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Embedded Multimedia Card (eMMC) - Global Strategic Business Report Product Image

Embedded Multimedia Card (eMMC) - Global Strategic Business Report

  • ID: 2564202
  • April 2013
  • Region: Global
  • 120 Pages
  • Global Industry Analysts, Inc

This report analyzes the worldwide markets for Embedded Multimedia Card (eMMC) in Thousand Units by the following End-Use Application Areas: eReader, Cell Phones, GPS, and Tablet. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2010 through 2018. The report profiles 19 companies including many key and niche players such as Faraday Technology Corporation, Greenliant Systems, Ltd., Kingston, Micron Technology, Inc., Phison Electronics Corporation, SK Hynix Inc., Samsung Electronics, SanDisk Corporation, Silicon Motion Technology Corp., Toshiba America Electronic Components, Inc., and Transcend Information Inc. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs.

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EMBEDDED MULTIMEDIA CARD (eMMC)

A GLOBAL STRATEGIC BUSINESS REPORT

CONTENTS

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation & Reporting Level I-2
Quantitative Techniques & Analytics I-3
Product Definitions and Scope of Study I-3
End-Use Segments I-3

II. Executive Summary

1. INDUSTRY OVERVIEW II-1
An Introductory Prelude II-1
Key Market Trends & Issues II-1
Updated 4.5 Specification to Extend Longevity of the eMMC System II-1
Explosive Proliferation of Smartphones: A Boon for eMMC II-2
Opportunity Indicator II-3
Table 1: World Market for Smartphones (2013E): Breakdown of
Sales in Thousand Units byGeographic Region (includes
corresponding Graph/Chart) II-3

Table 2: Global Smartphone Market: Average Storage Capacity
in Gigabytes for the Years 2012 &2015P II-3

Table 3: Global Market for Flash Memory (2013): Percentage
Share Breakdown of Consumption by Type of Device (includes
corresponding Graph/Chart) II-3
Low End Smartphones: An Emerging Market Opportunity II-4
Growing Demand for Sleeker & Thinner Mobiles Benefits eMMC II-4
Proliferation of Mobile Internet Gives a Fillip to eMMC Market II-4
Opportunity Indicator II-6
Table 4: World Mobile Internet Users (2015F): Breakdown in
Million by Geographic Region (includes corresponding
Graph/Chart) II-6

Table 5: Worldwide Mobile Internet Traffic (2013, 2015 &
2017) (In Exabyte (EB)/month) (includes corresponding
Graph/Chart) II-6

Table 6: Global Data Consumption: Estimated Consumption of
Data (in Billions of Gigabytes) by Mobiles and Tablets for
the Years 2013 & 2015 (includes corresponding Graph/Chart) II-7

Table 7: Global Mobile Data Consumption: Percentage Share
Breakdown of Consumption of Data in Smartphones by
Application Area for the Year 2013 (includes corresponding
Graph/Chart) II-7

Table 8: Global Mobile Data Consumption: Percentage Share
Breakdown of Consumption of Data in Tablets by Application
Area for the Year 2013 (includes corresponding Graph/Chart) II-8
LTE: A Key Driver of Mobile Data Traffic & the Need for Data
Storage II-8
Opportunity Indicator II-9
Table 9: World Market for Mobile Handsets by Technology -
Percentage Breakdown of Annual Sales Volume for 2G, 2.5G,
3G, 3.5G, and 3.9G Enabled Handsets for Years 2013 & 2015
(includes corresponding Graph/Chart) II-9

Table 10: Global LTE Devices Market: Percentage Share
Breakdown of Unit Shipments by Geographic Region for the
years 2013E and 2015P (includes corresponding Graph/Chart) II-10

Table 11: Global LTE Devices Market: Estimated Unit
Shipments (in Millions) by Device Type - Handsets & Tablets
for the Years 2013E & 2015P (includes corresponding
Graph/Chart) II-10

