The French market for natural cosmetics is the fastest growing in Europe with sales increasing by 40% in 2005.
The market is showing high growth due to rising consumer awareness of chemicals in cosmetics & toiletries. Media reports and campaigns by pressure groups are publicising the health risks associated with chemicals in conventional products. Consumers are turning to natural products as they are made from plant extracts & natural ingredients and contain minimal levels of synthetic compounds.
Natural cosmetic sales have surged since a television documentary in spring 2005 highlighted the possible dangers of synthetic substances like parabens in personal care products. Retailers and producers have reported record sales growth since. Campaigns by organisations like Greenpeace, which publishes the Cometox Guide, are also educating consumers on the differences between natural and conventional products.
Specialist retailers are responding to burgeoning consumer demand by giving more shelf-space to natural & organic products. Availability is increasing with distribution of natural cosmetics expanding in supermarkets, department stores and non-retail channels like beauty centres and salons.
Market information given for each product segment includes market size, revenue forecasts, pricing & distribution analysis, and sales channel breakdown. Market shares and profiles are given of the leading producers and retailers as well as strategic recommendations.
Product Segments Natural & organic skin care products Natural & organic oral care products Natural & organic hair care products Natural & organic cosmetics Other natural & organic personal care products
