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Economic Outlook: Voice/Data Convergence (Market Focus)
Datamonitor, Dec 2007, Pages: 19


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Introduction

Voice/data convergence technologies are often in the news, particularly with Microsofts recent offering to the market and the new advanced features available with IP telephony systems. The key driver for these solutions is increasing productivity in the workplace, however solutions are desirable rather than essential and IP-PBX adoption is gradual.

Scope

Analyses the key trends and end-user adoption of four technologies in the voice/data convergence market. Discusses the main drivers and inhibitors for investment and growth in this market. Provides a discussion on key mergers and acquisitions and results from a survey on the leading vendors in this market. Assesses future trends and growth in voice/data convergence revenues from 2006 to 2012.

Highlights

Despite the technology advances and vendor marketing, enterprises are adapting to IP telephony slowly. The changeover is gradual as IT managers are reluctant to discard previous investments in TDM systems. There is also an element of caution about quality of service and a lack of experience in using IP networks for both voice and data. Managed services are provided by the majority of vendors but uptake amongst enterprises is often low. However comparing the way a number of different technologies are deployed produces some interesting findings. It is clear that PBX and IP telephony systems are top of the agenda to be either managed on-site or externally rather than in-house. At the moment, the cost of implementation is the key concern of enterprises due to both a lack of understanding of all the associated charges of running an IP-PBX system but also the cost of replacing a system that is still fully functional. Vendors will have to reduce prices as the market develops and begins to saturate.

Reasons to Purchase

Understand significant trends in the voice/data convergence market in order to plan your go-to-market strategy. Discover end-user adoption rates and their preferences for deploying voice/data convergence solutions as a managed service. Gain insight into the global market size and discover Datamonitors predictions for revenue growth.




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