challenges. Technological advances are getting top billing in the market due to the involvement of large fleets, logistics majors, government agencies, and potential end-user groups belonging to private and for-hire fleets, as well as vocational and on-highway fleets. System sophistication, combined with design modifications in truck design and governmental and regulatory support can aid the development of commercial trucks offering comprehensive fuel savings.

Truck Manufacturers to Thresh out Price Reduction Strategies In-house to Stay Competitive

For all its advantages, hybrid trucks still have to deal with the issue of high upfront and lifecycle costs compared to conventional trucks. As it is only an emerging technology, the lack of standardization, economies of scale, and comprehensive hybrid powertrain solutions for a wide range of heavy-truck vocations has caused its prices to inflate. The higher prices also delay the break-even point, making it unfeasible for truck owners of certain vocations. Further, the battery replacement costs (in case of diesel-electric hybrids) raise the lifecycle cost of electric hybrid trucks, and thereby, the affordability barrier. Market participants cannot hope to achieve significant economies of scale until the line-haul Class 8 truck operators start adopting hybrid trucks in large numbers. They will also have to be wary about the price premiums of hybrid powertrain component parts such as batteries, ultracapacitors, hydraulic accumulators-reservoirs, traction motors, pump-motors, as well as power and control electronics.

Nevertheless, it is possible to convert the upfront cost differential challenge into a growth opportunity, if the truck makers focus on in-house price reduction strategies. They will have to back up those tactics with lobbying for rapid introduction of broad-based government incentives and tax-credits and attractive financing programs. They can lower the overall price of their systems by nurturing supply-chain relationships with developers and suppliers of key components and sub-systems to induce price declines at each level of the supply chain. Suppliers can further enhance profitability through low-cost sourcing, production of electronic systems, and advanced manufacturing processes. “Companies that are working closely with potential end-user groups to understand their needs can focus their R&D efforts on the most pertinent technologies,” notes the analyst. “This will help them streamline product development expenditure to enable the development of systems that do not present significant cost burdens to truck makers.”

Developing strong fundamental baseline technologies for diverse hybrid powertrain system architectures and designs for a wide array of applications can also help suppliers strategically price their systems. Suppliers that liaise with key component and sub-system suppliers to create long-term contracts that are supported by lean and strong supply chains will be better positioned to meet the price expectations of truck makers and consumers. “Strategic partnerships with technology leaders and development of flexible and easily upgradeable technology platforms can also provide growth impetus to market participants,” observes the analyst. SHOW LESS READ MORE >

1 - EXECUTIVE SUMMARY

Executive Summary
1. Executive Summary

2 - TOTAL NORTH AMERICAN CLASS 6-8 TRUCK HYBRID POWERTRAIN SYSTEMS MARKET

Market Overview and Definitions
1. Market Overview and Definitions
2. Hybrid Propulsion Systems and System Architectures
3. Country-Specific Observations
4. Lifecycle Analysis

Measurements
1. Measurements

Market Drivers and Restraints
1. Market Drivers
2. Market Restraints

Total Market- Quantitative Analysis
1. Class 6-8 Hybrid Trucks: Cost-Benefit Analysis
2. Demand Analysis
3. Market Revenue Forecasts
4. Price Forecasts

Challenges and Opportunities
1. Challenges and Opportunities
2. Original Equipment Market Specific Challenge
3. Infrastructure Specific Challenge
4. Marketing Specific Challenge
5. Demand Specific Challenge
6. Technology Specific Challenge
7. Product Portfolio Specific Challenge
8. Auxiliary Support Specific Challenge
9. Safety Specific Challenge
10. Value Addition Specific Challenge

Competitive Analysis
1. Industry Structure
2. Hybrid Powertrain Technologies: Value Chain
3. Competitive Dynamics
4. OEM Market Share Analysis

Technology and Market Trends
1. Technology Trends and Roadmaps
2. Market Trends

Market Perimeter Indicators
1. Market Perimeter Indicators

3 - CLASS 6-8 HYBRID TRUCK ENERGY STORAGE SYSTEMS MARKET

Market Overview and Definitions
1. Market Overview and Definitions
2. Electrical and Hydraulic Energy Storage System Technologies and Attributes
3. Lifecycle Analysis
4. Measurements

