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Skincare in Austria to 2012
Datamonitor, Aug 2009, Pages: 182


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This databook provides key data and information on the skincare market in Austria. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

- Contains information on six categories: facial care, body care, suncare, make-up remover, depilatories and hand care

- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2002-2007) and forecast (2008-2012) data

- Category level company and brand share as well as distribution share information for 2006 and 2007

- Review of the top two companies within the skincare market, including company overview, key facts and business description

Highlights of this title

The market for skincare in Austria increased at a compound annual growth rate of 3.5% between 2002 and 2007.

The facial care category led the skincare market in Austria, accounting for a share of 61.1%.

The leading players in Austrian skincare market include LOreal S.A., Beiersdorf AG and Procter & Gamble Company, The.

Key reasons to purchase this title

- Develop business strategies by understanding the quantitative trends within the skincare market in Austria

- Design effective marketing and sales strategies by identifying key market categories and segments

- Identify key players within the market to plan lucrative M&A, partnerships and agreements




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