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Your Search for 'pharmaceutical thought leaders: brand strategies and product positioning' returned 4 results - Page 1 of 1

 FEATURED RESULTS
Pharmaceutical Portfolio Management Strategy

State Activities: Impact on the U.S. Pharmaceutical Industry

Essential Statistics for the Pharmaceutical Sciences

The Licensing Agreement in Pharmaceutical Business Developme...

IMS Pharmaceutical Pricing and Reimbursement: A Concise Guid...


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Pharmaceutical Branding Strategies: Thought Leader Perspectives On Brand Building, Effective Communication and Future Brand Models  
Business Insights, Jan 2006, Pages: 163
... "Pharmaceutical Branding Strategies: Thought Leader Perspectives on ... those of the
industry's leaders and ensure ... and projections in pharmaceutical branding, to ...


Launching Pharmaceutical Megabrands: Best Practices in Marketing Blockbusters  
Best Practices LLC, July 2004, Pages: 169
... strategies that employ thought leaders, public relations ... resource support for
pharmaceutical product launches ... lagging indicators for brand performance, marketing ...


Medical Device Branding - Building Identity and Equity  
HBS Consulting, Dec 2003
... physicians and physicians were not thought to be ... products as stand-alone or brand
line leaders. ... the line of biotechnology and pharmaceutical companies looking ...


Market Dynamics: Anti-dyslipidemics - Third Generation Statins Superfluous to Market Requirements?  
Datamonitor, Nov 2002, Pages: 325
... current statin therapyAn independent and thought-provoking view ... the views of opinion
leaders about areas ... is the most important pharmaceutical sector globally. ...


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