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Emerging Opportunities in the Philippines' Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape - Product Image

Emerging Opportunities in the Philippines' Cards and Payments Industry: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape

  • ID: 2639354
  • September 2013
  • Region: Philippines
  • 80 pages
  • Timetric

FEATURED COMPANIES

  • American Express
  • BDO Unibank, Inc.
  • Citibank Philippines
  • MasterCard
  • Metrobank
  • Visa
  • MORE

Synopsis
The report provides market analysis, information and insights into the Philippines’ cards and payments market, including:
- Current and forecast values for each category of the Philippines’ cards and payments industry including debit cards, credit cards, prepaid cards and charge cards.
- Comprehensive analysis of the industry’s market attractiveness and future growth areas.
- Analysis of various market drivers and regulations governing the Philippines’ cards and payments industry.
- Detailed analysis of the marketing strategies adopted for selling debit, credit, charge and prepaid cards used by various bankers and other institutions in the market.
- Comprehensive analysis of consumer attitudes and their buying preferences for cards.
- Competitive landscape of the Philippines’ cards and payments industry.

Summary
Steady growth was recorded in the Filipino card payments channel during the review period (2008–2012), as the number of cards in circulation increased at a CAGR of 7.65%, rising from 40.8 million in 2008 to 54.8 million in 2012. This growth was primarily driven by the prepaid cards category which READ MORE >

Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • American Express
  • BDO Unibank, Inc.
  • Citibank Philippines
  • MasterCard
  • Metrobank
  • Visa
  • MORE

1 Executive Summary
2 Market Attractiveness and Future Prospects of Cards and Payments Industry
2.1 Analysis of Cards and Payments Industry Drivers
2.2 Macroeconomic and Consumer Drivers
2.2.1 Strong GDP growth
2.2.2 Growing urbanization
2.2.3 Government agencies adopting e-payments
2.2.4 Rising consumer confidence
2.3 Infrastructure Drivers
2.3.1 Increasing number of internet users
2.3.2 Emergence of contactless payments
2.3.3 Migration to EMV technology for secure transactions
2.3.4 Growing number of POS terminals
2.3.5 Increasing number of ATMs
2.4 Business Drivers
2.4.1 Growing retail sector
2.4.2 Growing remittance business
2.4.3 Rising e-commerce
2.4.4 Increasing outbound tourism spending
2.5 Card Fraud Statistics
2.6 Regulatory Framework
3 Emerging Consumer Attitudes and Trends
3.1 Market Segmentation and Targeting
3.1.1 Retail customers
3.1.2 Corporate customers
3.2 Consumer Preference
3.2.1 Price
3.2.2 Services
3.2.3 Convenience
3.3 Online Buying Behavior
4 Competitive Landscape and Industry Dynamics
4.1 Overview of the Payment Channels
4.2 Debit Card Category Share
4.2.1 By bank
4.2.2 By scheme
4.3 Credit Card Category Share
4.3.1 By bank
4.3.2 By scheme
4.4 Charge Card Category Share
5 Strategies Adopted by Key Operators
5.1 Market Entry Strategies
5.2 Marketing and Product Strategies
5.2.1 Debit cards
5.2.2 Credit cards
5.2.3 Prepaid cards
5.3 Pricing Strategies
6 Size and Growth Potential of Card Payments Channel
6.1 Industry Share Analysis by Type of Card
6.2 Total Channel Size and Forecast of Payment Cards
6.2.1 Analysis by number of cards
6.2.2 Analysis by transaction value
6.2.3 Analysis by transaction volume
6.3 Debit Card Category Size and Forecast
6.3.1 Analysis by number of cards
6.3.2 Analysis by transaction value
6.3.3 Analysis by transaction volume
6.3.4 Other key performance indicators
6.4 Prepaid Card Category Size and Forecast
6.4.1 Analysis by number of cards
6.4.2 Analysis by segment – open and closed-loop prepaid cards
6.4.3 Analysis by transaction value
6.5 Charge Card Category Size and Forecast
6.5.1 Analysis by number of cards
6.5.2 Analysis by transaction value
6.5.3 Analysis by number of transactions
6.5.4 Analysis by frequency of use
6.6 Credit Card Category Size and Forecast
6.6.1 Analysis by number of cards
6.6.2 Analysis by transaction value
6.6.3 Analysis by transaction volume
6.6.4 Other key performance indicators
7 Company Profiles, Products and Marketing Strategies
7.1 BDO Unibank, Inc. (BDO)
7.1.1 Key financials
7.1.2 Product portfolio
7.1.3 Strategies
7.2 The Bank of the Philippine Islands
7.2.1 Key financials
7.2.2 Product portfolio
7.2.3 Strategies
7.3 Metrobank
7.3.1 Key financials
7.3.2 Card portfolio
7.3.3 Strategies
7.4 The Land Bank of the Philippines (LBP)
7.4.1 Key financials
7.4.2 Card portfolio
7.4.3 Strategies
7.5 Citibank Philippines
7.5.1 Product portfolio
7.5.2 Strategies
8 Appendix
8.1 Methodology
8.2 Definitions
8.3 Contact Us
8.4 About Timetric
8.5 Timetric’s Services
8.6 Disclaimer

