- Language: English
- 793 Pages
- Published: March 2012
- Region: Global
Computer Softwarein the US
- Published: March 2014
- Region: United States
- 10 pages
- First Research
First Research is the leading industry intelligence company that helps sales teams perform faster and smarter, open doors, and close more deals. First Research performs the heavy lifting" by synthesizing hundreds of sources into an easy to digest format that a sales person can consume very quickly to better understand a prospect's business issues."
Brief Excerpt from Industry Overview Chapter:
Companies in this industry design and publish computer software. Major companies include US-based Activision Blizzard, IBM, Microsoft, Oracle, and Symantec, as well as Nintendo (Japan), The Sage Group (UK), and SAP (Germany).
Worldwide, computer software companies generate more than $300 billion in annual revenue, according to IDC. A significant majority of computer software is developed in the Asia/Pacific region. Because of the high cost of US programmers, some US software companies outsource part of their production work to other countries.
The US computer software industry involves about 8,000 establishments with combined annual revenue of about $150 billion. Key demand drivers include computer sales and technology innovation.
The industry does not include companies that primarily offer customer programming services, hosted software services, or software duplication or reselling.
The US economy heavily influences business spending for software products. The success of packaged-software companies depends on technical expertise and effective marketing. Small software companies compete mainly by targeting niche markets or developing new technology. Many small companies form alliances with larger ones to market their products. The US software industry is concentrated: the 50 largest companies generate about 70 percent of revenue.
PRODUCTS, OPERATIONS & TECHNOLOGY
Major software categories include system software, such as operating systems (40 percent of revenue), and application software, such as enterprise and accounting software and office suites (about 35 percent of revenue). Packaged software products are generally programs that can be installed and operated by the customer with... SHOW LESS READ MORE >
Quarterly Industry Update
Call Preparation Questions
Web Links and Acronyms