Full Speed Ahead Foresight for the European Mobile Communications Market
Market Intelligence & Consulting Institute (MIC) [a division of Institute for Information Industry (III)], Sep 2007, Pages: 29
Four years have elapsed since WCDMA service was launched in Western Europe in 2003. Although 3G has yet to become the mainstream mobile communications technology in the Western European market, the fall in the price of voice calls and in voice revenue has forced mobile operators in Western Europe to focus more heavily on their mobile data services; operators are hoping that 3G data services will boost further growth in the mobile communications market. With HSDPA technology providing higher transmission speeds, data charge rates falling, and Web 2.0 applications emerging, 2007 will see aggressive promotion of 3G/3.5G in the European market. This report examines the development of the European mobile communications market over the past few years and provides future trends for this market.