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Grupo Bimbo SAB de CV in Packaged Food (World) Product Image

Grupo Bimbo SAB de CV in Packaged Food (World)

  • Published: May 2014
  • Region: Global
  • 41 pages
  • Euromonitor International

Grupo Bimbo continues its global expansion policy, as the world’s second largest bakery company and primary bread producer. Bimbo is now active in Latin and North America, Iberia and China, mainly in baked goods and snacks. Initiatives with healthier wholegrain and product reformulations have helped Bimbo maintain or grow value share. Looking to 2018, this report will examine Grupo Bimbo’s prospects and potential for growth in packaged food.

The International’s Grupo Bimbo SAB de CV in Packaged Food (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Packaged Food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, READ MORE >

Grupo Bimbo SAB de CV in Packaged Food (World)

May 2014
Scope of the Report
Strategic Evaluation
Competitive Positioning
Market Assessment
Brand Strategy

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