This exclusive report is the first in a series of timely Executive Briefings and provides a completely fresh look at how nanotechnology - by enhancing the functionality of fashion at all levels, from athletic wear to luxury - is set to completely revolutionise the apparel sector.
About the Author
Stacy Baker is a New York-based writer and editor specialising in the apparel and health industries. Stacy formerly served as editor-in-chief of Bill Communications’ Apparel Industry, a business-to-business publication targeting the softgoods industry. Prior to that position, she served as managing editor and senior editor of the magazine.
As a freelance writer, Stacy also covers apparel and lifestyle genres for women’s consumer magazines like InStyle, Family Circle, Self, Fitness and others, as well as just-style.com. Her work has also appeared in SportsEdge, Sporting Goods Business and Bobbin magazines.
2.0 The marketplace
-a rapidly growing market
3.0 An overview of apparel applications
-the next revolution in apparel
-nanotechnology and anti-counterfeiting
4.0 Stumbling blocks ahead?
-educating the consumer
-buzzwords causing confusion
5.0 Nanotechnology’s market impact—present and future
-different cultures, different end uses
-the application of nano particles
-the cost-benefit of nanotechnology
6.0 Key products in apparel
7.0 Products coming down the pipeline
Table 1: Key apparel nanotechnology products
Appendix 1: Key companies involved with Nanotechnology