This databook is a detailed information resource covering all the key data points on Personal Hygiene in India. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2005 and full forecasts to 2010.
Scope of this title: - Contains information on 3 categories: Bath & shower products, Soap & Deodorants. - Provides market value, volume, expenditure and consumption data by market, segment and subsegment. - Includes company and brand share data by category, as well as distribution channel data. - Contains market value segmentation by demographic and socioeconomic group.
Highlights of this title: The market for Personal hygiene in India increased between 2000-2005, growing at an average annual rate of 5%.
The leading company in the market in 2005 was Unilever. The second-largest player was Godrej Industries Limited with Procter & Gamble in third place.
Reasons to order your copy: - Discover the major quantitative trends affecting the Personal hygiene markets. - Understand consumers consumption and expenditure patterns. - Understand the future direction of the market with reliable historical data and full five year forecasting.