List of Tables
Table 1: Remittance Cards Offered by Various Banks in the Philippines
Table 2: Cards Targeting Internet Shoppers in the Philippines
Table 3: Foreign Banks Entry Modes in Philippines
Table 4: Value-Added Services on Card Products in the Philippines
Table 5: Co-branded Cards Offered by Banks in the Philippines
Table 6: Prepaid Gift Cards Offered by BPI Bank
Table 7: Charges on Card Transactions at Other Bank’s ATMs in the Philippines (PHP), 2012
Table 8: Annual Maintenance Charges on Credit Cards in the Philippines (PHP), 2012
Table 9: Filipino Card Payments Channel by Category (Thousand), 2008–2017
Table 10: Filipino Card Payments Channel Size by Number of Cards (Thousand), 2008–2017
Table 11: Filipino Card Payments Channel Size by Transaction Value (PHP Billion), 2008–2017
Table 12: Filipino Card Payments Channel Size by Transaction Value (US$ Billion), 2008–2017
Table 13: Filipino Card Payments Channel Size by Number of Transactions (Million), 2008–2017
Table 14: Filipino Debit Cards Category Size by Number of Cards (Thousand), 2008–2017
Table 15: Filipino Debit Cards Category Size by Value of Transactions (PHP Billion), 2008–2017
Table 16: Filipino Debit Cards Category Size by Value of Transactions (US$ Billion), 2008–2017
Table 17: Filipino Debit Cards Category Size by Number of Transactions (Million), 2008–2017
Table 18: Filipino Debit Cards Category by Frequency of Use, 2008–2017
Table 19: Filipino Prepaid Cards Category Size by Number of Cards (Thousand), 2008–2017
Table 20: Filipino Open-Loop Prepaid Cards Segment Size by Number of Cards (Thousand), 2008–2017
Table 21: Filipino Closed-Loop Prepaid Cards Segment Size by Number of Cards (Thousand), 2008–2017
Table 22: Filipino Prepaid Cards Category Size by Transaction Value (PHP Billion), 2008–2017
Table 23: Filipino Prepaid Cards Category Size by Transaction Value (US$ Million), 2008–2017
Table 24: Filipino Charge Cards Category Size by Number of Cards (Thousand), 2008–2017
Table 25: Filipino Charge Cards Category Size by Transaction Value (PHP Billion), 2008–2017
Table 26: Filipino Charge Cards Category Size by Transaction Value (US$ Million), 2008–2017
Table 27: Filipino Charge Cards Category Size by Number of Transactions (Million), 2008–2017
Table 28: Filipino Charge Cards Category by Frequency of Use, 2008–2017
Table 29: Filipino Credit Cards Category Size by Number of Cards (Thousand), 2008–2017
Table 30: Filipino Credit Cards Category Size by Transaction Value (PHP Billion), 2008–2017
Table 31: Filipino Credit Cards Category Size by Transaction Value (US$ Billion), 2008–2017
Table 32: Filipino Credit Cards Category Size by Number of Transactions (Million), 2008–2017
Table 33: Filipino Credit Cards Category by Frequency of Use, 2008–2017
Table 34: Filipino Credit Cards Category Size by Average Transaction Value (PHP), 2008–2017
Table 35: Filipino Credit Card Category Size by Average Transaction Value (US$), 2008–2017
Table 36: BDO Unibank’s Key Financial Indicators (PHP Million), 2011 and 2012
Table 37: BDO Unibank – Cards Offered and Key Features
Table 38: BPI Bank’s Key Financial Indicators (PHP Million), 2011 and 2012
Table 39: Bank of the Philippine Islands – Cards Offered and Key Features
Table 40: Metrobank’s Key Financial Indicators (PHP Million), 2011 and 2012
Table 41: Metrobank – Cards Offered and Key Features
Table 42: LBP Bank’s Key Financial Indicators (PHP Million), 2010 and 2011
Table 43: LBP Bank – Card Products Offered and Key Features
Table 44: Citibank – Card Products Offered and Key Features
Table 45: Key Definitions

