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Opportunities in the Latin American Industrial Water Market
Frost & Sullivan, May 2009, Pages: 74
The objective of the study is to identify potential opportunities for engineering procurement companies (EPCs); water treatment equipment manufacturers, consumers and other interested parties in the Industrial water and wastewater sectors across Latin America. Throughout the study all evaluations referring to market imply the infrastructure projects in the water and wastewater sector being pursued in each region by the different industries.
Research Overview
This Frost & Sullivan research service titled Opportunities in the Latin American Industrial Water Market provides an in-depth analysis of market contours, industry structure, and competitive environment besides dealing with the challenges and issues that market participants are facing. The study identifies potential opportunities for engineering procurement companies (EPCs); water treatment equipment manufacturers, consumers, and other interested parties in the industrial water and wastewater sectors across Latin America.
This analysis is available through Frost & Sullivan's Environmental Growth Partnership Services program. With continuous access to intelligence and resources from all seven perspectives of the Complex Business Universe, the Growth Partnership Services program ensures that you and your Growth Team™ are able to maintain a 360 Degree Perspective of the market. This comprehensive, objective information allows your company to mitigate risk, identify new opportunities, and drive effective strategies for growth.
Market Overview
Investments Ramp up Growth in the Latin American Industrial Water Market
In the Latin American industrial water market, trends point to rising investments in the natural resources segments in Mexico, the Caribbean basin, and South America. Industries consume significant volumes of water and are required to treat their wastes. Water demand maintains a direct relationship with investments; the more direct investments are made in the region, the more water and water services are likely to be needed. 'Apart from infrastructure, the main investments in Mexico are taking place in electricity, drinking water, and water sanitation,' notes the analyst of this research service. 'Tourism infrastructure is expected to continue growing in urban networks and tourism complexes, as well as, in dual-purpose establishments that combine hotel facilities with residential apartments.' In the biofuels sector, major investments have traditionally taken place in Brazil, but other countries in the region are beginning to receive investments in this segment as well; Colombia, the Dominican Republic, and Peru are among these nations. Investments in the natural resource segments- mining, agroindustry, and tourism have been enhanced in Mexico and the Carribean basin. Besides, there are transnational corporations (TNC) subsidiaries producing certain product lines for the global market in South America as well. There are also high levels of investment in the motor vehicle industry, mass consumer goods, telecommunications, and construction verticals.
Many countries in Latin America lack improved water and wastewater infrastructure. Most opportunities revolve around expansion and upgrading of existing water supply and wastewater networks. The demand for such solutions in the industrial sector in the region is concentrated in the oil and gas, chemical and petrochemical, mining, food and beverage as wells as the paper and pulp industries. As the regulations in the region advance in terms of requirements and enforcement, the above-mentioned industries are expected to increase investments in water and particularly in wastewater solutions and services. Water discharge and desalination are the major trends in the region as well. In terms of competition, the Latin American market still presents a moderate degree of industry rivalry at the development stage. 'Although some participants illustrate more incisive market shares, there are opportunities for the different local contractors and companies,' says the analyst. 'However, as the industry matures, the rivalry is likely to increase and restrain the ability of the less-capitalized competitors.'
Considering the overall scenario, the adoption of a strategy toward a chosen target market is imperative for a company to achieve success in Latin America. Under such competitive conditions, forward planning is critical for a company to survive and progress. In order to be successful, companies must formulate appropriate strategies to match technological requirements and segments’ demands, monitor customer feedback, improve customer relationship management, focus on value addition, and create product differentiation. Value-added services including consultancy, on-site maintenance, product delivery, and inventory management can help suppliers differentiate and derive the cutting edge over competition. Remote monitoring and control systems are some such services that can help reduce the cost of on-site operations. Also, companies must establish their local footprint and increase market penetration. The global economic crisis is encouraging private water and sanitation companies to invest in high growth areas such as the Middle East and Asia Pacific.
Market Sectors
Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
By Geographic Region:
- Mexico
- Brazil
- Southern Cone
- Andean Region
- Central America and Caribbean
By End-user Vertical:
- Petrochemical
- Pulp and paper
- Oil and gas
- Food
- Others
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