Table 12: Global LTE Devices Market (2012): Percentage
Market Share Breakdown of Leading Players (includes
corresponding Graph/Chart) II-11
Rapid Proliferation of the Android Platform Spurs Growth II-11
Opportunity Indicator II-12
Table 13: Global Sales of Smartphones & Media Tablets based
on the Android platform (2018F): Breakdown in 000 Units by
Product Segment (includes corresponding Graph/Chart) II-12
Preloaded Applications Drive Demand for Higher Storage
Capacity in Smartphones II-12
Increasing Adoption of Tablets Drives Developments in eMMC
Market II-13
Opportunity Indicator II-13
Table 14: Global Tablets Market: Average Storage Capacityin
Gigabytes for the Years 2012 & 2015P II-13
Expanding Applications to Benefit the Market II-13
Automotive Industry: An Emerging Application Area II-14
Opportunity Indicator II-15
Table 15: Increasing Electronic Content in Automobiles: A
Comparative Analysis of Electronic Component & Software
Value As a Percentage of Total Vehicle Value for Years
1975, 2000 & 2012 (includes corresponding Graph/Chart) II-15
eMMC Eats into SD Cards' Market Share II-16
Table 16: Global Mobile Storage Devices Market: Percentage
Share Breakdown of Unit Shipments by Type of Storage Device
- SD Cards & eMMC for the Years 2013E & 2015P (includes
corresponding Graph/Chart) II-16
Emergence of UFS: A Threat to Reckon with II-17
Market Outlook in Europe & the United States II-17
Market Share Findings II-18
Table 17: Global Embedded Multimedia Cards (eMMCs) Market
(2012): Percentage Market Share Breakdown of Leading Players
(includes corresponding Graph/Chart) II-18

Table 18: Global eMMC Market: Percentage Breakdown of Unit
Shipments by Memory Densities for the Years 2012 & 2014
(includes corresponding Graph/Chart) II-19

Table 19: World Mobile Handset Flash Memory Market (2012):
Percentage Share Breakdown of Unit Sales by type of
Memory-NAND, OneNAND, eMMC, Parallel NOR and Serial NOR
(includes corresponding Graph/Chart) II-19

2. PRODUCT OVERVIEW II-20
Embedded Multimedia Card (eMMC): A Definition II-20
Characteristics of eMMC II-20
eMMC Packets and Responses II-21
Command II-21
Response II-21
Block: II-21
CRC Status II-21
Busy II-21
Responses II-21
eMMC Standards II-21
eMMC Specifications at a Glance II-22
Table 20: Average Prices (in US$) of eMCP and eMMC Solutions
by Specification II-22

3. RECENT INDUSTRY ACTIVITY II-23
LFoundry to Acquire Italy-Based Manufacturing Plant of Micron
Technology II-23
Samsung Electronics Takes Over NVELO II-23
SK Hynix to Takeover Link_A_Media Devices II-23

4. PRODUCT/SERVICE LAUNCHES II-24
Micron Technology Launches 128-Gigabit NAND Flash Memory Device II-24
Arasan Chip Systems to Upgrade Devices to Support e-MMC 5.0
Specification II-24
SanDisk and NVIDIA Enters into Partnership for Tegra® 4-
Powered iNANDExtreme™ Embedded Flash Drive II-24
Samsung Launches New Flash-Friendly File-System II-25
Transcend Introduces eMMC Solution II-25
Samsung Electronics Commences Production of High Density eMMC
Pro Cards II-26
SanDisk Launches High-End eMMC Cards II-26
Micron Technology Introduces e-MMC Solutions for Automotive
Industry II-26
SanDisk Unveils 128-Gigabit NAND Flash Memory Chip II-27
Toshiba Unveils 19nm Generation 128Gb NAND Flash Chip II-27
SanDisk to Fabricate iNANDUltraTM Devices with 19nm Process
Technology II-27
Arasan Chip Systems Launches MMC/eMMC 4.5 Device Controller IP
product and Upgrades II-28
Samsung Electronics Commences Production of Faster Memory Chip
for Tablet and Smart Phone Applications II-28
Toshiba Launches 24nm eMMC NAND Flash Chips II-28
SanDisk Launches iNANDTM Extreme® Embedded Flash Drive for
Tablets II-29
Samsung Electronics Unveils 64Gb MLC NAND Flash Chip II-29
Toshiba Introduces 19nm Process Technology for NAND Flash Memory II-30
Toshiba America Electronic Components Launches Range of
SmartNAND™ II-30
Toshiba Commences Construction of New Fabrication Facility and
Signs Agreement with SanDisk to Form Joint Venture II-30
Micron Technology Unveils Micron® ClearNAND™ Line II-31
Samsung Electronics Unveils moviNANDTM Embedded Memory Chips II-31
Toshiba Introduces 128GB Embedded NAND Flash Memory Module II-31
Numonyx Launches Range of Multiple I/O Serial Flash Memory
Products II-32
SanDisk Unveils iNAND™ Embedded Flash Drives II-32
Micron Technology and Intel Delivers Sample of 3bpc NAND Flash
Memory on25nm Process Technology II-32
Toshiba and Samsung Electronics to Develop High-Performance
NAND Flash Memory Technology II-33