List of Figures
Figure 1: Growth of Various Card Categories in the Philippines (%), 2008–2017
Figure 2: Growth Drivers of Cards and Payments Industry in Philippines
Figure 3: GDP Growth Rate in the Philippines (%), 2008–2017
Figure 4: Urban vs. Rural Population in the Philippines (Million), 2008–2017
Figure 5: Governments’ E-payments Adoption Score in the Asia-Pacific, 2011
Figure 6: Number of Internet Users in the Philippines (Million), 2008–2012
Figure 7: EMV Adoption Rates Across the World, 2012
Figure 8: Number of POS Terminals in the Philippines (Thousand), 2008–2017
Figure 9: Number of ATMs in the Philippines (Thousand), 2008–2017
Figure 10: Remittance Money Received From Overseas Filipinos in Various Regions (%),
Figure 11: Spending on Outbound Tourism in the Philippines (PHP Billion), 2008–2012
Figure 12: Card Fraud Statistics in the Philippines (PHP Million), 2008–2012
Figure 13: Customer Segmentation of Card Payments Channel in the Philippines
Figure 14: Customer Segmentation of Card Payments Channel in the Philippines
Figure 15: Special Discounts and Offers on Metrobank’s Femme Visa Card
Figure 16: Snapshot of UnionBank Corporate Card
Figure 17: Product Categories with Highest Conversion from Browsing to Purchases (%), 2012
Figure 18: Value of Check and Card Payment Channels (PHP Billion), 2008–2012
Figure 19: Filipino Debit Card Category Share by Bank (%), 2011
Figure 20: Filipino Debit Card Category Share by Scheme (%), 2011
Figure 21: Filipino Credit Card Category Share by Bank (%), 2011
Figure 22: Filipino Credit Card Category Share by Scheme (%), 2011
Figure 23: Filipino Charge Card Category Share by Scheme (%), 2011
Figure 24: Promotional Reward Programs by HSBC in the Philippines
Figure 25: Filipino Card Payments Channel by Category (%), 2008–2017
Figure 26: Filipino Card Payments Channel Size by Number of Cards (Thousand), 2008–2017
Figure 27: Filipino Card Payments Channel Size by Transaction Value (PHP Billion), 2008–2017
Figure 28: Filipino Card Payments Channel Size by Number of Transactions (Million), 2008–2017
Figure 29: Filipino Debit Cards Category Size by Number of Cards (Thousand), 2008–2017
Figure 30: Filipino Debit Cards Category Size by Value of Transactions (PHP Billion), 2008–2017
Figure 31: Filipino Debit Cards Category Size by Number of Transactions (Million), 2008–2017
Figure 32: Filipino Debit Cards Category by Frequency of Use, 2008–2017
Figure 33: Debit Card Transactions at ATMs and POS Terminals (Million), 2008–2017
Figure 34: Filipino Prepaid Cards Category Size by Number of Cards (Thousand), 2008–2017
Figure 35: Filipino Open-Loop Prepaid Cards Segment Size by Number of Cards (Thousand), 2008–2017
Figure 36: Filipino Closed-Loop Prepaid Cards Segment Size by Number of Cards (Thousand), 2008–2017
Figure 37: Filipino Prepaid Cards Category Size by Transaction Value (PHP Billion), 2008–2017
Figure 38: Filipino Charge Cards Category Size by Number of Cards (Thousand), 2008–2017
Figure 39: Filipino Charge Cards Category Size by Transaction Value (PHP Billion), 2008–2017
Figure 40: Filipino Charge Cards Category Size by Number of Transactions (Million), 2008–2017
Figure 41: Filipino Charge Cards Category by Frequency of Use, 2008–2017
Figure 42: Filipino Credit Cards Category Size by Number of Cards (Thousand), 2008–2017
Figure 43: Filipino Credit Cards Category Size by Transaction Value (PHP Billion), 2008–2017
Figure 44: Filipino Credit Cards Category Size by Number of Transactions (Million), 2008–2017
Figure 45: Filipino Credit Cards Category by Frequency of Use, 2008–2017
Figure 46: Filipino Credit Card Category Size by Average Transaction Value (PHP), 2008–2017

Note: Product cover images may vary from those shown

BDO Unibank, Inc.
The Bank of the Philippine Islands
Metrobank
The Land Bank of the Philippines
Visa
MasterCard
American Express
Citibank Philippines

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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