Research and Markets, the largest resource for market research information in world providing essential market research reports, industry research, industry analysis, forecasts, market studies, company profiles and country reports.
Welcome - Home - Register - Login - Help/FAQ - 0 items View Basket
Worlds Largest Market Research Resource - 717447 Live Reports
Search Research and Markets
  Search
Enter keywords, a title or
a report id number below.





Advanced   
Company search
Register for free email updates of market research
Currency
  Select a currency for use throughout the site



Viewing report

Order by Fax
Printer Friendly
PDF Brochure
Send to Friend
Enquire before Buying
Hard CopyAdd to Basket



101 Ideas and Innovations for the Mature Market 2005
Senior Strategic, Jan 2005, Pages: 120


  Description  
    
    
    
    
   
 Enquire before Buying  
 Send to a Friend  

Examples around the World

Some countries in the world are becoming real laboratories for the Mature Market. We often think about Japan , which has the oldest population in the world. In this country, the demographic situation induced companies to develop products and services dedicated to the 50-plus group.

On other continents, innovations on the Seniors market bloom. Some might seem fancy, but some others provide a real value added and meet a demand from Baby-boomers, Seniors, and Older Persons.

In its first part, this document reports progress on population ageing in the World. In a second part, it presents 101 ideas of products and services currently under development in several different countries. Each innovation is introduced with a full description and examples, accompanied by the opinion of a mature market expert from the concerned country.

Expert's opinion

The Expert's opinion answers questions like:

- Where is the product marketed?
- What are the results known?
- Who is the service dedicated to?
- Who develops it?
- What needs does it meet? ...

In all of the fields of activity

Ideas are sorted out by field of activity: tourism, bank and insurance, leisure, health, automotive, gold age, IT, Medias, mass consumption, trade, beauty and cosmetics, fitness, interior arrangement, etc.



Customers who bought this item also bought

The 2009-2014 World Outlook for Marketing Research and Public Opinion Polling

The 2009 Report on Marketing Research and Public Opinion Polling: World Market Segmentation by City

Seniors Personal Care Behaviors & Occasions

UK Seniors: Indifferent to the Internet

Mortgage Innovations: New Ideas for UK Lenders

Find Your Lightbulb: How to make millions from apparently impossible ideas

The 2007-2012 World Outlook for Marketing Research and Public Opinion Polling

Mortgage Innovation Ideas for Australia 2006

The 2009-2014 Outlook for Marketing Research and Public Opinion Polling in Greater China

The 2009-2014 Outlook for Marketing Research and Public Opinion Polling in Japan

Trade-Ideas Annual Subscription

US Mobile Seniors 2006



Top of page


   All rights reserved. � Copyright 2009 Research and Markets
   Terms and conditions Privacy Policy Publishers Employment Opportunities Site Map Link to us Webmaster


Research and Markets RSS Feeds