In recent years there has been a resurgence of 3-D video content in theaters. Now 3-D content is beginning to take shape as a viable media within the home entertainment lan dscape. This whitepaper, written jointly by the Consumer Electronics Association (CEA) and the Entertainment and Technology Center at the University of Southern California provides new insights into the evolution of 3-D video, including:
- A review of the history of 3-D video
- A primer on the technology alternatives bringing 3-D to the screen
- An examination of overall awareness for 3-D content
- An exploration of the demographic characteristics for those most interested in 3-D
- A look into how 3-D video will influence media consumption moving forward.
- This study is a must read for anyone looking at the future of TV.
