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Spirits in Asia-Pacific
Datamonitor, Nov 2008, Pages: 32


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The Spirits in Asia-Pacific industry profile is an essential resource for top-level data and analysis covering the spirits industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

- Contains an executive summary and data on value, volume and/or segmentation

- Provides textual analysis of the industry’s recent performance and future prospects

- Incorporates in-depth five forces competitive environment analysis and scorecards

- Includes a five-year forecast of the industry

- The leading companies are profiled with supporting key financial metrics

- Supported by the key macroeconomic and demographic data affecting the market

Highlights

- Detailed information is included on market size, measured by both value and volume

- Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

- Market shares are covered by manufacturer and/or brand

- Also features market breakdown by distribution channel

Why you should buy this report

- Spot future trends and developments

- Inform your business decisions

- Add weight to presentations and marketing materials

- Save time carrying out entry-level research

Market Definition

The spirits market consists of the sale of brandy, gin & genever, liqueurs, rum, specialty spirits, tequila & mezcal, vodka and whisky. Any currency conversions used in the compilation of this report have been calculated using 2006 average exchange rates. Market shares by company or distribution channel are calculated on the basis of market volume in 2006.

For the purpose of this report North America comprises the United States, Canada and Mexico.

South America comprises Argentina, Brazil, Chile, Columbia and Venezuela.

The Americas comprises North America and South America.

Western Europe comprises Belgium, Denmark, France, Germany, Italy, Netherlands, Norway, Spain, Sweden and the UK.

Eastern Europe comprises the Czech Republic, Hungary, Poland and Russia.

Europe comprises Western Europe and Eastern Europe.

Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.

The global figure comprises the Americas, Asia-Pacific and Europe.




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