|
|
 |
|
Viewing report
|
|
 |
 |
Recorded Music: Digital Falls Short
eMarketer, Nov 2007, Pages: 18
Weighed down by plummeting CD sales, the global recording industry struggles to regain its footing in a rapidly changing marketplace.
The Recorded Music report tracks digital formats such as online downloads, ringtones, mastertones, full tracks delivered to mobile handsets and Internet and mobile subscription services, as well as CD sales.
Worldwide spending on recorded music is forecast to decline from $31.8 billion in 2006 to $26.2 billion in 2011. Similarly, US spending on recorded music is expected to drop from $11.5 billion to $9.3 billion during the same period.
eMarketer’s previous forecasts were higher, but faster-than-expected declines in sales of physical recordings in key markets resulted in a downward revision.
Key questions the “Recorded Music” report addresses:
-How much will be spent on recorded music on a worldwide basis over the next five years? -What new business models are emerging? -What are the leading online and mobile music services in 2007? -How are they positioning themselves with regard to pricing, content mix and digital rights management? -How are the mobile and online segments evolving? -Which brands are supporting advertising-driven music services? -What are the trends in per-capita music spending in the US? And many others…
Customers who bought this item also bought
Digital Downloading: Music, Movies and TV
Global Music: Tuning Into New Opportunities
Online Music: Downloads, Streaming, Radio, Mobile
Mobile Music: A New Marketing Challenge
Mobile Music: Mixing It Up, May 2007
Mobile Entertainment: The Rise of the Very Small Screen
Mobile Marketing and Advertising
France Online Advertising
|
 |
|
|