Market Drivers and Restraints
1. Unit Shipment Drivers - Batteries Ultracapacitors and Hydraulics
2. Price Drivers - Batteries Ultracapacitors and Hydraulics
3. Unit Shipment Restraints - Batteries Ultracapacitors and Hydraulics
4. Price Restraints - Batteries Ultracapacitors and Hydraulics

Quantitative Analysis
1. Revenue Forecasts
2. Installation Rates and Revenue Shares- Batteries Ultracapacitors and Hydraulics
3. Unit Shipment and Revenue Forecasts- Batteries
4. Unit Shipment and Revenue Forecasts- Ultracapacitors
5. Unit Shipment and Revenue- Hydraulics
6. Price Forecasts

Competitive Analysis
1. Competitive Structure
2. Competitive Dynamics
3. Market Share Analysis

Trend Analysis
1. Technology and Market Trends

4 - CLASS 6-8 HYBRID TRUCK CONTROL AND POWER ELECTRONICS SYSTEMS MARKET

Market Overview and Definitions
1. Market Overview and Definitions
2. Lifecycle Analysis
3. Measurements

Market Drivers and Restraints
1. Unit Shipment Drivers
2. Price Drivers
3. Unit Shipment Restraints
4. Price Restraints

Quantitative Analysis
1. Revenue Forecasts
2. Unit Shipment and Revenue Forecasts- Control Electronics Systems
3. Unit Shipment and Revenue Forecasts- Power Electronics Systems
4. Price Forecasts

Competitive Analysis
1. Competitive Structure
2. Competitive Dynamics
3. Market Share Analysis

Trend Analysis
1. Technology and Market Trends

5 - CLASS 6-8 HYBRID TRUCK ELECTRIC AND HYDRAULIC ROTATING SYSTEMS MARKET

Market Overview and Definitions
1. Market Overview and Definitions
2. Lifecycle Analysis
3. Measurements

Market Drivers and Restraints
1. Unit Shipment Drivers- Electric and Hydraulic Rotating Systems
2. Price Drivers - Electric and Hydraulic Rotating Systems
3. Unit Shipment Restraints - Electric and Hydraulic Rotating Systems
4. Price Restraints - Electric and Hydraulic Rotating Systems

Quantitative Analysis
1. Revenue Forecast
2. Unit Shipment and Revenue Forecast- Electric Motor/Generators
3. Unit Shipment and Revenue Forecast- Hydraulic Pump Motors
4. Price Forecast

Competitive Analysis
1. Competitive Structure
2. Competitive Dynamics
3. Market Share Analysis

Trend Analysis
1. Technology and Market Trends

6 - MARKET PARTICIPANT PROFILES

Market Participant Profiles
1. Truck Manufacturers
2. Systems Suppliers
3. Industry Catalysts

7 - APPENDIX

Abbreviations and Equations
1. Abbreviations
2. Compound Annual Growth Rate
3. Conversion Equations
4. Exchange Rates

8 - DECISION SUPPORT DATABASE

Decision Support Database
1. Average Diesel Prices- U.S. and Canada
2. Hybrid Truck Purchase Incentives
3. Nominal GDP
4. Total Freight Moved Over Road Network
5. Number of Automotive Mechanics and Technicians

List of Figures:

CHAPTER 2

Total Class 6-8 Truck Hybrid Powertrain Systems Market: Market Drivers Ranked in Order of Impact (North America), 2009-2015
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Market Restraints Ranked in Order of Impact (North America), 2009-2015
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Class 6-8 Truck Production Forecasts (North America), 2005-2015
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Class 6-8 Hybrid Truck Production Forecasts (North America), 2005-2015
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Class 6-8 Hybrid Truck Production Share Forecasts (North America), 2005-2015
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Hybrid Powertrain Systems OE Market Revenues (North America), 2005-2015
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Price Forecasts (North America), 2005-2015
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Domain-Specific Challenges (North America), 2008
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Competitive Structure (North America), 2008
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Class 6-8 Truck Sales Market Share (North America), 2008
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Class 6-8 Hybrid Truck Sales Market Share (North America), 2008
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Market Share of Hybrid Powertrain Systems Suppliers (North America), 2008
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Projected Market Share of Hybrid Powertrain Systems Suppliers (North America), 2011
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Typical Trip Length Traveled for Long-Haul Commercial Vehicles (North America), 2003 & 2008
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Typical Trip Length Traveled by Regional Fleet Commercial Vehicles- (North America), 2003 & 2008
Total Class 6-8 Truck Hybrid Powertrain Systems Market: Typical Trip Length Traveled for Local-Fleet Commercial Vehicles (North America), 2003 & 2008

