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Australia - Digital Media - Online Interactive Services
Paul Budde Communication Pty Ltd., Sep 2009, Pages: 105
This annual report offers a wealth of information on the key market segments that are evolving in the interactive online media market. It provides on overview of the developments within each of these sectors. The report includes analyses, statistics, forecasts and trends. It provides a comprehensive insight into the progress of the Online Interactive Services market and examines the key issues and opportunities.
Subjects covered include:
- Covering: Google/YouTube, Yahoo, eBay/Skype, AOL, Microsoft, News Ltd/MySpace;
- Overview and analysis of the digital media and entertainment market;
- Key trends in digital media;
- Overview of file sharing networks and a discussion on these activities;
- Brief overview of global online services developments;
- Overview of social network, virtual worlds and user generated content markets;
- Australian online music, MP3 and podcasting developments, forecasts, overview key players;
- Overview of the Australian online gambling and gaming market;
- Overview of the mobile gaming market;
- The Mobile Media overview of products and services;
- The early mobile media drivers: ringtones and wallpaper;
- Mobile fraud issues.
Researcher:-Paul Budde, Kylie Wansink
Current publication date:- April 2009 (1st Edition)
Next publication date:- April 1010
Key highlights:
-In the next few years the global online industry is expected to be worth more than $2 trillion.
-Global P2P Internet traffic will continue to grow almost 400% – up from 1.6 petabytes to almost 8 petabytes per month by 2012.
-The global adult entertainment industry is worth around $2 billion a year.
-Annual revenue growth in the overall music industry has declined by 35% per annum.
-Online music sales for 2008 amounted to $25 million, but this doesn’t compensate for the losses.
-A record growth year for video game sales in Australia in 2008 saw the industry grow to $1.5 billion.
-By 2009 over a million users were bypassing the mobile operator’s portals.
-Tabcorp Internet betting revenues top $1 billion.
-In 2008 the number of mobile games units purchased increased by 50%.
-The value of ringtone and wallpaper services market declined to around $65 million in 2008.
-Cloud computing has become a key area of focus for Internet media companies.
-Google’s search engine market share is 62% in 2009.
-The economic downturn is expected to impact upon advertising spend in social networks.
-Data in this report is the latest available at the time of preparation and may not be for the current year.
* This product is pre-publication and is due to be released in Sep 2009. Order now at this special pre-publication price.
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