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Retailing in Hungary

Euromonitor International, May 2010, Pages: 168


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Since the beginning of the crisis in September 2008, the GDP has taken a deep fall and this trend intensified in 2009. Competitiveness of Hungary, GDP and purchasing power decreased, and all of these factors have a negative effect on most retail sectors. Total consumption of households fell by almost 8% according to Hungarian Central Statistical Office (KSH) (http://www.tozsdehirek.com/KSH-jelentes-hatalmasat-zuhant-a-haztartasok-fogyasztasa/26961). Constant retail sales value fell by over 4%...

The Retailing in Hungary report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing, Store-based Retailing

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Retailing industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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