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Meat in the US
Euromonitor International, April 2011, Pages: 13
The recession continued to depress meat sales in 2010. In an effort to cut costs, consumers purchased meat less often or traded down from expensive cuts of beef and veal to more affordable poultry products. Increasing health concerns also negatively impacted sales. Linked to cancer and heart disease, red meat suffered at the expense of leaner proteins, such as chicken and turkey. Organics, locally-sourced and grass-fed meats held steady as loyal consumers refused to choose affordable...
The Meat in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2006-2010, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Beef and Veal, Lamb, Mutton and Goat, Other Meat, Pork, Poultry.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Meat market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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