5. FOCUS ON SELECT PLAYERS II-34
Faraday Technology Corporation (Taiwan) II-34
Greenliant Systems, Ltd (US) II-34
Kingston (US) II-34
Micron Technology, Inc. (US) II-35
Phison Electronics Corporation (Taiwan) II-35
SK Hynix Inc. (South Korea) II-35
Samsung Electronics (South Korea) II-36
SanDisk Corporation (USA) II-36
Silicon Motion Technology Corp (Taiwan) II-36
Toshiba America Electronic Components, Inc. (US) II-37
Transcend Information Inc. (Taiwan) II-37

6. GLOBAL MARKET PERSPECTIVE II-38
Table 21: Global Recent Past, Current & Future Analysis for
eMMC by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific, Latin America and Rest of World Markets
Independently Analyzed with Unit Shipments (in Thousand Units)
from 2010 through 2018 (includes corresponding Graph/Chart) II-38

Table 22: Global 9-Year Perspective for eMMC by Geographic
Region - Percentage Breakdown of Unit Shipments for US,
Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of
World Markets for Years 2010, 2012 & 2018 (includes
corresponding Graph/Chart) II-39
By End-Use Segment II-40
Table 23: Global Recent Past, Current & Future Analysis for
eMMC in eReaders by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World Markets
Independently Analyzed with Unit Shipments (in Thousand Units)
from 2010 through 2018 (includes corresponding Graph/Chart) II-40

Table 24: Global 9-Year Perspective for eMMC in eReaders by
Geographic Region - Percentage Breakdown of Unit Shipments for
US, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Markets for Years 2010, 2012 & 2018 (includes
corresponding Graph/Chart) II-41

Table 25: Global Recent Past, Current & Future Analysis for
eMMC in Cell Phones by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World Markets
Independently Analyzed with Unit Shipments (in Thousand Units)
from 2010 through 2018 (includes corresponding Graph/Chart) II-42

Table 26: Global 9-Year Perspective for eMMC in Cell Phones by
Geographic Region - Percentage Breakdown of Unit Shipments for
US, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Markets for Years 2010, 2012 & 2018 (includes
corresponding Graph/Chart) II-43

Table 27: Global Recent Past, Current & Future Analysis for
eMMC in GPS by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific, Latin America and Rest of World Markets
Independently Analyzed with Unit Shipments (in Thousand Units)
from 2010 through 2018 (includes corresponding Graph/Chart) II-44

Table 28: Global 9-Year Perspective for eMMC in GPS by
Geographic Region - Percentage Breakdown of Unit Shipments for
US, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Markets for Years 2010, 2012 & 2018 (includes
corresponding Graph/Chart) II-45

Table 29: Global Recent Past, Current & Future Analysis for
eMMC in Tablets by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific, Latin America and Rest of World Markets
Independently Analyzed with Unit Shipments (in Thousand Units)
from 2010 through 2018 (includes corresponding Graph/Chart) II-46

Table 30: Global 9-Year Perspective for eMMC in Tablets by
Geographic Region - Percentage Breakdown of Unit Shipments for
US, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Markets for Years 2010, 2012 & 2018 (includes
corresponding Graph/Chart) II-47

