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One Platform to Rule Them All! The Age of the Home Server Begins
The Diffusion Group, April 2008, Pages: 61
Today's consumer is an active participant in the digital world, both creating and consuming digital content through a variety of devices and rapidly accumulating vast 'digital assets' comprised of both personal and commercial content. Concomitantly, new technologies make it possible for the consumer to access this digital content 'anytime, anywhere, and on any device.' This has resulted in an exponential increase in digital storage and serving requirements far beyond what 'side-car' hard disc drives can handle; thus creating the need for a stand-alone, cost-effective solution that can provide secure storage and instant accessibility from a growing variety of devices, both stationary and mobile. Simply stated, the need for an in-home store-and-serve solution or Home Server is now emerging.
There are two primary foundations on which to design a Home Server, one which exploits the Personal Computer, the other, Consumer Electronics. This report discusses in detail the key differences between these two paths with a focus on usability, functionality, architecture expandability, and market positioning. Additionally, the report considers the advantages and disadvantages of each platform from the perspective of the designer/developer, the manufacturer, the distributor, and the consumer.
Covering three major regions (North America, Europe and Asia), this report offers a commonsensical needs-based segmentation by which to understand both existing and emerging Home Server solutions. It also provides a roadmap for the evolution of the Digital Consumer Ecosystem in which the Home Server plays an increasingly prominent role.
Those designing or delivering Home Server components, digital media players, home and remote networking solutions will find great value in this report, as will retailers, digital content companies, and service providers. As well, those with an interest in identifying those digital media features most desired by consumers including and beyond the enthusiast market will find this highly-detailed analysis extremely useful.
Key Findings From the Report:
- CE platforms are better suited than PC platforms to deliver Home Server functionality - CE-centric Home Servers will be less complex, less expensive, and ultimately more consumer friendly when compared to PC-centric solutions.
- That being said, PC-centric solutions will find a home among more tech-savvy consumers capable of and comfortable with managing the complexities of a PC environment. The Service Provider channel will prove an ideal channel for introducing and distributing Home Servers to the mainstream audience. First, provider subsidies will minimize entry costs and consumer risk. Second, providers will see the home server as a managed platform through which to deliver a host of value-added broadband services; thus eliminating the need for consumers to worry about ongoing maintenance or troubleshooting, while providing the operator a platform through which to grow incremental revenue.
- A strategy of adopting open standards - plus delivering a 'better together' in family (proprietary) offering - is an ideal method to differentiate solutions.
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