|
|
 |
|
Viewing report
|
|
|
|
Mobile Applications Series: US Smartphone Usage
In-Stat/MDR, Nov 2008, Pages: 30
The smartphone market in the United States has grown rapidly since the introduction of the iPhone. Demand for smartphones and the applications that run on them provides an increasingly profitable revenue source for handset manufacturers, mobile operators, and application developers. This report defines smartphones and covers a brief history of smartphones. Next, the reasons for smartphone adoption are explored as well as the barriers to acceptance of these advanced mobile devices. Following, the results of the 2008 Consumer Mobility Survey (CMS) are presented with a focus on demographics, loyalty to mobile operators, and mobile data usage and expenditures. Finally, the report offers several five-year forecasts. The markets of North America, Japan, China, Europe, and Latin America are discussed, and a global forecast is also presented.
Customers who bought this item also bought
Global Mobile Phone & Smartphone Market (2010 - 2015)
US Consumer Profile: Mobile Millennials 2008
Mobile Applications Series: US Mobile Gaming 2008–2013
Digital Money: The Convergence of Contactless Card and Mobile Payments
Smartphones 2008: Heading to the Mainstream
US Mobile Consumer Profiles The Ethnic Effect 2007
The Apps Store is Born: Smartphones Enable New Marketing and Advertising Opportunities Worldwide
Global Mobile and M-Commerce Trends 2010
Smartphones: New User Paradigms and Behaviors
Worldwide Mobile Application Series: Mobile Messaging Still Profitable
|
|
|
|
