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Bancassurance in the 21st Century
VRL Publishing Ltd
Through a series of mergers, takeovers and joint ventures between banks and insurance companies, the past 20 years have seen the growth of bancassurance to become an increasingly dominant force in key financial services sectors across the globe: a trend that is set to continue.
The opportunities for the industry to target new customer segments and develop new products are currently immense. Emerging markets, changing employment patterns, growing disposable incomes and longer retirement periods mean that consumers have increasingly complex insurance and financial requirements.
Bancassurance in the 21st Century provides you with a detailed global overview of the bancassurance market and presents you with opportunities to maximise revenues from this growing sector.
- Presents a detailed overview of the current developments in the bancassurance industry from a global perspective.
- Examines the market environment, regulations, products, distribution and company activities in four regional financial services markets: Europe, Asia, Middle East and Africa and the Americas and looks at the activities, opportunities and future challenges each of these markets present in order to help you grow your business successfully in these regions.
- Explains how the diversification and innovation in distribution channels is a key component of the value chain and why improving effectiveness in branch networks is an important strategy for integrating and distributing life and investment products.
- Insightful studies into the opportunities and challenges facing players in China's booming insurance market, tensions surrounding cross-border consolidation in Italy and the opportunities surrounding prospective social security reforms in the US.
- Provides you with examples of how the leading bancassurance companies are tackling the challenges such as how Aviva generates business via partnerships with Spanish savings banks and ING targeting growth in South Korea through the development of financial solutions and new sales channels.
- Explains how the diversification and innovation in distribution channels is a key component of the value chain. It shows you how to implement strategies in order to improve effectiveness in branch networks and increase sales from life and investment products.
- Analyses the competitive environment and consolidation and looks at the techniques you need to adopt in order to re-focus strategies and operations to succeed in each region.
This timely report, written by leading author Susan Drury, provides a comprehensive analysis of the current developments in the global bancassurance industry. It examines the market environment, regulations, products, distribution and company activities in four regional financial services markets: Europe, Asia, Middle East/Africa and the Americas.
It offers insights into the activities, opportunities and future challenges that each of these markets present in order to help you grow your business successfully within these regions. The report also presents insightful company studies and reveals how various businesses have grown or not. With this information to hand you will be able to identify gaps in the market or formulate strategies in order to increase revenues from the bancassurance market.
About the Author
Susan Drury has worked for over 15 years in the financial services sector. She began her career in investment banking before becoming a specialist insurance and pensions research analyst. She has written numerous reports and articles on this fast moving and complex sector. Susan is the former editor Life Insurance International." Her reports include "Life Insurance, Pensions and the European Wealth Market," Banking in South Africa: Changes and Challenges" and "Opportunities in Latin American Insurance." She has contributed to 'World Life Insurance Report' and 'Global Insurance Monitor.'
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