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Internet Television (Part 2) Service Profiles & Market Analysis
Generator Research Limited, April 2008, Pages: 49
- 12 internet television services
- 4 internet TV producers
- Market sizing & timing
- Market dynamics
- Balance of power
- Key stakeholders
REPORT CONTENT
The report opens by reviewing the size of the internet television market and its possible growth path. The market's competitive dynamics are then explained by focusing on the five key groups of stakeholders.
The report then review a range of internet television services that are being provided by public service and commercial broadcasters, internet companies and telecoms providers. In all, a total of 12 internet television services are reviewed along with four new producers who are at the forefront of defining new types of niche, high quality television programming that would never be broadcast by a major television network.
The report then concludes by offering insight into how the market is segmented, the relative roles of paid-for and ad-supported models, the balance of market power and how TV set connectivity might be best accomplished in the future.
KEY BENEFITS
Television & Content
- See how the television industry is trying to avoid mistakes that have been made by the music industry.
- Benchmark your own vision of the future using this report.
- Identify ways to make your current internet television service better in the short term.
- Learn from what executives in the leading broadcasters and internet start-ups are doing.
- Understand the different approached being used by broadcasters, telecoms providers and internet companies.
Mobile
- Benchmark and review your mobile television strategy in light of how the television industry is developing.
- Identify ways in which mobile services and mobile devices could be used to enhance an internet television experience.
Online
- Identify new market opportunities that leverage your existing assets.
- See how online trends are shaping the development of a major new industry.
- Obtain ideas for new products and services.
WHO SHOULD READ THIS REPORT?
- Product management and product marketing.
- Product strategy and marketing strategy.
- Executive leadership.
- Market insight and competitor intelligence.
- Business development and corporate development.
CONTRIBUTORS
We've talked to a range of players across the internet television landscape in order to prepare this report:
- Public service and commercial television broadcasters.
- Internet television start-ups.
- Incumbent telecoms providers.
- Independent television production companies.
- ISPs.
- Optical networking equipment vendors, whose products are being used to deliver the core network bandwidth needed to support the delivery of services like internet television on a mass scale.
- Companies operating content delivery networks.
- Those who control the licensing of rights to two very large global sporting events.
PROFILED SERVICES
- iPlayer
- hulu
- BT Vision
- Joost
- blip.tv
- Revision3
- Miro
- TV Tonic
- maniaTV
- Veoh
- Revver
- LiveVideo.com
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