An exciting inside look at the battle between Honda and Toyota to dominate the low-emissions market
As American automakers lose market share, Honda and Toyota are soaring on the backs of their high-quality low-emissions vehicles. The increasing trend toward clean car technology means those companies that can build the best low-emission car will have the best chance of long-term success and survival. Clean Car Wars presents a revealing look at the Japanese auto industry and how its two biggest automakers are battling each other, and the world, for supremacy of this vital emerging market.
Authors bio: Yozo Hasegawa (Tokyo, Japan) has been a business and foreign news reporter for some of Japan's biggest media outlets. He is currently a professor at Teikyo University and a newscaster for BS Japan.
