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Nanotechnology and the Apparel Industry
ABOUT Publishing Group, March 2007, Pages: 25
While nanotechnology is only in its earliest stages of development and application within the apparel industry, experts agree that nano-enhanced garments will likely become as expected and commonplace as attributes such as stretch, breathability and comfort. One thing is clear, if investment by other industries is any indication of market potential, apparel is on track to reap many benefits.
This exclusive report is the first in a series of timely Executive Briefings and provides a completely fresh look at how nanotechnology - by enhancing the functionality of fashion at all levels, from athletic wear to luxury - is set to completely revolutionise the apparel sector.
About the Author
Stacy Baker is a New York-based writer and editor specialising in the apparel and health industries. Stacy formerly served as editor-in-chief of Bill Communications’ Apparel Industry, a business-to-business publication targeting the softgoods industry. Prior to that position, she served as managing editor and senior editor of the magazine.
As a freelance writer, Stacy also covers apparel and lifestyle genres for women’s consumer magazines like InStyle, Family Circle, Self, Fitness and others, as well as just-style.com. Her work has also appeared in SportsEdge, Sporting Goods Business and Bobbin magazines.
1.0 Executive summary
2.0 The marketplace
-a rapidly growing market
3.0 An overview of apparel applications
-the next revolution in apparel
-nanotechnology and anti-counterfeiting
4.0 Stumbling blocks ahead?
-educating the consumer
-buzzwords causing confusion
5.0 Nanotechnology’s market impact—present and future
-different cultures, different end uses
-the application of nano particles
-the cost-benefit of nanotechnology
6.0 Key products in apparel
7.0 Products coming down the pipeline
Table 1: Key apparel nanotechnology products
Appendix 1: Key companies involved with Nanotechnology
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