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Premium Company Profile: Nintendo Co., Ltd.
Datamonitor, Feb 2008, Pages: 30
With the commercial success of Wii game console and launch of Wii Fit game, Nintendo is perfectly positioned for strong revenue growth in fiscal year 2008. However, the companys inability to meet the growing demand for its systems (Wii and Nintendo DS) has resulted in retailers taking advantage of the shortage to offer bundled products at double the price.
Scope
- Contains corporate strategy, value chain presence and SWOT Analysis
- Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors
- Includes information on suppliers/ partners, shareholding structure and key employees with biographies
Highlights of this title
Nintendo recorded strong revenue growth of 89.8% in fiscal 2007 over 2006 owing to revenues from the launch of Nintendo DS Lite and Wii, and their related software. The companys strategy is to expand the gaming customer base by providing systems and games for users of all ages, gender and video game playing experiences.
Nintendos pricing strategy has resulted in providing a huge demand for its Wii and DS systems, as they were significantly cheaper than its competitors products. Growing demand for the companys products created shortages at the end of year 2007. This shortage resulted in retailers offering Wii along with a bundle of other products.
Changing demography of video game customers with increasing elderly and female customers entering the market, Nintendo is well positioned to take advantage of the opportunity with its user friendly control and products like Wii Fit, a home fitness game.
Key reasons to purchase this title
- Access all the important information and analysis on the company in a single report
- Understand companys strengths, weaknesses, opportunities and threats along with business strategy and value chain
- Gain access to companys adjusted five year financial data along with key ratios and market capitalization
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