CHAPTER 3

Class 6-8 Hybrid Truck Energy Storage Systems Market: Comparison of Battery-based Electrical Energy Storage Technologies (North America), 2008
Class 6-8 Hybrid Truck Energy Storage Systems Market: Comparison of Certain Performance Attributes Between Batteries and Ultracapacitors (North America), 2008
Class 6-8 Hybrid Truck Energy Storage Systems Market: Qualitative Comparison Between Electrical and Hydraulic Energy Storage Technologies (North America), 2008
Class 6-8 Hybrid Truck Energy Storage Systems Market: Unit Shipment Drivers Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Energy Storage Systems Market: Price Drivers Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Energy Storage Systems Market: Unit Shipment Restraints Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Energy Storage Systems Market: Price Restraints Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Energy Storage Systems Market: Revenue Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Energy Storage Systems Market: Installation Rate Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Energy Storage Systems Market: Revenue Share Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Energy Storage Systems Market: Batteries Unit Shipment and Revenue Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Energy Storage Systems Market: Ultracapacitors Unit Shipment and Revenue Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Energy Storage Systems Market: Hydraulic Energy Storage Systems Unit Shipment and Revenue Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Energy Storage Systems Market: Price Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Energy Storage Systems Market: Competitive Structure (North America), 2008
Class 6-8 Hybrid Truck Energy Storage Systems Market: Market Share Trends of Major Market Participants (North America), 2008

CHAPTER 4

Class 6-8 Hybrid Truck Control and Power Electronic Systems Market: Unit Shipment Drivers Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Control and Power Electronic Systems Market: Price Drivers Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Control and Power Electronic Systems Market: Unit Shipment Restraints Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Control and Power Electronic Systems Market: Price Restraints Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Control and Power Electronic Systems Market: Revenue Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Control and Power Electronic Systems Market: Control Electronics Unit Shipment and Revenue Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Control and Power Electronic Systems Market: Power Electronics Unit Shipment and Revenue Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Control and Power Electronic Systems Market: Price Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Control and Power Electronics Systems Market: Competitive Structure (North America), 2008
Class 6-8 Hybrid Truck Control and Power Electronic Systems Market: Market Share Trends of Major Market Participants (North America), 2008

CHAPTER 5

Class 6-8 Hybrid Truck Electric and Hydraulic Rotating Systems Market: Unit Shipment Drivers Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Electric and Hydraulic Rotating Systems Market: Price Drivers Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Electric and Hydraulic Rotating Systems Market: Unit Shipment Restraints Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Electric and Hydraulic Rotating Systems Market: Price Restraints Ranked in Order of Impact (North America), 2009-2015
Class 6-8 Hybrid Truck Electric and Hydraulic Rotating Systems Market: Revenue Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Electric and Hydraulic Rotating Systems Market: Electric Rotating Systems (Traction Motors) Unit Shipment and Revenue Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Electric and Hydraulic Rotating Systems Market: Hydraulic Rotating Systems (Pump-Motors) Unit Shipment and Revenue Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Electric and Hydraulic Rotating Systems Market: Price Forecasts (North America), 2005-2015
Class 6-8 Hybrid Truck Electric and Hydraulic Rotating Systems Market: Competitive Structure (North America), 2008
Class 6-8 Hybrid Truck Electric and Hydraulic Rotating Systems Market: Market Share Trends of Major Market Participants (North America), 2008

CHAPTER 7

Class 6-8 Truck Hybrid Powertrain Systems Market: Exchange Rate (Canada: U.S.), 2006 -2008
Class 6-8 Truck Hybrid Powertrain Systems Market: Exchange Rate (Europe: U.S.), 2006-2008
Class 6-8 Truck Hybrid Powertrain Systems Market: Exchange Rate (Japan: U.S.), 2006-2008
Class 6-8 Truck Hybrid Powertrain Systems Market: Exchange Rate (South Korea: U.S.), 2006-2008
Class 6-8 Truck Hybrid Powertrain Systems Market: Exchange Rate (Mexico: U.S.), 2006-2008
Class 6-8 Truck Hybrid Powertrain Systems Market: Exchange Rate (UK: U.S.), 2006-2008