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Cosmetic Surgery Market Report 2007
Key Note Publications Ltd, Jan 2007
The UK cosmetic surgery industry is dynamic and growth levels are at a record high: the number of procedures, both surgical and non-surgical, soared by 42.4% in 2005 and this report estimates that, in 2006, this increased by a further 53%. In 2006, the total UK cosmetic surgery was worth an estimated £528.9m, a rise of 47.4% on 2005.
For the purposes of this Market Report, cosmetic surgery is divided into five sectors: procedures on the face/neck area; those on the breast area; procedures on the lower-abdomen area; other surgical procedures; and non-surgical procedures. In terms of value, face/neck area procedures accounted for the largest share of the market in 2006, although it is estimated that non-surgical procedures experienced the largest growth, closely followed by those on the breast area. In volume terms, non-surgical procedures were dominant.
Socio-economic factors are driving demand for cosmetic surgery. Low unemployment and increasing disposable incomes have led to a widening in the consumer base for procedures. In addition, easier access to borrowing has meant that consumers from social grades other than the AB group can see cosmetic surgery as a realisable investment. Demand is also coming from younger groups and breast augmentation, in particular, is increasingly an option for women in their 20s and 30s. In addition, more men are shifting their attitudes towards surgical and non-surgical cosmetic procedures: in 2005, 11% of all procedures were performed on men.
The cosmetic surgery market is also being driven by the astonishing speed of technological advancements, particularly in non-surgical procedures. Increased sophistication in laser technology is a strong trend and combined treatments involving the use of a number of different types of non-surgical treatment — injectables and peels, as well as the use of cosmeceuticals — is an increasing feature of the market. In terms of surgical procedures, demand in facial surgery, in particular, is being boosted by advancements in minimally invasive techniques, which are encouraging more women to opt for the so-called `lunch-time lifts'. Recovery times are shorter and consumers can often be back at work shortly after fairly major procedures.
The future looks strong for the cosmetic surgery industry. Major players have plans to expand, particularly in the area of non-surgical procedures, and, with the backing of strong regulation, the industry looks set to continue strong levels of growth. Although the market is not in the league of the US cosmetic surgery industry, attitudes towards self-improvement from across the Atlantic look set to pervade the culture in the UK for years to come.
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