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Global Big Customer Market 2012-2016 - Product Image

Global Big Customer Market 2012-2016

  • ID: 2668088
  • August 2013
  • Region: Global
  • 94 pages
  • TechNavio

FEATURED COMPANIES

  • Adobe Systems Inc.
  • and WebTrends Corp.
  • Eloqua Inc.
  • Hybris Software
  • Marketo Inc.
  • MicroStrategy Inc.
  • MORE

The analysts forecast the Global Big Customer market to grow at a CAGR of 10.35 percent over the period 2012-2016. One of the key factors contributing to this market growth is the increase in enterprise data. The Global Big Customer market has also been witnessing the increasing market consolidation. However, the high software implementation costs could pose a challenge to the growth of this market.

The report, the Global Big Customer Market 2012-2016, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market in the Americas and the EMEA and APAC regions; it also covers the Global Big Customer market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

The key vendors dominating this space include IBM Corp., Microsoft Corp., Oracle Corp., and SAP AG.

The other vendors mentioned in the report are Adobe Systems Inc., Demandware Inc., ExactTarget Inc., Eloqua Inc., Hybris Software, Marketo Inc., MicroStrategy Inc., NetSuite Inc., Salesforce.com, SAS Institute Inc., and WebTrends Corp.

Key questions answered in this report:
- What will the market size be in 2016 and what will be the growth rate?
- What are key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by key vendors?
- What are the strengths and weaknesses of each of these key vendors?

You can request one free hour of our analyst’s time when you purchase this market report. Details provided within the report.

FEATURED COMPANIES

  • Adobe Systems Inc.
  • and WebTrends Corp.
  • Eloqua Inc.
  • Hybris Software
  • Marketo Inc.
  • MicroStrategy Inc.
  • MORE

01. Executive Summary
02. List of Abbreviations
03. Introduction
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Design
04.3 Research Methodology
05. Scope of the Report
05.1 Market Overview
05.2 Product Offerings
06. Market Landscape
06.1 Market Size and Forecast
06.2 Five Forces Analysis
07. Market by Category Segmentation
08. Global Business Intelligence Tools Market
08.1 Market Size and Forecast
08.2 Geographical Segmentation
08.3 BI Tools Market in the Americas
Market Size and Forecast
08.4 BI Tools Market in the EMEA Region
Market Size and Forecast
08.5 BI Tools Market in the APAC Region
Market Size and Forecast
09. Global Sales Automation Market
09.1 Market Size and Forecast
09.2 Geographical Segmentation
09.3 Sales Automation Market in the Americas
Market Size and Forecast
09.4 Sales Automation Market in the EMEA Region
Market Size and Forecast
09.5 Sales Automation Market in the APAC Region
Market Size and Forecast
10. Global Customer Service Market
10.1 Market Size and Forecast
10.2 Geographical Segmentation
10.3 Customer Service Market in the Americas
Market Size and Forecast
10.4 Customer Service Market in the EMEA Region
Market Size and Forecast
10.5 Customer Service Market in the APAC Region
Market Size and Forecast
11. Global Marketing Automation Market
11.1 Market Size and Forecast
11.2 Geographical Segmentation
11.3 Marketing Automation Market in the Americas
Market Size and Forecast
11.4 Marketing Automation Market in the EMEA Region
Market Size and Forecast
11.5 Marketing Automation Market in the APAC Region
Market Size and Forecast
12. Global E-commerce Software Market
12.1 Market Size and Forecast
12.2 Geographical Segmentation
12.3 E-commerce Market in the Americas
Market Size and Forecast
12.4 E-commerce Market in the EMEA Region
Market Size and Forecast
12.5 E-commerce Market in the APAC Region
Market Size and Forecast
13. Geographical Segmentation
13.1 Big Customer Market in the Americas
Market Size and Forecast
13.2 Big Customer Market in the EMEA Region
Market Size and Forecast
13.3 Big Customer Market in the APAC Region
Market Size and Forecast
14. Key Leading Countries
14.1 USA
14.2 Germany
14.3 Japan
15. Vendor Landscape
15.1 Competitive Scenario
15.2 Market Share Analysis 2012
15.3 Other Prominent Vendors
16. Buying Criteria
17. Market Growth Drivers
18. Drivers and their Impact
19. Market Challenges
20. Impact of Drivers and Challenges
21. Market Trends
22. Key Vendor Analysis
22.1 IBM Corp.
Business Overview
Major Mergers and Acquisitions
Product Portfolio
Business Segmentation
SWOT Analysis
22.2 Microsoft Corp.
Business Overview
Major Mergers and Acquisitions
Product Portfolio
Business Segmentation
SWOT Analysis
22.3 Oracle Corp.
Business Overview
Major Mergers and Acquisitions
Product Portfolio
Business Segmentation
SWOT Analysis
22.4 SAP AG
Business Overview
Major Mergers and Acquisitions
Product Portfolio
Business Segmentation
SWOT Analysis
23. Other Reports in this Series

