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Australia - Broadband - Business Market Statistics

Paul Budde Communication Pty Ltd., Sep 2011, Pages: 14


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The business market in Australia was quick to embrace broadband, and by 2009 the vast majority of this sector had made the transition. A major reason businesses moved to broadband was for faster speed, yet according to some studies in 2011 they still suffer from slow speeds.

While business broadband expansion continues into 2011 as these users move to mobile broadband, the big driver will be from the fibre-based National Broadband Network. The faster speeds of this network will see business use explode with the uptake of services such as software as a service, together with cloud computing, online interactions, and media conferencing, as all these services need high-speed broadband to succeed.

This report provides a detailed overview of the key drivers and trends behind broadband adoption in the Australian business market. A number of market surveys are also included across a wide range of topics including e-business, broadband usage, small and medium enterprise readiness, and usage of the internet sectors.



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