Research and Markets, the largest resource for market research information in world providing essential market research reports, industry research, industry analysis, forecasts, market studies, company profiles and country reports.
Welcome - Home - Register - Login - Help/FAQ - 0 items View Basket
Worlds Largest Market Research Resource - 717480 Live Reports
Search Research and Markets
  Search
Enter keywords, a title or
a report id number below.





Advanced   
Company search
Register for free email updates of market research
Currency
  Select a currency for use throughout the site



Viewing report

Order by Fax
Printer Friendly
PDF Brochure
Send to Friend
Enquire before Buying
ElectronicAdd to Basket
Site LicenseAdd to Basket



Japan Mobile Market 2006 � Your Statistical Guide To Understanding The Mobile Opportunities in Japan 2006-2007
MobileYouth, Feb 2005, Pages: 124


  Description  
  Table of Contents  
    
    
    
   
 Enquire before Buying  
 Send to a Friend  

Under 10s and Over 60s to Push the Japanese Mobile Market Up to 100 Million Subscribers

Data from the 'Japan Mobile Market' statistical handbook shows that future growth in the Japanese mobile market will be centred on the under 14s and over 55s as 100% penetration is reached in all other age groups.

Penetration in the 5-9 year-old age group will more than double from 29% in 2004 to reach 64% in 2007 but the largest number of new subscribers in 2006 will come from the 55-65 age group, with 1.62 million new customers.

Blended ARPU will continue to decline from $58 pcm in 2005 to $57 pcm by 2007 but data ARPU will rise from $15 pcm to $17 pcm over the same period as content markets continue to grow. The mobile music market will be worth $1.35 bn by 2007. The market for games will also grow, with the majority of games revenue being generated by 20-30 year-olds.

Despite falling ARPU, DoCoMo and au by KDDI saw both revenues and market share increase in 2005 due to increases in their subscriber bases. Vodafone KK continues to struggle as falling numbers of subscribers hit revenues and has a share of only 5.4% of the 3G market.

The next two years will be landmark years for the Japanese mobile market. The introduction of MNP combined with the first new entrants for 12 years will challenge the existing hold of the operators over the market.



Customers who bought this item also bought

Ranking the World�s Best Mobile Operators: New Ways to Measure and Understand MNO Performance, Beyond Revenues, Subscribers and ARPU

Philippines Mobile Market Statistics 2006

Japanese Mobile Market Forecast, 2008-2011

Canada Mobile Market 2006 � Your Statistical Guide To Understanding the Mobile Opportunities

Malaysia Mobile Market 2006 - Your Statistical Guide to Understanding the Mobile Opportunities in Malaysia 2006-2007

Japan - Telecoms, Mobile and Broadband

The Maturing Teen Wireless Market: 12-17 US Teen Wireless Subscribers, Revenue, ARPU and Content

Japanese Mobile Market Forecast 2003-2010, Second Half 2006

2008 Asia � Telecoms, Mobile and Broadband in Japan

Japan: Marketing to a Mobile Society

Global - Mobile - Revenue ARPU Call Charges

China Mobile Market 2006 � Your Statistical Guide To Understanding The Mobile Opportunities in China 2006-2007



Top of page


   All rights reserved. � Copyright 2009 Research and Markets
   Terms and conditions Privacy Policy Publishers Employment Opportunities Site Map Link to us Webmaster


Research and Markets RSS Feeds