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The Definitive Guide To GPS, RFID, WiFi, and Other Wireless Location-Based Services

Mind Commerce LLC, Sep 2009, Pages: 427


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Wireless Location-based Services (WLS), often referred to as LBS (Location Based Services), at its simplest are wireless services that make use of information about the position of a wireless or mobile device, with that device usually being directly connected to or associated with a human or physical asset. After many fits and starts over the last several years, the market for LBS finally started to solidify in 2007, grew aggressively in 2008, and has and will grow very rapidly through 2010 and beyond, reaching over $3 Billion in North America by 2012.

The Definitive Guide to GPS, RFID, WiFi, and Other Wireless Location-Based Services addresses the forecast for LBS, emerging and hot markets and applications, key enabling technologies, and more. Discover the secrets on how to best design and market Location-Based Services, how to design an LBS business endeavor, LBS application profiles, and the most useable information about GPS technology available.

Select Questions Answered in Report:

- What is the current status of the North American LBS market? How are the players interconnected?

- Who are the key providers of location-based services?

- What are the key applications that are successful? Who and what will be successful? Why? How?

- What technologies - individually and in combination - enable these applications?

Target Audience:

- Industry players seeking the latest strategic industry developments

- Investors interested in capitalizing on the burgeoning LBS industry

- Infrastructure providers interesting in integrating user location into applications

- Software providers that seek an understanding of key application requirements and competitive information

- Anyone interested in the structure and interrelationships of the LBS industry, technologies, and the impact of the growing mobile personalization market



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