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Whirlpool Corporation - SWOT Analysis

Datamonitor, June 2010, Pages: 31


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The Whirlpool Corporation - SWOT Analysis company profile is the essential source for top-level company data and information. Whirlpool Corporation - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Whirlpool Corporation (Whirlpool) manufactures and markets a full line of major appliances and related products, primarily for home use. The company operates in North America, Europe, Latin America and Asia. It is headquartered in Benton Harbor, Michigan and employs about 67,000 people. The company recorded revenues of $17,099 million during financial year ended December 2009 (FY2009), a decrease of 9.6% as compared with FY2008. The reason for decrease in revenues was primarily due to lower appliance industry demand. The operating profit of the company was $688 million during FY2009, an increase of 25.3% over FY2008. The net profit was $328 million in FY2009, a decrease of 21.5% as compared with FY2008.

Scope of the Report

- Provides all the crucial information on Whirlpool Corporation required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting Whirlpool Corporation in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Whirlpool Corporation
-Data is supplemented with details on Whirlpool Corporation history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Whirlpool Corporation

Reasons to Purchase

- Support sales activities by understanding your customers’ businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available



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