III. MARKET

1. THE UNITED STATES III-1
A.Market Analysis III-1
Increasing Electronics per Household Offers Scope for Growth III-1
Strategic Corporate Developments III-1
Product Launches III-2
Key Players III-7
B.Market Analytics III-9
Table 31: US Recent Past, Current & Future Analysis for eMMC
Market by End-Use Segments - eReader, Cell Phones, GPS and
Tablets Independently Analyzed with Unit Shipments in
Thousand Units for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-9

Table 32: US 9-Year Perspective for eMMC Market by End-Use
Segment - Percentage Share Breakdown of Unit Shipments for
eReader, Cell Phones, GPS and Tablets for the Years 2010,
2012 & 2018 (includes corresponding Graph/Chart) III-10

2. CANADA III-11
Market Analysis III-11
Table 33: Canadian Recent Past, Current & Future Analysis
for eMMC Market by End-Use Segments - eReader, Cell Phones,
GPS and Tablets Independently Analyzed with Unit Shipments
in Thousand Units for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-11

Table 34: Canadian 9-Year Perspective for eMMC Market by
End-Use Segment - Percentage Share Breakdown of Unit
Shipments for eReader, Cell Phones, GPS and Tablets for the
Years 2010, 2012 & 2018 (includes corresponding Graph/Chart) III-12

3. JAPAN III-13
Market Analysis III-13
Table 35: Japanese Recent Past, Current & Future Analysis
for eMMC Market by End-Use Segments - eReader, Cell Phones,
GPS and Tablets Independently Analyzed with Unit Shipments
in Thousand Units for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-13

Table 36: Japanese 9-Year Perspective for eMMC Market by
End-Use Segment - Percentage Share Breakdown of Unit
Shipments for eReader, Cell Phones, GPS and Tablets for the
Years 2010, 2012 & 2018 (includes corresponding Graph/Chart) III-14

4. EUROPE III-15
Market Analysis III-15
Table 37: Europe Recent Past, Current & Future Analysis for
eMMC by Geographic Region - France, Germany, Italy, UK and
Rest of Europe Markets Independently Analyzed with Unit
Shipments (in Thousand Units) from 2010 through 2018
(includes corresponding Graph/Chart) III-15

Table 38: Europe 9-Year Perspective for eMMC by Geographic
Region - Percentage Breakdown of Unit Shipments for France,
Germany, Italy, UK and Rest of Europe Markets for Years
2010, 2012 & 2018 (includes corresponding Graph/Chart) III-16

Table 39: Europe Recent Past, Current & Future Analysis for
eMMC Market by End-Use Segments - eReader, Cell Phones, GPS
and Tablets Independently Analyzed with Unit Shipments in
Thousand Units for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-17

Table 40: Europe 9-Year Perspective for eMMC Market by
End-Use Segment - Percentage Share Breakdown of Unit
Shipments for eReader, Cell Phones, GPS and Tablets for the
Years 2010, 2012 & 2018 (includes corresponding Graph/Chart) III-18

4a. FRANCE III-19
Market Analysis III-19
Table 41: French Recent Past, Current & Future Analysis for
eMMC Market by End-Use Segments - eReader, Cell Phones, GPS
and Tablets Independently Analyzed with Unit Shipments in
Thousand Units for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-19

Table 42: French 9-Year Perspective for eMMC Market by
End-Use Segment - Percentage Share Breakdown of Unit
Shipments for eReader, Cell Phones, GPS and Tablets for the
Years 2010, 2012 & 2018 (includes corresponding Graph/Chart) III-20

4b. GERMANY III-21
Market Analysis III-21
Table 43: German Recent Past, Current & Future Analysis for
eMMC Market by End-Use Segments - eReader, Cell Phones, GPS
and Tablets Independently Analyzed with Unit Shipments in
Thousand Units for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-21

Table 44: German 9-Year Perspective for eMMC Market by
End-Use Segment - Percentage Share Breakdown of Unit
Shipments for eReader, Cell Phones, GPS and Tablets for the
Years 2010, 2012 & 2018 (includes corresponding Graph/Chart) III-22