List of Exhibits
Exhibit 1: Market Research Methodology
Exhibit 2: Global Big Customer Market 2012-2016 (US$ billion)
Exhibit 3: Global Big Customer Market by Category Segmentation 2012
Exhibit 4: Global Business Intelligence Tools Market 2012–2016 (US$ billion)
Exhibit 5: Global Business Intelligence Tools Market by Geographical Segmentation 2012
Exhibit 6: BI Tools Market in the Americas 2012-2016 (US$ billion)
Exhibit 7: BI Tools Market in the EMEA 2012-2016 (US$ billion)
Exhibit 8: BI Tools Market in the APAC 2012-2016 (US$ billion)
Exhibit 9: Global Sales Automation market 2012-2016 (US$ billion)
Exhibit 10: Global Sales Automation Market by Geographical Segmentation 2012
Exhibit 11: Sales Automation Market in the Americas 2012-2016 (US$ billion)
Exhibit 12: Sales Automation Market in the EMEA Region
Exhibit 13: Sales Automation Market in the APAC Region
Exhibit 14: Global Customer Service Market 2012-2016 (US$ billion)
Exhibit 15: Global Customer Service Market by Geographical Segmentation 2012
Exhibit 16: Customer Service Market in the Americas 2012-2016 (US$ billion)
Exhibit 17: Customer Service Market in the EMEA Region 2012-2016 (US$ billion)
Exhibit 18: Customer Service Market in the APAC Region 2012-2016 (US$ billion)
Exhibit 19: Global Marketing Automation Market 2012-2016 (US$ billion)
Exhibit 20: Global Marketing Automation Market by Geographical Segmentation 2012
Exhibit 21: Marketing Automation Market in the Americas 2012-2016 (US$ billion)
Exhibit 22: Marketing Automation Market in the EMEA 2012-2016 (US$ billion)
Exhibit 23: Marketing Automation Market in the APAC 2012-2016 (US$ billion)
Exhibit 24: Global E-commerce Software Market 2012-2016 (US$ billion)
Exhibit 25: Global E-commerce Software Market by Geographical Segmentation 2012
Exhibit 26: E-commerce Market in the Americas 2012-2016 (US$ billion)
Exhibit 27: E-commerce Market in the EMEA 2012-2016 (US$ billion)
Exhibit 28: E-commerce Market in the APAC Region 2012-2016 (US$ billion)
Exhibit 29: Global Big Customer Market by Geographical Segmentation 2012
Exhibit 30: Big Customer Market in the Americas 2012-2016 (US$ billion)
Exhibit 31: Big Customer Market in the EMEA 2012-2016 (US$ billion)
Exhibit 32: Big Customer Market in the APAC 2012-2016 (US$ billion)
Exhibit 33: Global Big Customer Market by Vendor Segmentation 2012
Exhibit 34: List of Companies Acquired by Major Vendors in Big Customer Market
Exhibit 35: Business Segmentation of IBM Corp.
Exhibit 36: Business Segmentation of Microsoft Corp.
Exhibit 37: Business Segmentation of Oracle Corp.
Exhibit 38: Business Segmentation of SAP AG

FEATURED COMPANIES

  • Adobe Systems Inc.
  • and WebTrends Corp.
  • Eloqua Inc.
  • Hybris Software
  • Marketo Inc.
  • MicroStrategy Inc.
  • MORE

Commenting on the report, an analyst from the team said: “Social media have become a major data source for many organizations. This is because of its ability to provide instant feedback about businesses through blogs and social networking sites. With the rise of social media, there is also a high demand to track user interactions on these sites. Organizations have realized the need to augment their data warehouses with external data sources. Additionally, the increasing importance of sentiment analysis and advancements in text analytics are encouraging organizations to include social media in their business process. The emergence of social media increases the amount of data within enterprises and therefore this is a positive trend in the market and is expected to drive the growth of the Global Big Data market in the coming years.”

According to the report, one of the major drivers in the market is the increase in enterprise data. With a large amount of data, enterprises need business analytics solutions to automate the process of tracking the performance and behavior of customer data. This helps enterprises in automatically managing a large amount of big customer solutions at a time.

Further, the report states that one such challenge is the high cost of implementation. The deployment of big customer solutions is an expensive process. It needs a very conservative and usually costly process of defining requirements. It also requires expensive additional infrastructure, complex programming, and extra time and money to ensure data integration and data quality. In addition, most big customer solution vendors charge extra for their software updates that include some improved features.

The report also includes a discussion of the other vendors operating in this market. The other vendors in the market are Adobe Systems Inc., Demandware Inc., Eloqua Inc., ExactTarget Inc., Hybris Software, Marketo Inc., MicroStrategy Inc., NetSuite Inc., SAS Institute Inc., and WebTrends Corp.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

- IBM Corp.
- Microsoft Corp.
- Oracle Corp.
- and SAP AG.
- Adobe Systems Inc.
- Demandware Inc.
- ExactTarget Inc.
- Eloqua Inc.
- Hybris Software
- Marketo Inc.
- MicroStrategy Inc.
- NetSuite Inc.
- Salesforce.com
- SAS Institute Inc.
- and WebTrends Corp.

Note: Product cover images may vary from those shown

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