4c. ITALY III-23
A.Market Analysis III-23
Strategic Corporate Development III-23
B.Market Analytics III-24
Table 45: Italian Recent Past, Current & Future Analysis for
eMMC Market by End-Use Segments - eReader, Cell Phones, GPS
and Tablets Independently Analyzed with Unit Shipments in
Thousand Units for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-24

Table 46: Italian 9-Year Perspective for eMMC Market by
End-Use Segment - Percentage Share Breakdown of Unit
Shipments for eReader, Cell Phones, GPS and Tablets for the
Years 2010, 2012 & 2018 (includes corresponding Graph/Chart) III-25

4d. THE UNITED KINGDOM III-26
Market Analysis III-26
Table 47: UK Recent Past, Current & Future Analysis for eMMC
Market by End-Use Segments - eReader, Cell Phones, GPS and
Tablets Independently Analyzed with Unit Shipments in
Thousand Units for Years 2010 through 2018 (includes
corresponding Graph/Chart) III-26

Table 48: UK 9-Year Perspective for eMMC Market by End-Use
Segment - Percentage Share Breakdown of Unit Shipments for
eReader, Cell Phones, GPS and Tablets for the Years 2010,
2012 & 2018 (includes corresponding Graph/Chart) III-27

4e. REST OF EUROPE III-28
Market Analysis III-28
Table 49: Rest of Europe Recent Past, Current & Future
Analysis for eMMC Market by End-Use Segments - eReader, Cell
Phones, GPS and Tablets Independently Analyzed with Unit
Shipments in Thousand Units for Years 2010 through 2018
(includes corresponding Graph/Chart) III-28

Table 50: Rest of Europe 9-Year Perspective for eMMC Market
by End-Use Segment - Percentage Share Breakdown of Unit
Shipments for eReader, Cell Phones, GPS and Tablets for the
Years 2010, 2012 & 2018 (includes corresponding Graph/Chart) III-29

5. ASIA-PACIFIC III-30
A.Market Analysis III-30
Product Launches III-30
Key Players III-35
B.Market Analytics III-38
Table 51: Asia-Pacific Recent Past, Current & Future
Analysis for eMMC Market by End-Use Segments - eReader, Cell
Phones, GPS and Tablets Independently Analyzed with Unit
Shipments in Thousand Units for Years 2010 through 2018
(includes corresponding Graph/Chart) III-38

Table 52: Asia-Pacific 9-Year Perspective for eMMC Market by
End-Use Segment - Percentage Share Breakdown of Unit
Shipments for eReader, Cell Phones, GPS and Tablets for the
Years 2010, 2012 & 2018 (includes corresponding Graph/Chart) III-39

6. LATIN AMERICA III-40
Market Analysis III-40
Table 53: Latin American Recent Past, Current & Future
Analysis for eMMC Market by End-Use Segments - eReader, Cell
Phones, GPS and Tablets Independently Analyzed with Unit
Shipments in Thousand Units for Years 2010 through 2018
(includes corresponding Graph/Chart) III-40

Table 54: Latin American 9-Year Perspective for eMMC Market
by End-Use Segment - Percentage Share Breakdown of Unit
Shipments for eReader, Cell Phones, GPS and Tablets for the
Years 2010, 2012 & 2018 (includes corresponding Graph/Chart) III-41

7. REST OF WORLD III-42
Market Analysis III-42
Table 55: Rest of World Recent Past, Current & Future
Analysis for eMMC Market by End-Use Segments - eReader, Cell
Phones, GPS and Tablets Independently Analyzed with Unit
Shipments in Thousand Units for Years 2010 through 2018
(includes corresponding Graph/Chart) III-42

Table 56: Rest of World 9-Year Perspective for eMMC Market
by End-Use Segment - Percentage Share Breakdown of Unit
Shipments for eReader, Cell Phones, GPS and Tablets for the
Years 2010, 2012 & 2018 (includes corresponding Graph/Chart) III-43

IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 19 (including Divisions/Subsidiaries - 20)

The United States (8)
Japan (1)
Asia-Pacific (Excluding Japan) (11)

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